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U.S. Surgeon General engagement report

@Surgeon_General - 1.2M followers on X

Measured over 6 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0.003%
of 1.2M followers
Per impression
0.408%
7.5K views on a typical post
Reach
0.64%
of its followers see a post
Typical post
30
interactions (median)
Saved
0.027%
2 bookmarks on a typical post
Posting rate
0.3/day
active 20% of days
Peak time
20:00 UTC
Tuesday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 30 interactions against 1.2M followers, an engagement rate of 0.003%. Posts are seen about 7.5K times each, and 0.408% of those impressions turn into an interaction. That is about 0.644% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 20:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% are part of a thread. The account's strongest tracked post pulled 509 interactions, about 17x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on October 25, 2026.

Where this sits in the catalog

At 0.003%, U.S. Surgeon General sits below the 10th percentile of the 204,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 510 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 30, 202617x their median

    Donate blood. Save a life. The need is extremely real and the time to act is now. https://t.co/hvuAMEFWGi — 301.907.9677 https://t.co/UcH02KEPr7 — 202.393.5725 https://t.co/M4DhgtjqAk — 1.800.733.2767 https://t.co/luu2TNfiT3 https://t.co/h8txgCjdIX

    34294561738K viewsView on X
  • Sep 17, 202613x their median

    We’re not just looking at how food affects our children. @SecKennedy: “We’re examining how screen use affects children including sleep, physical activity, social interactions, and development.” 📵 https://t.co/fkXn21GAuV

    321577327K viewsView on X
  • Jul 7, 20267.8x their median

    Yesterday, Dr. Stephanie Haridopolos, Director of National Health Communications for the Office of the Surgeon General, delivered remarks at the Great American State Fair on one of the most pressing challenges facing young people today: harmful screen use. She encouraged children and families across America to get off screens, get outdoors, and Live Real Life. Thank you, @Freedom250, for providing a stage to help Make America Healthy Again 🇺🇸

    2934517430K viewsView on X
  • Sep 29, 20269.9x their median

    Under the leadership of @SecKennedy, HHS will always stand in support of children and families. Today, @ACF_Adams and @Dr_Haridopolos announced that expectant parents are now eligible to receive federally-funded services that teach parenting skills, strengthen mental health, and address substance use disorder in hopes of preventing unnecessary entry into foster care. These prevention services are now available for moms and dads whose baby is determined to be a "candidate for foster care." Providing support to a struggling parent before a baby is born strengthens families and reduces the risk of a child welfare involvement in the future.

    2185019954K viewsView on X
  • Aug 6, 20267.2x their median

    Thanks to the selfless and patriotic Americans who answered the call during the national blood supply shortage, the blood supply is now back in the green. Thank you for stepping forward to help save lives and Make America Healthy Again. Help keep the momentum going. Become a blood donor today by contacting one of the organizations below: AABB: https://t.co/W2l7bPppwk; 301.907.6977 America’s Blood Centers: https://t.co/7n9xp2v9lX; 202.393.5725 American Red Cross: https://t.co/xc062LVVXk; https://t.co/R0blgPz1sD CROSS (1.800.733.2767)

    1187220713K viewsView on X
  • Aug 6, 20265.3x their median

    Dr. Stephanie Haridopolos, Director of National Communications for the Office of the Surgeon General, is dedicated to helping families give their children the healthiest possible start in life. During World Breastfeeding Week, the Office of the Surgeon General recognizes the important health benefits breastfeeding can offer both infants and mothers. By ensuring families have access to reliable information, supportive resources, and evidence-based guidance, we can help every child get a strong, healthy start from day one. Learn more and find trusted resources at https://t.co/OLH7UqvUq7

    925013520K viewsView on X
  • Aug 6, 20265.1x their median

    Sixty percent of mothers do not breastfeed for as long as they intend. Lactation and latching difficulties, concerns about infant nutrition, an early return to work, and limited support can make breastfeeding difficult to start and even harder to continue. Mothers need knowledgeable care, adequate leave, workplace protections, and practical support at home to make breastfeeding possible. This World Breastfeeding Week, we recognize the barriers mothers face and our shared responsibility to remove them.

    565020279.7K viewsView on X
  • Sep 1, 20265.0x their median

    Happening Now: Live Real Life Symposium https://t.co/aZoVNXCa49

    118178632K viewsView on X
  • Aug 5, 20264.9x their median

    Welcome to World Breastfeeding Week, observed August 1–7 and first celebrated in 1992. The Office of the Surgeon General has long recognized breastfeeding as a public health priority. Breastfeeding offers important health benefits for both babies and mothers and can bring moments of closeness and joy. But it also asks a great deal of mothers. Knowledgeable care, protected time, workplace flexibility, and support at home can reduce those demands. This week, as we celebrate breastfeeding, we will highlight its health benefits, acknowledge the effort it requires from mothers, and call attention to the support we owe them.

    505019297.6K viewsView on X
  • Jul 20, 20264.7x their median

    “It’s just been an amazing honor and capstone of my career to have the trust and confidence of President Trump to appoint me to this position.” Dr. Stephanie Haridopolos, Director of National Communications for the Office of the Surgeon General, sat down with @LaraLeaTrump this past weekend on @MyViewFNC to discuss a life dedicated to serving others—as both a physician and a public servant.

    117166325K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 30 interactions against 1.2M followers, an engagement rate of 0.003%. Posts are seen about 7.5K times each, and 0.408% of those impressions turn into an interaction. That is about 0.644% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 20:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% are part of a thread. The account's strongest tracked post pulled 509 interactions, about 17x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is U.S. Surgeon General's engagement rate on X?
U.S. Surgeon General (@Surgeon_General) has an engagement rate of 0.003%, based on the median interactions across 6 original posts from the last 30 days against 1,159,190 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, U.S. Surgeon General sits below the 10th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Surgeon_General have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Surgeon_General post?
Most posts go out around 20:00 UTC, and Tuesday is its busiest day, at roughly 0.3 posts per day across the measured window.

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