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Suella Braverman engagement report

@SuellaBraverman - 258K followers on X

Measured over 32 original posts from a 30-day window, last computed on September 8, 2026.

Engagement

Top quarter for its size
Per follower
0.316%
of 258K followers
Per impression
1.73%
47K views on a typical post
Reach
18.3%
of its followers see a post
Typical post
816
interactions (median)
Saved
0.021%
10 bookmarks on a typical post
Posting rate
2.63/day
active 33% of days
Peak time
11:00 UTC
Friday

A typical post picks up 816 interactions against 258K followers, an engagement rate of 0.316%. Measured over 32 original posts, its engagement rate beats 81% of 6,874 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 47K times each, and 1.73% of those impressions turn into an interaction. That is about 18.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 32 posts sampled, 91% carry an image or video and 9% link out. The account's strongest tracked post pulled 17K interactions, about 21x its own typical post.

Measured over 32 original posts from a 30-day window, last computed on September 8, 2026. Recurring tag: #ruk26.

Compared with accounts its own size

Suella Braverman's engagement rate beats 81% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.316%, Suella Braverman sits above the 50th percentile of the 66,536 accounts in this comparison. That places it in the above the median band, which runs 0.1% to 0.5%.

p100.002%
p250.016%
p50 (median)0.1%
p750.5%
p902.09%
p99119.7%
Engagement rate as a share of followers, across the 66,536 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,995 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.5%
90th percentile2.09%
99th percentile119.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video91% of posts+111%+108% to +115%34K
Outbound link9% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 91% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 9% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 218 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 6, 202621x their median

    People in Portsmouth are angry, scared and feel like this government is actively trying to destroy the country. Enough is enough. https://t.co/Dv84b8XeEN

    13K2.3K1.6K166629K viewsView on X
  • Sep 4, 20266.7x their median

    Men are men. Women are women. That is not hatred. It is biology. https://t.co/BRchOeuo8u

    4.5K62429635115K viewsView on X
  • Sep 7, 20266.2x their median

    Britain is on the edge of serious civil disturbance. The scenes at Portsmouth are proof that the government isn’t taking this invasion seriously. Reform UK has a plan to stop the boats within the first 100 Days of government. We need a general election now. https://t.co/21Hb9DOHc2

    3.1K6171.3K100324K viewsView on X
  • Sep 7, 20265.2x their median

    Great to see @reformparty_uk top brass out in Portsmouth. Meanwhile the other parties are just Tweeting about it. Makes you wonder doesn't it?

    2.8K3921.0K47192K viewsView on X
  • Sep 7, 20264.0x their median

    Back in Parliament I told the Minister what people in Fareham, Waterlooville and Portsmouth are feeling. And I asked for important reassurances. She failed to answer my question so I’ve written to the Home Secretary. πŸ‘‡ https://t.co/JsZgb3vPcK

    2.5K5711571936K viewsView on X
  • Sep 5, 20262.7x their median

    What a great conference! Well done and thank you to the People’s Army. https://t.co/ODGQwzmjs7

    1.7K2023061028K viewsView on X
  • Sep 5, 20262.3x their median

    If Suella Braverman MP doesn’t lift the cap on medical school places, cut funding for useless degrees and give nurses interest free student loans within 100 days of a Reform UK government, she will RESIGN. Britain is broken. Only Reform UK will fix it. βœ… https://t.co/kyTjmNEiq7

    1.5K30378780K viewsView on X
  • Sep 4, 20262.2x their median

    I was watching Lee Anderson’s speech with a brew and I’m still chuckling. Lib Dems holding their conference in a bus shelter in York, Tories crammed in a broom cupboard. This is what proper working class politics looks like. No posh waffle, just common sense and a pint after. Enjoy him while we’ve got him.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ πŸ˜† @LeeAndersonMP_

    1.5K22858556K viewsView on X
  • Sep 5, 20261.9x their median

    'Under Reform every school will be obliged to fly the union flag!' Reform UK's Education spokesperson Suella Braverman discusses patriotism in schools, calling for children to be taught the positives of British history. https://t.co/280OrFsAfj

    1.3K213541450K viewsView on X
  • Aug 22, 20261.9x their median

    This is why we’ve announced our Apprenticeship Wage Credit. Britain needs Apprentices. Britain needs Reform. https://t.co/AY10rEiwda

    1.1K2132211479K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ruk26

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 816 interactions against 258K followers, an engagement rate of 0.316%. Measured over 32 original posts, its engagement rate beats 81% of 6,874 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 47K times each, and 1.73% of those impressions turn into an interaction. That is about 18.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 32 posts sampled, 91% carry an image or video and 9% link out. The account's strongest tracked post pulled 17K interactions, about 21x its own typical post.

What is Suella Braverman's engagement rate on X?
Suella Braverman (@SuellaBraverman) has an engagement rate of 0.316%, based on the median interactions across 32 original posts from the last 30 days against 258,448 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.316%, Suella Braverman sits above the 50th percentile of the 66,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SuellaBraverman have real engagement?
Its engagement rate beats 81% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SuellaBraverman post?
Most posts go out around 11:00 UTC, and Friday is its busiest day, at roughly 2.63 posts per day across the measured window.

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