Sanjeev Kapoor engagement report
@SanjeevKapoor - 2.1M followers on X
Measured over 34 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 46 interactions against 2.1M followers, an engagement rate of 0.002%. Measured over 34 original posts, its engagement rate beats 18% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.5K times each, and 0.713% of those impressions turn into an interaction. That is about 0.315% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 34 posts sampled, 74% carry an image or video and 26% link out. The account's strongest tracked post pulled 1.9K interactions, about 45x its own typical post. Recurring topics include #sanjeevkapoor, #sanjeevkapoorkhazana, #airfryerrecipes.
Measured over 34 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #sanjeevkapoor, #sanjeevkapoorkhazana, #airfryerrecipes.
Compared with accounts its own size
Sanjeev Kapoor's engagement rate beats 18% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.002%, Sanjeev Kapoor sits below the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 08:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 74% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 26% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 74% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 26% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 316 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 17, 202645x their median
Wishing our Hon’ble PM Shri Narendra Modi Ji a very Happy Birthday. May you always be blessed with good health, happiness and strength for the journey ahead. ❤️ It has always been a pleasure to meet you and talk about Indian food, its rich traditions and the many possibilities that lie ahead. I truly value these conversations and look forward to many more in the years to come. 🙏 #HappyBirthday @narendramodi
- Sep 28, 20266.3x their median
Are you running late but still want to have a good breakfast? Don’t worry, we’ve got you covered! ⏰😋 In today’s video, we’ve brought together 5 healthy breakfast recipes that can be made in just 10 minutes. So, even on busy mornings, you can enjoy a delicious breakfast without spending too much time in the kitchen! ❤️❤️
- Aug 8, 20266.2x their median
After a long, busy day, the last thing you want is to spend hours in the kitchen. 🙂↕️ That's where these 30-minute dinner recipes come to the rescue! All of these are quick to prepare, packed with flavour, and perfect for busy weeknights. Which recipe is making it to your list? Let us know in the comments! 😇👇
- Oct 1, 20264.6x their median
Happiest Birthday, Mummy! ❤️ Aap bina kahe meri har baat samajh leti hain, meri har khushi mein mujhse zyada khush hoti hain aur har mushkil mein mere saath khadi rehti hain. Aapka pyaar mere liye duniya ki sabse badi taqat hai. Bas yahi dua hai ki aap hamesha khush, sehatmand aur muskurati rahein. Aapko janamadin ki bahut bahut badhai Mummy! 🥰 #happybirthdaymaa
- Jun 29, 20265.8x their median
Today, we’re bringing you magical chutneys that can instantly elevate any meal.This video features a delicious variety of chutneys packed with bold flavours and exciting twists, perfect for adding an extra burst of flavour. ✨😇 #sanjeevkapoor #chutneyspecial https://t.co/Z7W5JEXlga
- Jul 29, 20264.3x their median
Happy Birthday, my dearest daughter kriti! 🎂 Watching you grow into the wonderful person you are today has been one of life's greatest joys. I couldn't be prouder of everything you've achieved, and I hope this year brings you even more happiness, exciting opportunities, and countless reasons to smile. Have the most wonderful birthday! And remember, home is always waiting for you... with lots of love and all your favourite food. 🥰❤️ #HappyBirthday
- Aug 2, 20264.3x their median
I think we can all agree that peri peri makes everything taste better!! 😉 https://t.co/9URkm2FjM3
- Jul 20, 20264.0x their median
Who says a delicious breakfast has to take forever to make? 😉 Yes, that's right! In today's video, we've got you covered with quick and easy 10-minute breakfast recipes, so you can enjoy a tasty and satisfying meal before heading out for the day. 😇😇 https://t.co/5oUv1un9tg
- Jul 29, 20263.8x their median
The secret to healthy eating isn't complicated recipes... it's finding simple, wholesome meals you'll love coming back to. Watch the video to discover delicious recipes that deserve a place on your everyday menu. 💚😇 https://t.co/Ol7MRvHGO6
- Oct 5, 20263.6x their median
When I look back at these 34 beautiful years, I realise how much has changed since we first started this journey. We’ve built a family, followed our dreams, taken on new responsibilities and grown through every experience life has brought our way. There have been moments of joy, moments that tested us and countless ordinary days that, over the years, have become some of my favourite memories. What makes it all the more special is knowing that I’ve had you to share this life with. Here’s to everything we’ve shared, everything we’ve learnt and all the beautiful moments still waiting for us. Happy Anniversary. ❤️ @Alyonakapoor
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 46 interactions against 2.1M followers, an engagement rate of 0.002%. Measured over 34 original posts, its engagement rate beats 18% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.5K times each, and 0.713% of those impressions turn into an interaction. That is about 0.315% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 34 posts sampled, 74% carry an image or video and 26% link out. The account's strongest tracked post pulled 1.9K interactions, about 45x its own typical post. Recurring topics include #sanjeevkapoor, #sanjeevkapoorkhazana, #airfryerrecipes.
- What is Sanjeev Kapoor's engagement rate on X?
- Sanjeev Kapoor (@SanjeevKapoor) has an engagement rate of 0.002%, based on the median interactions across 34 original posts from the last 30 days against 2,071,646 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, Sanjeev Kapoor sits below the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SanjeevKapoor have real engagement?
- Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @SanjeevKapoor post?
- Most posts go out around 08:00 UTC, and Thursday is its busiest day, at roughly 1.17 posts per day across the measured window.