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西友 SEIYU engagement report

@Seiyu_Japan - 254K followers on X

Measured over 51 original posts from a 30-day window, last computed on September 9, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 254K followers
Per impression
0.332%
8.1K views on a typical post
Reach
3.20%
of its followers see a post
Typical post
27
interactions (median)
Saved
0.012%
1 bookmarks on a typical post
Posting rate
1.73/day
active 83% of days
Peak time
23:00 UTC
Thursday

A typical post picks up 27 interactions against 254K followers, an engagement rate of 0.011%. Measured over 51 original posts, its engagement rate beats 26% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.1K times each, and 0.332% of those impressions turn into an interaction. That is about 3.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 82% link out. The account's strongest tracked post pulled 1.1K interactions, about 40x its own typical post. Recurring topics include #楽天ポイント, #チラシ, #トライアル.

Measured over 51 original posts from a 30-day window, last computed on September 9, 2026. Recurring tags: #楽天ポイント, #チラシ, #トライアル.

Compared with accounts its own size

西友 SEIYU's engagement rate beats 26% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 22% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, 西友 SEIYU sits above the 10th percentile of the 66,128 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.9%
Engagement rate as a share of followers, across the 66,128 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,111 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link82% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 82% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 178 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 17, 202640x their median

    \ 🎂 8.17 HAPPY BIRTHDAY 山本選手 🎂 / 本日8月17日は、トライアル企業アンバサダー・山本由伸投手のお誕生日です!おめでとうございます!🎉✨ あくなき探求心で世界に挑み続ける姿に、いつもたくさんの挑戦する勇気をもらっています。 そんな山本選手をお祝いすべく、ユニフォームやグローブをデコレーションしたフルーツたっぷりの「特製ケーキ」を用意しました!⚾️🍓 お買い物や日々の食を通じて、山本選手、そして挑戦し続けるすべての人を支える存在でありたい。 そんなトライアルグループ一同の想いを込めて、これからも全力でエールを送り続けます!📣🔥 みんなで山本選手に「おめでとう」の気持ちを届けましょう! ぜひリポストやリプライで熱いメッセージをお願いします!💬🎌 #山本由伸 #トライアル #西友

    9031691818K viewsView on X
  • Aug 14, 202621x their median

    前回は無失点の気迫あふれる好投を見せ、見事にチームの連敗を止める素晴らしいピッチングを披露してくれた山本由伸投手⚾️✨ マウンドで堂々と躍動する頼もしい姿に、私たちもたくさんの勇気をもらいました! 目の前の1戦に向けて決して妥協せず、真摯に、着実に準備を積み重ねる山本投手へ、変わらぬ信頼を込めて日本からみんなで熱いエールを送りましょう!📣🔥 お盆休みの週末に最高の投球を期待して一緒に熱い声援を送りましょう!🎌 #山本由伸 #トライアル #西友

    497630416K viewsView on X
  • Aug 21, 202617x their median

    前戦では自己最多タイとなる圧巻の12勝目を挙げ、チームを救う素晴らしいピッチングを見せてくれた山本由伸投手!✨ 次なるマウンドは、同リーグの強豪ライバルチームとの一戦です。 一戦一戦、常に冷静かつ真摯に最善の準備を積み重ねる山本投手。 その飽くなき挑戦心と力強いマウンドでの躍動を信じて、熱い決戦へ、日本からみんなで最大の応援を送りましょう!📣🎌 最高のピッチングを期待して、次戦も一緒に熱く盛り上がりましょう! #山本由伸 #トライアル #西友

    411451212K viewsView on X
  • Sep 2, 202615x their median

    \明日9月3日(水)、次回登板へ!⚾️🔥/ 山本由伸投手の次回登板は、日本時間9月3日(木)本拠地での一戦! 中5日でマウンドに上がり、今度こそメジャー自己最多更新となる今季13勝目を目指します✨ どんなマウンドでも目の前の1回1回の投球に全力で立ち向かう山本投手へ、日本からみんなで熱い声援を送りましょう!📣🎌 #山本由伸 #トライアル #西友

    344463210K viewsView on X
  • Aug 27, 202611x their median

    \今週金曜日、次回登板へ!⚾️🔥/ 前戦は素晴らしい好投を見せるも、惜しくも白星はお預けとなった山本由伸投手。 次なるマウンドは、敵地での地区首位強豪決戦です! 自己最多更新となる今季13勝目を狙う山本投手へ、 日本からみんなで熱いエールを送りましょう!📣🎌 #山本由伸 #トライアル #西友

