🇬🇧 TeacherToolkit.co.uk engagement report
@TeacherToolkit - 235K followers on X
Measured over 58 original posts from a 30-day window, last computed on September 29, 2026.
Engagement
A typical post picks up 2 interactions against 235K followers, an engagement rate of 0.001%. Measured over 58 original posts, its engagement rate beats 5% of 20,688 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.064% of those impressions turn into an interaction. That is about 1.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 18:00 UTC, and Sunday is the busiest day of the week. Of the 58 posts sampled, 33% carry an image or video and 81% link out. The account's strongest tracked post pulled 38 interactions, about 19x its own typical post. Recurring topics include #ttkitcpd, #guidetolearning, #guidetofeedback.
Measured over 58 original posts from a 30-day window, last computed on September 29, 2026. Recurring tags: #ttkitcpd, #guidetolearning, #guidetofeedback.
Compared with accounts its own size
🇬🇧 TeacherToolkit.co.uk's engagement rate beats 5% of the tracked X accounts closest to it in follower count (20,688 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 4% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, 🇬🇧 TeacherToolkit.co.uk sits below the 10th percentile of the 208,677 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.144% |
| 75th percentile | 0.685% |
| 90th percentile | 2.58% |
| 99th percentile | 82.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 33% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 81% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 33% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 81% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 216 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 1, 202619x their median
Oh dear, Ofsted. But don’t worry. Ofsted has commissioned its own independent research into the new framework! https://t.co/uOVNAD0y8W
- Sep 27, 202615x their median
The best way to improve teaching (instruction) is to begin with a research-based understanding of how people learn (Mayer + Moreno, 2010). 9 Ways To Reduce Cognitive Load https://t.co/O5KmNCDKzi https://t.co/gHVpDyn5DM
- Sep 18, 20269.5x their median
What is the purpose of a learning walk? School leaders should visit classrooms. The more difficult question is: What can they reliably conclude from a brief visit? https://t.co/4w2yuovA8b
- Sep 21, 20268.5x their median
Retrieval practice is most effective when it becomes part of a school's everyday culture rather than an isolated classroom activity. Download ⬇️ How Retrieval Practice Can Fail https://t.co/sOYUw1htJg https://t.co/zLQpvAXolc
- May 23, 20236.5x their median
St Brigid’s in #Denbigh - one of the few schools in the country to have its own #Observatory? North Wales; what a fabulous location to teach … #TTkitCPD #MarkPlanTeach #ImplementationScience #SLTchat https://t.co/EhP9CjTnFe
- Sep 5, 20265.0x their median
Real leadership courage means choosing fewer priorities, removing low-impact work, treating professional development as a sustained process and being prepared to ask whether anything has genuinely changed for teachers and learners. https://t.co/vuOhlph51H
- Dec 15, 20255.0x their median
No. 13 - unlucky for some. My new book title is now public, and this is the final cover. What’s inside? I review MRI scans and compare them with what teachers do in the classroom, verbally or non-verbally, to understand how they light up parts of the brain. Why? It might give us more insight into neurodiverse learning and how teachers can better support students in the classroom. 🧠 Available in September 2026. 🟢 Bookmark: https://t.co/4NkvSIaoS4 #GuideToLearning #ad
- Sep 26, 20264.0x their median
When school leaders look through pupils’ books, are they investigating learning — or simply checking teacher compliance? 🤔 I’ve spent almost 20 years refining my thinking on work scrutiny. My latest conclusion? Stop asking: “Has the teacher marked it?” Start asking: “What did the pupil do next?” https://t.co/WhfTccxsPW
- Sep 8, 20264.0x their median
This is the SIMPLEST way I can help teachers understand metacognition! 🧠 In 90 seconds ⏰ https://t.co/s6c02pV4Yc
- Sep 2, 20174.0x their median
Teacher working outside the UK? Want something for the classroom? Try #MarkPlanTeach, published 7th Sept. https://t.co/EZ0Gk7DULq #edchat https://t.co/A5jmKLFngq
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2 interactions against 235K followers, an engagement rate of 0.001%. Measured over 58 original posts, its engagement rate beats 5% of 20,688 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.064% of those impressions turn into an interaction. That is about 1.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 18:00 UTC, and Sunday is the busiest day of the week. Of the 58 posts sampled, 33% carry an image or video and 81% link out. The account's strongest tracked post pulled 38 interactions, about 19x its own typical post. Recurring topics include #ttkitcpd, #guidetolearning, #guidetofeedback.
- What is 🇬🇧 TeacherToolkit.co.uk's engagement rate on X?
- 🇬🇧 TeacherToolkit.co.uk (@TeacherToolkit) has an engagement rate of 0.001%, based on the median interactions across 58 original posts from the last 30 days against 235,407 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, 🇬🇧 TeacherToolkit.co.uk sits below the 10th percentile of the 208,677 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TeacherToolkit have real engagement?
- Its engagement rate beats 5% of the tracked X accounts closest to it in follower count (20,688 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TeacherToolkit post?
- Most posts go out around 18:00 UTC, and Sunday is its busiest day, at roughly 2.57 posts per day across the measured window.