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桜井 政博 / Masahiro Sakurai engagement report

@Sora_Sakurai - 1.3M followers on X

Measured over 7 original posts from a 30-day window, last computed on August 22, 2026.

Engagement

Per follower
0.798%
of 1.3M followers
Per impression
2.56%
403K views on a typical post
Reach
31.2%
of its followers see a post
Typical post
10K
interactions (median)
Saved
0.093%
374 bookmarks on a typical post
Posting rate
1.43/day
active 100% of days
Peak time
09:00 UTC
Saturday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 10K interactions against 1.3M followers, an engagement rate of 0.798%. Posts are seen about 403K times each, and 2.56% of those impressions turn into an interaction. That is about 31.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Saturday is the busiest day of the week. Of the 7 posts sampled, 86% carry an image or video and 43% are part of a thread. The account's strongest tracked post pulled 45K interactions, about 4.3x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on August 22, 2026.

Where this sits in the catalog

At 0.798%, 桜井 政博 / Masahiro Sakurai sits above the 75th percentile of the 9,981 accounts in this comparison. That places it in the top 25% band, which runs 0.325% to 2.60%.

p100.001%
p250.007%
p50 (median)0.047%
p750.325%
p902.60%
p99357.9%
Engagement rate as a share of followers, across the 9,981 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 447,404 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.007%
50th percentile0.047%
75th percentile0.325%
90th percentile2.60%
99th percentile357.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video86% of posts+79%+73% to +85%5.8K
Outbound link0% of posts-49%-50% to -47%6.1K
Typical length--7%-8% to -5%9.0K
  • 86% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 105 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 12, 20264.3x their median

    淡路島に行ったなら、寄っておきたいところがある… https://t.co/s5gUcjX92E

    40K3.8K1061671.5M viewsView on X
  • Aug 10, 20263.4x their median

    さあ… スーパーわくわくタイムのはじまりです。 https://t.co/dbxWYvKRWv

    32K3.3K5346774K viewsView on X
  • Sep 1, 20222.1x their median

    ゲームの未来を底上げしたい [JP] https://t.co/AkD3VdjjnA [EN] https://t.co/PnWuOkqnQj Helping Games to an Even Brighter Future https://t.co/us3665JZy6

    19K2.4K0198View on X
  • Jan 5, 20261.9x their median

    【きょうの一枚】 #エアライダー #NintendoSwitch2 https://t.co/P3T2NyIIBr

    16K3.0K891371.6M viewsView on X
  • Aug 3, 20261.6x their median

    誕生日に、スタッフから馬のはにわをいただきました! スゴいチョイスだけど、はにわスキーであることをツイートしていたからのようで。 美術館、博物館巡りスキーでもある私は、先日たまたま千葉の博物館で実物を見ていました… https://t.co/pz9AYqimhY

    15K1.7K28661389K viewsView on X
  • Jul 15, 20261.5x their median

    ファミコン43周年、おめでとうございます! ファミコン以前にも以後にも多くのゲーム機が登場したけれど、ゲーム制作者としてもっとも大きな影響を与えられた機種であることは間違いないですね…

    14K1.7K5817528K viewsView on X
  • Aug 8, 20261.5x their median

    グッズがいっぱいあるな! 一部買わせていただきました。 https://t.co/FYq0ps7p45

    14K1.3K5167911K viewsView on X
  • Jan 22, 2026

    【きょうの一枚】 #エアライダー #NintendoSwitch2 https://t.co/0fwjWghBvQ

    12K1.6K5071820K viewsView on X
  • Dec 25, 2025

    【きょうの一枚】 #エアライダー #NintendoSwitch2 https://t.co/DKBjoCNwlt

    8.6K1.8K3679584K viewsView on X
  • Aug 22, 2026

    地震速報で飛び起きた。 こちらはあまり揺れませんでしたが、それぞれでお気をつけて…

    9.8K501259259K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 10K interactions against 1.3M followers, an engagement rate of 0.798%. Posts are seen about 403K times each, and 2.56% of those impressions turn into an interaction. That is about 31.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Saturday is the busiest day of the week. Of the 7 posts sampled, 86% carry an image or video and 43% are part of a thread. The account's strongest tracked post pulled 45K interactions, about 4.3x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is 桜井 政博 / Masahiro Sakurai's engagement rate on X?
桜井 政博 / Masahiro Sakurai (@Sora_Sakurai) has an engagement rate of 0.798%, based on the median interactions across 7 original posts from the last 30 days against 1,293,701 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.798%, 桜井 政博 / Masahiro Sakurai sits above the 75th percentile of the 9,981 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Sora_Sakurai have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Sora_Sakurai post?
Most posts go out around 09:00 UTC, and Saturday is its busiest day, at roughly 1.43 posts per day across the measured window.

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