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TESLARATI engagement report

@Teslarati - 935K followers on X

Measured over 37 original posts from a 30-day window, last computed on October 18, 2026.

Engagement

Middle of its size range
Per follower
0.016%
of 935K followers
Per impression
0.648%
23K views on a typical post
Reach
2.46%
of its followers see a post
Typical post
149
interactions (median)
Saved
0.022%
5 bookmarks on a typical post
Posting rate
2.17/day
active 50% of days
Peak time
02:00 UTC
Friday

A typical post picks up 149 interactions against 935K followers, an engagement rate of 0.016%. Measured over 37 original posts, its engagement rate beats 41% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 0.648% of those impressions turn into an interaction. That is about 2.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 37 posts sampled, 89% carry an image or video, 11% are part of a thread and 16% link out. The account's strongest tracked post pulled 22K interactions, about 149x its own typical post.

Measured over 37 original posts from a 30-day window, last computed on October 18, 2026.

Compared with accounts its own size

TESLARATI's engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 37% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.016%, TESLARATI sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video89% of posts+111%+108% to +115%34K
Outbound link16% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 89% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 306 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 15, 2026149x their median

    The correct answer is Tesla. Every Tesla sold in the United States is assembled in the United States. https://t.co/HUunFOVSlq

    21K1.1K44267799K viewsView on X
  • Oct 17, 202651x their median

    🚨BREAKING: The new Tesla Roadster Sentry Mode doesn't just record vandals anymore. It responds. https://t.co/TKnjpvjspH

    6.9K45215156218K viewsView on X
  • Aug 29, 202647x their median

    Bigger service area for Robotaxi in Dallas, TX https://t.co/N6e5TBEuDS

    6.0K569247125730K viewsView on X
  • Aug 20, 202628x their median

    Specs & launch details for Semi in Europe to be unveiled at IAA Transportation in Hannover, Germany https://t.co/eEXNUU2Y39

    3.5K43080112425K viewsView on X
  • Aug 18, 202622x their median

    🚨 Tesla has received a MASSIVE order from Swedish freight company Einride AB, which placed an order for 500 Tesla Semi trucks Tesla's biggest order for the Semi yet! https://t.co/PrtLp5yzvh

    2.9K2864824175K viewsView on X
  • Aug 16, 202620x their median

    Tesla has released a Model Y Underseat Storage Tray for $40. "Designed to fit securely under the front passenger seat. Helps keep your belongings organized and concealed. Made from injection molded thermoplastic, it features a non-slip design that keeps items from rolling, so what’s under the seat stays under the seat." Shop: https://t.co/OMF7cfNRxD

    2.7K13415430490K viewsView on X
  • Sep 2, 202620x their median

    Absolutely BONKERS. Tesla Cybercabs are taking over in Austin!!! https://t.co/Yg3bhYmMK0

    2.6K255793499K viewsView on X
  • Aug 14, 202616x their median

    Big news for the Golden State — we have received the CPUC’s approval to expand our autonomous ride-hailing service across the SF Bay Area and LA, and bring our service to Sacramento and San Diego. Expansion will be gradual and guided by our safety framework. We look forward to bringing the same mobility and safety benefits millions of Californians already enjoy to more communities, keeping local officials and residents informed every step of the way.

    2.1K12810068367K viewsView on X
  • Aug 14, 202611x their median

    I fully expect $SPCX to make an all-equity offer at a healthy premium to acquire $TSLA sometime this year. It makes Elon’s life easier, and there are clearly shared synergies. My point: Many $TSLA shareholders will sell on any deal announcement rather than wait the 6-12 months for any deal to close. And most will not have to fortitude to stomach the approximate 50% SPCX dilution and watching the value of the SPCX equity to be delivered for their TSLA shares decline prior to any deal close. It shouldn’t be lost on anyone how poorly $TSLA shares have performed YTD (TSLA -24% vs NDX +19%) despite high odds of this deal occurring.

    1.2K12425336379K viewsView on X
  • Oct 8, 202611x their median

    We set the Autonomous FSD Cannonball Run Record AGAIN! 45 hours and 37 minutes across the entire country, with ZERO interventions! FSD parked at every charger and did 100% of the driving. Huge thanks to @teslasi for FSD and @DBurkland @AaronS5_ for joining along on another adventure in my Model 3. 2,871 miles 238Wh/mi average 45 hours, 37 minutes, 50 seconds.

    1.3K11516640122K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 149 interactions against 935K followers, an engagement rate of 0.016%. Measured over 37 original posts, its engagement rate beats 41% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 0.648% of those impressions turn into an interaction. That is about 2.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 37 posts sampled, 89% carry an image or video, 11% are part of a thread and 16% link out. The account's strongest tracked post pulled 22K interactions, about 149x its own typical post.

What is TESLARATI's engagement rate on X?
TESLARATI (@Teslarati) has an engagement rate of 0.016%, based on the median interactions across 37 original posts from the last 30 days against 935,014 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.016%, TESLARATI sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Teslarati have real engagement?
Its engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Teslarati post?
Most posts go out around 02:00 UTC, and Friday is its busiest day, at roughly 2.17 posts per day across the measured window.

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