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Taylor Swift News engagement report

@TSwiftNZ - 547K followers on X

Measured over 26 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Top quarter for its size
Per follower
0.206%
of 547K followers
Per impression
3.67%
31K views on a typical post
Reach
5.62%
of its followers see a post
Typical post
1.1K
interactions (median)
Saved
0.174%
54 bookmarks on a typical post
Posting rate
1.23/day
active 50% of days
Peak time
20:00 UTC
Monday

A typical post picks up 1.1K interactions against 547K followers, an engagement rate of 0.206%. Measured over 26 original posts, its engagement rate beats 79% of 3,792 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 31K times each, and 3.67% of those impressions turn into an interaction. That is about 5.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 26 posts sampled, 100% carry an image or video, 23% are part of a thread and 19% link out. The account's strongest tracked post pulled 9.0K interactions, about 8.0x its own typical post. Recurring topics include #swiftday, #tsthelifeofashowgirl, #vmas.

Measured over 26 original posts from a 30-day window, last computed on August 27, 2026. Recurring tags: #swiftday, #tsthelifeofashowgirl, #vmas.

Compared with accounts its own size

Taylor Swift News's engagement rate beats 79% of the tracked X accounts closest to it in follower count (3,792 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 85% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.206%, Taylor Swift News sits above the 50th percentile of the 36,759 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.434%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 3, 20268.0x their median

    💍 | New signs outside MSG confirm that Taylor and Travis are officially married!! 🎉 “JUST&T MARRIED!” https://t.co/KG3GK6VtE4

    7.8K94124175204K viewsView on X
  • Jul 11, 20265.4x their median

    📸 | Taylor Swift and Travis Kelce at JuJu Smith-Schuster and Laura Kruk’s wedding recently https://t.co/4yJ8Zp7iDZ

    5.7K2961332186K viewsView on X
  • Jul 20, 20264.6x their median

    📹 | Anne Hathaway on listening to Taylor Swift's "Anti-Hero" while she was preparing for a movie role “David Lowry had this crazy long playlist of all different types of music... Right dab in the middle of that playlist was Anti-Hero. That was the song that got me because I always really really liked Taylor, but that was the song where I was like, oh no, wait, she's taken hold of my brain. Once you see it, you can't unsee it. You're just like, oh, she's a legit, she's a genius. Wow, this is amazing.” https://t.co/4cnknB5w9x

    4.7K437842152K viewsView on X
  • Jul 17, 20263.6x their median

    💬 | Aaron Dessner on recording “cardigan” with Taylor: “That one's interesting. It's actually what you hear when that song starts. You hear the air conditioning in the backstage of an arena in Germany where The National was playing where I wrote it because it was really cold. But then that's me patting my leg, playing drums on my leg, which I often do, which I learned over time that if you record yourself playing surfaces or your body and record it with an iPhone, it just sounds cool. I wrote the music first and Taylor wrote to it. I think she said that when she heard that sound of what is me playing my thigh, essentially, that it reminded her of someone walking on cobble stones and high heels unevenly, and that gave her an image in her mind that led her into the narrative that she wrote.”

    3.8K26261297K viewsView on X
  • Jul 13, 20263.1x their median

    📹 | Gracie Abrams reveals some of the best advice she learned from Taylor Swift: “Weirdly, the first thing that comes to mind when you ask that is advice I got from her before I knew her personally. Which was encouragement to never stop writing…” https://t.co/gJcZY1hIKC

    3.3K17002218K viewsView on X
  • Aug 11, 20262.7x their median

    📹 | Taylor Swift’s message after being announced as an official inductee in the Nashville Songwriters Hall of Fame today — She officially becomes the youngest artist in HISTORY to receive the honor. https://t.co/OFFOAINnRw

    2.7K26524139K viewsView on X
  • Jul 29, 20262.3x their median

    📹 | Voicemails for Isabelle actor Nick Robinson when asked his favorite Taylor Swift song in a new interview “Well I think ‘majorie’ is a hit… She is an incredible artist and an incredible businessman. Nothing but respect for Taylor. Taylor, you’re fucking killing it.” https://t.co/LAOfPQTXA0

    2.3K169112770K viewsView on X
  • Aug 21, 20262.3x their median

    https://t.co/GVOLGzzY9n

    2.3K174102847K viewsView on X
  • Jul 13, 20262.0x their median

    📹 | Taylornation posted a clip of young Taylor as a ballerina in celebration of Swift Day 🩰 https://t.co/mqitoaEZhx

    2.1K1731227K viewsView on X
  • Jul 11, 20261.9x their median

    📸 | Taylor Swift and Travis Kelce at JuJu Smith-Schuster and Laura Kruk’s wedding recently https://t.co/3l8fQQ9ykT

    2.0K8781739K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#swiftday#tsthelifeofashowgirl#vmas

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.1K interactions against 547K followers, an engagement rate of 0.206%. Measured over 26 original posts, its engagement rate beats 79% of 3,792 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 31K times each, and 3.67% of those impressions turn into an interaction. That is about 5.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 26 posts sampled, 100% carry an image or video, 23% are part of a thread and 19% link out. The account's strongest tracked post pulled 9.0K interactions, about 8.0x its own typical post. Recurring topics include #swiftday, #tsthelifeofashowgirl, #vmas.

What is Taylor Swift News's engagement rate on X?
Taylor Swift News (@TSwiftNZ) has an engagement rate of 0.206%, based on the median interactions across 26 original posts from the last 30 days against 547,306 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.206%, Taylor Swift News sits above the 50th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @TSwiftNZ have real engagement?
Its engagement rate beats 79% of the tracked X accounts closest to it in follower count (3,792 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @TSwiftNZ post?
Most posts go out around 20:00 UTC, and Monday is its busiest day, at roughly 1.23 posts per day across the measured window.

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