    25037118.9K viewsView on X
  • Aug 17, 20267.7x their median

    \山本由伸選手、今季12勝目!🎉/ 6回1失点9奪三振の圧巻のピッチング!チームの連敗危機を救う、メジャー自己最多タイの今季12勝目をマークされました!⚾️✨ どんな重圧がかかる大一番でも、冷静に最高の準備を重ねてマウンドに立ち向かう山本選手。その熱い闘志と力強い躍動に、日本中がまたしても大きな勇気をもらいました!🔥🎌 TRIALグループも、この記念すべき12勝目を全力で祝福すべく、お祝いにぴったりのこだわり商品をご紹介します! 今回はトライアルの精肉ブランドとどろき牛🥩 専属バイヤーが市場で1頭ずつ目利きした、肉質やわらかな月齢24ヵ月以上の牛だけを厳選! ご褒美や特別な日のご馳走に、ぜひ味わってみてください! ▼詳しくはこちら▼ https://t.co/jrOo4b5PLT #山本由伸 #トライアル #西友

    17137008.2K viewsView on X
  • Aug 10, 20263.1x their median

    🥔新商品🥔 みなさまのお墨付きのポテトチップスに 🍔チーズバーガー味 🌮タコス味が新登場🆕 どちらも「つい手が伸びる」おいしさです😋 さて、みなさんなら最初に選ぶのはどっちですか? コメントで 🍔チーズバーガー味 🌮タコス味 を教えてください👇 ▼商品はこちら▼ https://t.co/MLAOWXa28H https://t.co/eeFNG92se1

    6815119.8K viewsView on X
  • Aug 13, 20262.9x their median

    / 神奈川県座間市に 西友南林間店がグランドオープン🎊 \ 即食・簡便商品をはじめ、 寿司、お惣菜、お弁当を充実させ、毎日のお買い物に便利なお店を目指します。 さらに、トライアルのプライベートブランド商品も販売🍴 「ロースかつ重」や「白いたっぷり玉子サンド」はもちろん、「こはく本舗」や「みなさまのお墨付き」など、西友・トライアルならではの商品もご用意しています。 駐車場118台、 24時間営業で、お仕事帰りやお買い物にもご利用いただきやすい店舗です🚗 ぜひお立ち寄りください✨ 従業員一同、笑顔でお待ちしております🌸 ※画像の価格はOPEN日限定となります。 📍西友南林間店はこちら https://t.co/ogaKqeyQnC

    55192113K viewsView on X
  • Aug 1, 20262.8x their median

    【令和8年熊本地震 災害義援金 募金実施のお知らせ】 被災された皆様に心よりお見舞い申し上げます。 全国のトライアル・西友店舗にて、8/1(土)~8/31(月)の期間、募金活動を実施いたします。 募金方法:※募金方法は店舗により異なります。 ① レジ精算時でのご寄付 有人レジの場合、設置の「募金カード」を従業員へお渡しください。 セルフレジの場合、設置の「募金カード」をレジでスキャンしてください。 ② 募金箱へのご寄付 店頭設置の募金箱をご利用ください。 お預かりした義援金は熊本県庁を通じて、全額寄付いたします。皆さまの温かいご支援をお願いいたします。 ▼詳しくはこちらをご確認ください。 https://t.co/1KWMY3NNt8

    49193522K viewsView on X
  • Sep 4, 20262.7x their median

    🍛いつものランチに、少しだけ新しいおいしさを。 ココナッツのコクとカシューナッツの香りが楽しめる、みなさまのお墨付きの「マッサマンカレーごはん」🥥✨ お湯を注いで5分で完成! 忙しい日でも、ほっとひと息つきたいランチタイムに😊 ▼商品の詳細はこちら▼ https://t.co/GYjVfTsc4x

    629029.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#楽天ポイント#チラシ#トライアル#パンパース#山本由伸

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 27 interactions against 254K followers, an engagement rate of 0.011%. Measured over 51 original posts, its engagement rate beats 26% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.1K times each, and 0.332% of those impressions turn into an interaction. That is about 3.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 82% link out. The account's strongest tracked post pulled 1.1K interactions, about 40x its own typical post. Recurring topics include #楽天ポイント, #チラシ, #トライアル.

What is 西友 SEIYU's engagement rate on X?
西友 SEIYU (@Seiyu_Japan) has an engagement rate of 0.011%, based on the median interactions across 51 original posts from the last 30 days against 254,397 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, 西友 SEIYU sits above the 10th percentile of the 66,128 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Seiyu_Japan have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Seiyu_Japan post?
Most posts go out around 23:00 UTC, and Thursday is its busiest day, at roughly 1.73 posts per day across the measured window.

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