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Suomen poliisi engagement report

@SuomenPoliisi - 161K followers on X

Measured over 24 original posts from a 30-day window, last computed on September 22, 2026.

Engagement

Bottom quarter for its size
Per follower
0.006%
of 161K followers
Per impression
0.285%
3.7K views on a typical post
Reach
2.30%
of its followers see a post
Typical post
10
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.07/day
active 33% of days
Peak time
07:00 UTC
Friday

A typical post picks up 10 interactions against 161K followers, an engagement rate of 0.006%. Measured over 24 original posts, its engagement rate beats 16% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.7K times each, and 0.285% of those impressions turn into an interaction. That is about 2.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 17% carry an image or video, 21% are part of a thread and 88% link out. The account's strongest tracked post pulled 994 interactions, about 99x its own typical post. Recurring topics include #poliisi, #polisen, #police.

Measured over 24 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #poliisi, #polisen, #police.

Compared with accounts its own size

Suomen poliisi's engagement rate beats 16% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 15% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, Suomen poliisi sits above the 10th percentile of the 204,694 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,694 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video17% of posts+111%+108% to +115%34K
Outbound link88% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 17% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 88% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 144 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 29, 202699x their median

    Viestipalvelu X:ssä on tänään julkaistu uhkauksia. Ne kohdistuvat poliisiin, muihin viranomaisiin ja poliitikkoihin. Sisä-Suomen poliisilaitos on tietoinen uhkauksista. Poliisin tämänhetkisten tietojen mukaan konkreettista uhkaa ei ole. #poliisi https://t.co/BlO6MsY67m

    795761012294K viewsView on X
  • Aug 11, 202616x their median

    Tuusulassa lauantaina 8.8. tapahtunut kaksipyöräisen kuljettajan pysäytystilanne on herättänyt keskustelua mediassa. https://t.co/TNcyxRJzfp on koottu yleisesti teemaan liittyviä kysymyksiä vastauksineen: https://t.co/psnjB6rpMm https://t.co/UO5urvJ4aW

    59992431K viewsView on X
  • Sep 11, 20267.5x their median

    Poliisiylijohtaja Ilkka Koskimäki poliisien valajuhlassa Tampereella: "Luottamus poliisiin ei perustu virkapukuun vaan ammattitaitoon." https://t.co/wct3WXOJHb #Poliisi #Valajuhla #SisäinenTurvallisuus https://t.co/OHvp5EWatO

    5811604.4K viewsView on X
  • Aug 6, 20266.5x their median

    Nyt höllätään kaasujalkaa ja lisätään tarkkaavaisuutta - koulujen alku näkyy jälleen liikenteessä. Valvomme koulujen läheisyyden liikennettä 10.–21.8. Pienet teot voivat tehdä koulumatkasta turvallisemman.  🚸 https://t.co/hFh8VnjaHs https://t.co/On5HROeCS5

    3871916.5K viewsView on X
  • Jul 31, 20265.9x their median

    Sosiaalinen media on poliisille väline, jolla vaikutetaan. Poliisiylijohtaja Ilkka Koskimäki linjaa blogissaan, että poliisin somen tulee ennen kaikkea tukea poliisin perustehtävää. Lue blogi: https://t.co/0fiiIPEpp8 https://t.co/pNWaObnylo

    3871049.7K viewsView on X
  • Aug 4, 20265.1x their median

    Valtakunnallista Poliisin päivää vietetään lauantaina 29.8.2026 https://t.co/eWqvBH4HSk #poliisi

    3012907.9K viewsView on X
  • Aug 21, 20264.6x their median

    Poliisin päivä 2026 on pian täällä! 💙 Tilaisuudet ovat avoimia kaikille ja sopivat kaikenikäisille. Tule tapaamaan poliisia, keskustelemaan turvallisuudesta ja tutustumaan toimintaan. Poliisilaitokset järjestävät tapahtumia ympäri Suomen lauantaina 29.8. https://t.co/ZuLZcqokWN

    363615.2K viewsView on X
  • Aug 29, 20264.4x their median

    Poliisiylijohtaja Ilkka Koskimäki: Haluan, että poliisin ja nuorten välillä vallitsee suora yhteys https://t.co/B6OYCltxRQ #poliisi

    2811416.3K viewsView on X
  • Aug 19, 20263.6x their median

    Yhteishengen puolesta! Valtakunnallinen #Koulurauha julistetaan Kouvolassa 20.8. Turvallinen kouluarki rakentuu pienistä teoista, muiden huomioimisesta ja siitä, ettei ketään jätetä yksin. Poliisi on yksi Koulurauha-ohjelman yhteistyökumppaneista: https://t.co/jSI4uGTSqJ https://t.co/2MhfoVElg1

    268113.7K viewsView on X
  • Sep 11, 20263.2x their median

    Poliisiylijohtaja: Luottamus perustuu ammattitaitoon, ei virkapukuun https://t.co/LLAadjZvSi #poliisi

    263303.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#poliisi#polisen#police#polis#edsgivningsceremoni

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 10 interactions against 161K followers, an engagement rate of 0.006%. Measured over 24 original posts, its engagement rate beats 16% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.7K times each, and 0.285% of those impressions turn into an interaction. That is about 2.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 17% carry an image or video, 21% are part of a thread and 88% link out. The account's strongest tracked post pulled 994 interactions, about 99x its own typical post. Recurring topics include #poliisi, #polisen, #police.

What is Suomen poliisi's engagement rate on X?
Suomen poliisi (@SuomenPoliisi) has an engagement rate of 0.006%, based on the median interactions across 24 original posts from the last 30 days against 160,960 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Suomen poliisi sits above the 10th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SuomenPoliisi have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SuomenPoliisi post?
Most posts go out around 07:00 UTC, and Friday is its busiest day, at roughly 1.07 posts per day across the measured window.

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