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Kevin Seifert engagement report

@SeifertESPN - 130K followers on X

Measured over 32 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Middle of its size range
Per follower
0.166%
of 130K followers
Per impression
0.998%
22K views on a typical post
Reach
16.6%
of its followers see a post
Typical post
216
interactions (median)
Saved
0.014%
3 bookmarks on a typical post
Posting rate
2.07/day
active 17% of days
Peak time
23:00 UTC
Monday

A typical post picks up 216 interactions against 130K followers, an engagement rate of 0.166%. Measured over 32 original posts, its engagement rate beats 63% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 0.998% of those impressions turn into an interaction. That is about 16.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 32 posts sampled, 6% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.6K interactions, about 12x its own typical post.

Measured over 32 original posts from a 30-day window, last computed on October 1, 2026. Recurring tag: #vikings.

Compared with accounts its own size

Kevin Seifert's engagement rate beats 63% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.166%, Kevin Seifert sits above the 50th percentile of the 205,152 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video6% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 6% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 171 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 28, 202612x their median

    Kevin O'Connell says his 1-on-1 meeting this morning with J.J. McCarthy was "emotional."

    2.6K194512170K viewsView on X
  • Sep 27, 202611x their median

    The Vikings had ZERO snaps in the red zone today. The last time they did that and won a game was in a 2007 against the Bears.

    2.1K1213531144K viewsView on X
  • Sep 27, 202610.0x their median

    Per ESPN Research: The Vikings are 3-0 this season despite being out-gained by 244 yards. It’s the 2nd-worst differential in total yards by any 3-0 team in NFL history after the 2020 Seahawks.

    1.9K1236959261K viewsView on X
  • Sep 28, 202610.0x their median

    Where the Vikings (3-0) rank in Expected Points Added (EPA)... Defense: No. 1 Special teams: No. 2 Offense: No. 25

    2.0K723025121K viewsView on X
  • Sep 28, 20264.6x their median

    I have been trying to tell anyone who would listen why there is NO history of teams benching a first-round pick via an offseason acquisition -- as the Vikings did this spring -- and then eventually giving that player his job back. Today's decision really happened in March.

    87129817168K viewsView on X
  • Sep 28, 20263.5x their median

    Kevin O’Connell says the entire offense was “a little off.”

    55741672938K viewsView on X
  • Sep 27, 20263.3x their median

    By my count, Kyler Murray has completed only 2 of his last 13 passes. The Vikings have more punts (8) than first downs (6).

    56226981738K viewsView on X
  • Sep 27, 20262.0x their median

    The Vikings find a way to ... find a way (again). They're 3-0 after a 23-16 victory over the Buccaneers. Another lights-out performance by the defense and special teams. Now they'll need to assess Justin Jefferson's ankle injury + look for ways to jumpstart their offense.

    401914118K viewsView on X
  • Sep 28, 2026

    Nolan Teasley says that J.J. McCarthy did NOT request a trade.

    29556222K viewsView on X
  • Sep 28, 2026

    Asked how severe Justin Jefferson’s ankle injury is, Kevin O’Connell said he was “close” to coming back in the game today. Didn’t directly spell out what he thinks is next for Jefferson.

    27843156K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#vikings

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 216 interactions against 130K followers, an engagement rate of 0.166%. Measured over 32 original posts, its engagement rate beats 63% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 0.998% of those impressions turn into an interaction. That is about 16.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 32 posts sampled, 6% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.6K interactions, about 12x its own typical post.

What is Kevin Seifert's engagement rate on X?
Kevin Seifert (@SeifertESPN) has an engagement rate of 0.166%, based on the median interactions across 32 original posts from the last 30 days against 130,275 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.166%, Kevin Seifert sits above the 50th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SeifertESPN have real engagement?
Its engagement rate beats 63% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SeifertESPN post?
Most posts go out around 23:00 UTC, and Monday is its busiest day, at roughly 2.07 posts per day across the measured window.

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