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東京マルイ@AirsoftGun engagement report

@TM_Airsoft - 168K followers on X

Measured over 11 original posts from a 30-day window, last computed on October 22, 2026.

Engagement

Top quarter for its size
Per follower
0.532%
of 168K followers
Per impression
1.70%
53K views on a typical post
Reach
31.3%
of its followers see a post
Typical post
892
interactions (median)
Saved
0.046%
24 bookmarks on a typical post
Posting rate
0.63/day
active 17% of days
Peak time
06:00 UTC
Friday

A typical post picks up 892 interactions against 168K followers, an engagement rate of 0.532%. Measured over 11 original posts, its engagement rate beats 82% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 53K times each, and 1.70% of those impressions turn into an interaction. That is about 31.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 82% carry an image or video, 27% are part of a thread and 18% link out. The account's strongest tracked post pulled 22K interactions, about 25x its own typical post. Recurring topics include #全日本模型ホビーショー, #東京マルイ, #バイオハザード.

Measured over 11 original posts from a 30-day window, last computed on October 22, 2026. Recurring tags: #全日本模型ホビーショー, #東京マルイ, #バイオハザード.

Compared with accounts its own size

東京マルイ@AirsoftGun's engagement rate beats 82% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 56% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.532%, 東京マルイ@AirsoftGun sits above the 50th percentile of the 205,374 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video82% of posts+111%+108% to +115%34K
Outbound link18% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 82% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 18% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 132 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 2, 202625x their median

    【お知らせ】 アニメ「リコリス・リコイル」とのコラボレーション第2弾! 井ノ上たきなが愛用するハンドガン『たきなの銃』が、ガスブローバック・シリーズに登場! https://t.co/KG3O1QkhBg 9月17日発売となりますので、発売まで今しばらくお待ちください♪ #リコリコ https://t.co/w78qq14nWk

    17K4.4K625951.5M viewsView on X
  • Jul 22, 202613x their median

    【お知らせ】 ガスブローバック マシンガン『20式5.56mm小銃』の発売日が、8月5日に決定! https://t.co/DJivpYqq8w 豊和工業さんの協力により細部の形状から材質、質感、重量バランスに至るまで徹底的に再現性を高めた、メイド・イン・ジャパンの集大成と言える1丁となっています♪ https://t.co/7atLpM8ucy

    7.9K3.0K604301.2M viewsView on X
  • Jun 4, 20262.3x their median

    世界的なシンガーソングライターであるThe Weekndさんが、東京マルイに遊びに来てくれました! 様々なエアソフトガンを前にこの笑顔! 楽しんでいただけたようで嬉しい限りです♪ https://t.co/kWatK6hqbB

    3.9K61222124298K viewsView on X
  • Sep 7, 20265.2x their median

    【装備品支給のお知らせ】 警視庁公安部温泉シャーク専任調査部より、 対温泉シャーク任務用装備を支給します。 束伝兵衛が劇中で使用するモデル、 東京マルイ 「パイソンPPCカスタム 6インチ ステンレスモデル」を 抽選で2名様にプレゼント! 【応募方法】 ① @hotspringshark をフォロー ② この投稿をリポスト 締切:9月23日(水)23:59 提供:株式会社東京マルイ ※本製品は対象年令10才以上です。 ※当選者には本アカウントよりDMでご連絡します。 ※「警視庁公安部温泉シャーク専任調査部」は作品上の架空の組織です。 ※ @TM_Airsoft もフォローして当選確率UP 【急募】温泉地でサメに遭遇した場合の対処法も、リプ欄で募集中。

    1.8K2.6K11171157K viewsView on X
  • May 8, 20262.0x their median

    【お知らせ】 リアルサイズでリアルなオペレーション(操作)に、発射時のリコイルショックを追加! 電動ガンエボルトRS『FPR MK 4』の発売日が、5月27日に決定! レイルハンドガードをはじめ、法執行機関向けのカスタムをイメージしたモデルとなっています♪ https://t.co/nnSHI59uwK https://t.co/WlVJmwTliN

    2.8K97826155391K viewsView on X
  • Sep 2, 20264.3x their median

    『たきなの銃』は完全限定品ではなく、「期間生産品」となります。 弊社の「期間生産品」は、「市場の様子(※)を見ながら今後の生産有無を判断していく」製品です。 初回生産分のみの「完全限定品」ではありません。 ※次のロットを生産できるだけの需要があるかどうか等

    3.1K7511335223K viewsView on X
  • Oct 2, 20263.2x their median

    お待たせしました! 本日発表となった新製品をご紹介します! 14才以上推奨の電動ガン Rシリーズに、第3弾として『P-90R』が登場! 価格は29,800円(税別)で鋭意進行中! #全日本模型ホビーショー https://t.co/eGTbvU42se

    2.2K4812361122K viewsView on X
  • Jun 1, 2026

    最新動画を公開しました。 【バイオハザード】ドリキャス腕時計にレオンガスガン!部屋の奥からレアモノ続々発掘!? 【私物紹介】 https://t.co/89tiEUAzBj ▼本編の続きを収録したおまけ動画はこちら! https://t.co/6su8AkoWxK #わしゃがな @nakamuraFF11 @mafia_kajita https://t.co/y230OkI1R2

    2.3K481518528K viewsView on X
  • Sep 3, 20262.9x their median

    映画『#オペレーションカブール 極限救出48時間』     × ガンメーカー『#東京マルイ』 🔥フォロー&リポストキャンペーン🔥 劇中に登場する「グロック17」と同型の 東京マルイ「グロック17 Gen3」を 抽選で1名様にプレゼント! 【応募方法は↓】 https://t.co/XMkc2rMXwo

    1.0K1.5K2237141K viewsView on X
  • Sep 17, 20262.8x their median

    『#たきなの銃』ですが、取り急ぎ「次(2回目)の生産が決定した」ことをお伝えします! 2回目の生産品がいつ出荷になるか、具体的な日にちが見えてきたらまた改めてご案内します。 お待たせすることになり申し訳ないのですが、どうぞ続報をお待ちください! https://t.co/KG3O1QkhBg

    1.8K5671352154K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#全日本模型ホビーショー#東京マルイ#バイオハザード#tgs2026#パイソンppcカスタム6インチステンレス束伝兵衛モデル

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 892 interactions against 168K followers, an engagement rate of 0.532%. Measured over 11 original posts, its engagement rate beats 82% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 53K times each, and 1.70% of those impressions turn into an interaction. That is about 31.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 82% carry an image or video, 27% are part of a thread and 18% link out. The account's strongest tracked post pulled 22K interactions, about 25x its own typical post. Recurring topics include #全日本模型ホビーショー, #東京マルイ, #バイオハザード.

What is 東京マルイ@AirsoftGun's engagement rate on X?
東京マルイ@AirsoftGun (@TM_Airsoft) has an engagement rate of 0.532%, based on the median interactions across 11 original posts from the last 30 days against 167,820 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.532%, 東京マルイ@AirsoftGun sits above the 50th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @TM_Airsoft have real engagement?
Its engagement rate beats 82% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @TM_Airsoft post?
Most posts go out around 06:00 UTC, and Friday is its busiest day, at roughly 0.63 posts per day across the measured window.

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