George W. Bush Presidential Center engagement report
@TheBushCenter - 205K followers on X
Measured over 33 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 42 interactions against 205K followers, an engagement rate of 0.021%. Measured over 33 original posts, its engagement rate beats 33% of 20,183 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.7K times each, and 1.12% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 33 posts sampled, 55% carry an image or video and 73% link out. The account's strongest tracked post pulled 8.5K interactions, about 203x its own typical post.
Measured over 33 original posts from a 30-day window, last computed on October 7, 2026.
Compared with accounts its own size
George W. Bush Presidential Center's engagement rate beats 33% of the tracked X accounts closest to it in follower count (20,183 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 46% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.021%, George W. Bush Presidential Center sits above the 10th percentile of the 202,368 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.672% |
| 90th percentile | 2.54% |
| 99th percentile | 82.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 55% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 73% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 55% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 73% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 509 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 25, 2026203x their median
"Laura and I, along with thousands of her fans, mourn the passing of Dolly Parton. We loved her music and her style. She was a great entertainer and even greater person. We respected her work to promote literacy, advance health, and strengthen communities. Dolly was a talented and hardworking American who will be missed." -President George W. Bush
- Jul 12, 202689x their median
"Laura and I were saddened to wake up to the shocking news of Senator Lindsey Graham's death. He was a knowledgeable Senator who understood how the world works and how important America's international engagement is to resist tyranny. He was a kind and funny man who loved our country and loved serving it. South Carolina was fortunate to have such a committed public servant in its corner. And I was fortunate to have known Lindsey Graham." -President George W. Bush
- Sep 11, 202625x their median
Never forget 9/11. In collaboration with SMU Police Department, Highland Park Department of Public Service, Highland Park Fire Department, and University Park Police & Fire Department, the community paused for a moment of remembrance at the Bush Museum. https://t.co/93gumgv3jA
- Sep 3, 202618x their median
Three days after 9/11, President George W. Bush visited Ground Zero in New York City following the horror of the attacks. "I can hear you. The rest of the world hears you. And the people who knocked these buildings down will hear all of us soon," said President Bush as he stood atop a crumpled fire truck with retired New York City fireman Bob Beckwith. View the painting above and 15 other all-new paintings by President George W. Bush that reflect the courage, sacrifice, and resilience that emerged from one of the most defining moments in American history. This special collection will be on display in the Bush Museum from September 1-30.
- Sep 28, 202613x their median
Today, President George W. Bush welcomed former political prisoner Pastor Ezra Jin to the Bush Institute. Pastor Jin was the founding pastor of the Zion Church in Beijing, which grew into one of China’s largest networks of unregistered Christian churches. In October 2025, Pastor Jin and nearly 30 of his fellow Christian leaders were imprisoned by the Chinese Communist Party (CCP) for broadcasting sermons online after officials shut down the church’s physical location in 2018. He was held for nearly nine months before his release in July. Pastor Jin and President Bush discussed Pastor Jin’s family, his imprisonment, and the house church movement in China. President Bush spoke about his concern for prisoners of conscience in China, including some he painted in his new book, The Call of Freedom: Pastor Wang Yi, Gulshan Abbas, Joshua Wong, and Jimmy Lai.
- Sep 11, 202610.0x their median
During the 'A Legacy of Service: America at the 25th Anniversary of 9/11' event, President George W. Bush and the 66th U.S. Secretary of State, @CondoleezzaRice, reflect on the first moments after learning that America was under attack on September 11, 2001. https://t.co/8tIUkitl74
- Sep 9, 20269.8x their median
In commemoration of the 25th anniversary of Sept. 11, the George W. Bush Presidential Museum is featuring a new collection of 16 paintings by President Bush titled Remembering 9/11 and a limited-time display of artifacts such as the official speech cards used by President Bush, available courtesy of the @USNatArchives and the George W. Bush Presidential Library. These are in addition to the permanent exhibit honoring the courage, sacrifice, and resilience that emerged from one of the most defining moments in American history. It includes original steel beams preserved from the Twin Towers, a wall of names honoring those who lost their lives on 9/11, the bullhorn used by President Bush at Ground Zero, and more. Plan your visit today: https://t.co/HIl5h1R3Y0
- Sep 26, 20267.0x their median
"The Ortega-Murillo regime has made it effectively impossible for Nicaragua’s political opposition to contest the dictatorship through democratic elections," writes @JesLudwig, Fellow of Global Policy at the Bush Institute. "In power for 19 years, top leaders have crushed the independence of government institutions, captured the economy, closed civic space at home, and chased dissidents abroad." Learn the importance of democratic transition in Nicaragua: https://t.co/NLDM4on5qk
- Aug 22, 20266.3x their median
Happy National Park Week! From their time in office to today, President and Mrs. Bush have advocated for the preservation of nature. "It's important for us to try and conserve our beautiful world," Mrs. Bush said on the Strategerist podcast in season 2. With more than 400 sites in the U.S. National Park System, individuals can experience breathtaking natural history and beauty across the country. Mrs. Bush visited more than 31 national parks while in office – how many have you visited?
- Sep 15, 20263.7x their median
On Sept. 14, 2001, President George W. Bush addressed the congregation and the nation on the newly proclaimed National Day of Prayer and Remembrance shortly after 9/11. "This world He created is of moral design. Grief and tragedy and hatred are only for a time. Goodness, remembrance, and love have no end. And the Lord of Life holds all who die and all who mourn." Visit the Bush Museum to relive this moment through a painting by President Bush from the "Remembering 9/11" collection, along with the speech cards used on that day, courtesy of @USNatArchives. The new collection and artifacts are now on display for a limited time.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 42 interactions against 205K followers, an engagement rate of 0.021%. Measured over 33 original posts, its engagement rate beats 33% of 20,183 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.7K times each, and 1.12% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 33 posts sampled, 55% carry an image or video and 73% link out. The account's strongest tracked post pulled 8.5K interactions, about 203x its own typical post.
- What is George W. Bush Presidential Center's engagement rate on X?
- George W. Bush Presidential Center (@TheBushCenter) has an engagement rate of 0.021%, based on the median interactions across 33 original posts from the last 30 days against 204,871 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.021%, George W. Bush Presidential Center sits above the 10th percentile of the 202,368 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TheBushCenter have real engagement?
- Its engagement rate beats 33% of the tracked X accounts closest to it in follower count (20,183 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TheBushCenter post?
- Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 1.1 posts per day across the measured window.