Stade Toulousain engagement report
@StadeToulousain - 319K followers on X
Measured over 89 original posts from a 30-day window, last computed on October 13, 2026.
Engagement
A typical post picks up 66 interactions against 319K followers, an engagement rate of 0.021%. Measured over 89 original posts, its engagement rate beats 33% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.3K times each, and 1.24% of those impressions turn into an interaction. That is about 1.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 89 posts sampled, 58% carry an image or video and 6% link out. The account's strongest tracked post pulled 1.1K interactions, about 16x its own typical post.
Measured over 89 original posts from a 30-day window, last computed on October 13, 2026.
Compared with accounts its own size
Stade Toulousain's engagement rate beats 33% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 49% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.021%, Stade Toulousain sits above the 10th percentile of the 201,449 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.671% |
| 90th percentile | 2.53% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 20:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 58% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 6% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 58% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 6% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 108 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 6, 202616x their median
𝗠𝗘𝗔𝗙𝗢𝗨 𝟮𝟬𝟯𝟮 🔴⚫️ Notre deuxième ligne international portera le maillot toulousain pour 5️⃣ saisons supplémentaires 🤝 https://t.co/uiQGerFfHy
- Sep 14, 202615x their median
ʙʀᴏᴛʜᴇʀʜᴏᴏᴅ ❤️🔥 https://t.co/u3D2ofPFTa
- Sep 13, 202612x their median
Retour réussi ✅ Les Rouge et Noir réagissent parfaitement pour décrocher leur première victoire, avec le bonus offensif en prime 🔥 https://t.co/ArqHtrctJI
- Oct 3, 202612x their median
UN POINT C'EST TOUT ! Le derby est Rouge et Noir 🔴⚫️ https://t.co/JHSYmYnEgh
- Aug 27, 202611x their median
COMMUNIQUÉ OFFICIEL Le Stade Toulousain et François Cros confirment qu’à l’issue de la saison 2026-2027, le troisième ligne international rejoindra le LOU Rugby. Arrivé au Stade Toulousain en 2009, François Cros aura grandi sous les couleurs rouge et noire et participé, avec sa génération, à écrire l’une des pages les plus marquantes de l’histoire du club. D’ici à son départ, François et le Stade Toulousain restent pleinement tournés vers la saison en cours et les défis qu’il leur reste à relever ensemble. François Cros : « Je suis Toulousain. J’ai grandi dans ce club. J’y suis devenu joueur professionnel, mais aussi un homme. J’y ai rencontré ma femme, j’y suis devenu père. Ma vie s’est construite ici. Alors forcément, il y a des décisions qui ne sont pas faciles à prendre, d’autant plus lorsqu’elles engagent toute une famille. Celle-ci en fait partie. J’ai choisi de relever un nouveau défi et de vivre une nouvelle aventure à Lyon. Mais avant cela, il nous reste une saison à vivre ensemble. Je veux la vivre pleinement, avec mes coéquipiers, pour ce club et avec l’envie de continuer à écrire jusqu’au bout l’histoire de cette génération. » Didier Lacroix, Président du Stade Toulousain : « François est de ces hommes discrets dont les actes parlent pour eux. Depuis toutes ces années, il a toujours été exemplaire dans son attitude, son professionnalisme et son engagement. Sur le terrain bien sûr, mais aussi dans la vie du club, où il s’est toujours rendu disponible. Nous avons vu un gamin devenir un homme et un joueur sur lequel le Stade Toulousain et tous ceux qui ont partagé son vestiaire ont toujours pu compter. François a fait le choix de prendre sa décision avant le début de la saison pour pouvoir se consacrer pleinement au terrain, à son équipe et au Stade Toulousain. Nous aurions aimé que la primeur de cette annonce lui revienne. Ces moments appartiennent à la vie d’un joueur et à celle d’un vestiaire, et méritent d’être respectés. Il reste désormais une saison à vivre et une histoire à continuer d’écrire ensemble. François répondra assurément présent avec l’engagement qui a toujours été le sien. »
- Oct 11, 202611x their median
Victoire bonifiée ! ✅ Malgré une vaillante opposition bayonnaise, les Stadistes l'emportent avec le bonus devant leur public ❤️🖤 https://t.co/MNwU2sVjLt
- Oct 6, 20269.8x their median
𝑰𝒄𝒊 𝒄’𝒆𝒔𝒕 𝒍𝒂 𝒎𝒂𝒊𝒔𝒐𝒏… 🏠 🔒 Emmanuel Meafou restera à la maison jusqu’en 2️⃣0️⃣3️⃣2️⃣ https://t.co/IVnuW2jxbR
- Sep 13, 20269.1x their median
Golden boy ✨ https://t.co/mOfTe970kN
- Sep 2, 20268.0x their median
Le bouclier enfin présenté aux toulousains 🤩🛡️ https://t.co/uBT4P82j07
- Aug 28, 20267.8x their median
C'est terminé ! ✅ Toulouse s'impose au terme d'une rencontre très serrée et engagée 👏 Place à la saison régulière désormais ❤️🖤 https://t.co/33bfQVFR19
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 66 interactions against 319K followers, an engagement rate of 0.021%. Measured over 89 original posts, its engagement rate beats 33% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.3K times each, and 1.24% of those impressions turn into an interaction. That is about 1.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 89 posts sampled, 58% carry an image or video and 6% link out. The account's strongest tracked post pulled 1.1K interactions, about 16x its own typical post.
- What is Stade Toulousain's engagement rate on X?
- Stade Toulousain (@StadeToulousain) has an engagement rate of 0.021%, based on the median interactions across 89 original posts from the last 30 days against 318,878 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.021%, Stade Toulousain sits above the 10th percentile of the 201,449 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @StadeToulousain have real engagement?
- Its engagement rate beats 33% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @StadeToulousain post?
- Most posts go out around 20:00 UTC, and Sunday is its busiest day, at roughly 2.97 posts per day across the measured window.