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Betfred Super League engagement report

@SuperLeague - 219K followers on X

Measured over 95 original posts from a 30-day window, last computed on October 3, 2026.

Engagement

Middle of its size range
Per follower
0.03%
of 219K followers
Per impression
0.874%
7.5K views on a typical post
Reach
3.44%
of its followers see a post
Typical post
66
interactions (median)
Saved
0.013%
1 bookmarks on a typical post
Posting rate
3.33/day
active 50% of days
Peak time
19:00 UTC
Friday

A typical post picks up 66 interactions against 219K followers, an engagement rate of 0.03%. Measured over 95 original posts, its engagement rate beats 38% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.5K times each, and 0.874% of those impressions turn into an interaction. That is about 3.44% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 95 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 952 interactions, about 14x its own typical post. Recurring topics include #superleague, #ourleague, #sl30.

Measured over 95 original posts from a 30-day window, last computed on October 3, 2026. Recurring tags: #superleague, #ourleague, #sl30.

Compared with accounts its own size

Betfred Super League's engagement rate beats 38% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.03%, Betfred Super League sits above the 25th percentile of the 205,582 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.679%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.679%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link16% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 131 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 29, 202614x their median

    Brad O'Neill is the Steve Prescott MBE Man of Steel 💪🏆 #SuperLeague https://t.co/nWmKsrFdnj

    734736976166K viewsView on X
  • Sep 26, 202613x their median

    THEY'VE DONE IT 😤 Trinity are heading to the Grand Final for the first time in their history ⚜️ #SuperLeague https://t.co/2vBCbNb1tv

    74452442437K viewsView on X
  • Sep 29, 20268.3x their median

    Back-to-back 😃 Harry Robertson picks up the @Betfred #SuperLeague's Young Player of the Year Award 🏆 https://t.co/4BwY8k0VaT

    348488863116K viewsView on X
  • Sep 11, 20268.2x their median

    6x League Leaders' Shield Winners 🏆 #SuperLeague https://t.co/qX9LsyxDMN

    4507671114K viewsView on X
  • Sep 29, 20267.8x their median

    Matt Peet is your @Betfred #SuperLeague's Coach of the Year 🏆 https://t.co/yFQlQvkXi2

    36130843799K viewsView on X
  • Sep 26, 20265.3x their median

    A new name will be added to the #SuperLeague trophy on Saturday 🏆 Who else can't wait for the Grand Final? 😆 https://t.co/hphU95hq0B

    290341117201K viewsView on X
  • Sep 27, 20265.1x their median

    Good luck to Sir Kevin Sinfield and his team as their seventh and final 7 in 7 Challenge gets underway today 👏 The team will visit all 12 English @Betfred #SuperLeague clubs before finishing on the pitch at Old Trafford ahead of the Grand Final on Saturday 🙌 https://t.co/USSAKwL5vZ

    30924219.0K viewsView on X
  • Sep 8, 20264.7x their median

    A perfect August 💯 Matt Peet is the @Betfred #SuperLeague Coach of the Month 🏆 https://t.co/MjsIOMfG1c

    284182415K viewsView on X
  • Sep 27, 20264.6x their median

    .@YorkValkyrie are your Champions in 2026 🏆 #SuperLeague https://t.co/K68gERklvt

    269258210K viewsView on X
  • Sep 26, 20264.4x their median

    Trinity fans, you're joining us next Saturday at Old Trafford 🔥 #SuperLeague https://t.co/VwxydQbBcC

    26021558.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#superleague#ourleague#sl30

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 66 interactions against 219K followers, an engagement rate of 0.03%. Measured over 95 original posts, its engagement rate beats 38% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.5K times each, and 0.874% of those impressions turn into an interaction. That is about 3.44% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 95 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 952 interactions, about 14x its own typical post. Recurring topics include #superleague, #ourleague, #sl30.

What is Betfred Super League's engagement rate on X?
Betfred Super League (@SuperLeague) has an engagement rate of 0.03%, based on the median interactions across 95 original posts from the last 30 days against 219,154 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.03%, Betfred Super League sits above the 25th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SuperLeague have real engagement?
Its engagement rate beats 38% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SuperLeague post?
Most posts go out around 19:00 UTC, and Friday is its busiest day, at roughly 3.33 posts per day across the measured window.

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