Sarah Brown engagement report
@SarahBrownUK - 911K followers on X
Measured over 1 original post from a 30-day window, last computed on October 22, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 432 interactions against 911K followers, an engagement rate of 0.047%. Posts are seen about 57K times each, and 0.757% of those impressions turn into an interaction. That is about 6.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 1.1M interactions, about 2446x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 22, 2026.
Where this sits in the catalog
At 0.047%, Sarah Brown sits above the 25th percentile of the 204,694 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 0% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 245 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 3, 20252446x their median
Liverpool Football Club are devastated by the tragic passing of Diogo Jota.
- Feb 24, 2026
Today marks exactly four years since Putin started his three-day push to take Kyiv. And that says a great deal about our resistance, about how Ukraine has fought all this time. Behind those words stand millions of our people, immense courage, incredibly hard work, endurance, and the long path Ukraine has been pursuing since February 24. Looking back at the beginning of the invasion and reflecting on today, we have every right to say: we have defended our independence, we have not lost our statehood; Putin has not achieved his goals. He has not broken Ukrainians; he has not won this war. We have preserved Ukraine, and we will do everything to secure peace and justice. Glory to Ukraine!
- Jul 17, 202616x their median
Congratulations to my friend Andy Burnham on becoming leader of the Labour Party with a clear mission to transform Britain for the better. Today, we also thank Keir Starmer for bringing Labour back into government and guiding Britain through difficult times at home and abroad.
- Jan 30, 2026
As the Taliban continue their war on women and girls, it is clear that appeasement has failed https://t.co/3JJL1XM89l
- Dec 5, 202516x their median
Quite a personal post today: after years of hiding my hair loss, I’ve decided to show the real me. Here’s a piece about how it feels to be a balding midlife woman in a world that prizes feminine perfection above all else. It’s one of the last taboos… https://t.co/t9sIvq4uSE
- May 22, 2025
Child poverty is the biggest cause of social division in Britain today. If we are to advance the prospects of a new generation of children languishing in poverty, now is the time to act, https://t.co/Sg1M8cEwsy
- Oct 16, 20257.9x their median
Today I'm two years cancer free. It sounds barmy but at times I completely forget that I had it. I can't figure out if that makes me a very positive person or a moron. Probably a bit of both. My main reflection is that I'm very lucky. Lucky to have caught it when I did, to still be alive as a result, to have been treated by the NHS at such a phenomenal hospital that (@thernohcharity), and with such wonderful people around me. Oh and the hospital food was delicious. Having to confront my mortality is one of the most powerful things I've ever experienced. To really have to think about my life ending and how I'd spend the time I had left. I will always be grateful for that moment. I knew I would do anything to live. I don't believe in God anymore but it was a borderline spiritual experience. It's definitely made me wonder again about whether there is more to life than what we see. The prospect of surgery was terrifying. It was like knowing I was going to be in a car crash, but one that would save my life. I was bracing myself for the intense trauma my body was going to endure. I was scared and I cried a lot. But I knew it was preferable to leaving that tumour in there to destroy me. The recovery was exceptionally painful at times. I cannot believe the levels of pain that the human body can endure without blacking out. I still have a lingering level of pain now but I can totally deal with it in a way that I wouldn't have been able to before. The scale of the agony has totally reframed what I consider to be a bad time. Handy when you're a Forest fan. I've got a few issues as a result of the surgery. I have a stoma, I have to self-catheterise, I've got stress incontinence and I've got erectile dysfunction. But these are all small prices to pay for being alive. Some smaller than others. The main thing is I caught it early. (Relatively. My oncolgist thinks it could have been on my spine for five years, but chordomas are slow growing). The thought of that little fucker being inside me, working against me all that time is weird. Five years! It'd been in there since Theresa May was Prime Minister! You know your own body. If there's something wrong, please get it checked. Whatever it is. Ignoring it won't make it go away. Hopefully you get told that it's nothing, but if it's bad news it's less bad if you catch it early. One huge benefit is that lager tastes incredible. I cannot explain this, but since my operation, lager tastes even more refreshing than it did before. That has not diminished in the last two years. Maybe there is a God.
- Jun 16, 20265.0x their median
Today marks ten years since Jo was killed. We remember Jo as a mother, sister, daughter, wife, friend, campaigner and public servant. We remember her courage, her compassion, and her belief that we have more in common than that which divides us. 1/2 https://t.co/AQ1DkhiSJV
- Aug 25, 20262.0x their median
Months of deep, emotional work. Our review into early care leaver deaths is now live. This report is SO important & tells the story of some of our most vulnerable care experienced young people. Please do read & share. 🙏🏽❤️ https://t.co/utyoMc2X6I
- Jan 4, 20261.8x their median
The most unexpected story. Longest piece I have ever written. Did not think this change of heart would happen to me… especially not in my 60’s. And deeply honoured to be cover story in The Observer New Review https://t.co/UohMa8ItJj
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 432 interactions against 911K followers, an engagement rate of 0.047%. Posts are seen about 57K times each, and 0.757% of those impressions turn into an interaction. That is about 6.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 1.1M interactions, about 2446x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Sarah Brown's engagement rate on X?
- Sarah Brown (@SarahBrownUK) has an engagement rate of 0.047%, based on the median interactions across 1 original posts from the last 30 days against 910,862 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.047%, Sarah Brown sits above the 25th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SarahBrownUK have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @SarahBrownUK post?
- Most posts go out around 07:00 UTC, and Sunday is its busiest day, at roughly 0.1 posts per day across the measured window.