Samantha Busch engagement report
@SamanthaBusch - 219K followers on X
Measured over 7 original posts from a 30-day window, last computed on October 3, 2026.
Engagement
Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 4.7K interactions against 219K followers, an engagement rate of 2.14%. Posts are seen about 74K times each, and 6.34% of those impressions turn into an interaction. That is about 33.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 22:00 UTC, and Sunday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 14% link out. The account's strongest tracked post pulled 18K interactions, about 3.9x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 7 original posts from a 30-day window, last computed on October 3, 2026.
Where this sits in the catalog
At 2.14%, Samantha Busch sits above the 75th percentile of the 199,840 accounts in this comparison. That places it in the top 25% band, which runs 0.669% to 2.53%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.669% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 22:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 14% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 14% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 438 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 19, 20263.9x their median
At each track most drivers park their buses in the same spots year after year. Today when the kids and I got to the bus here in Bristol this was in our spot đ„čđ€ @ItsBristolBaby https://t.co/bxrNj1waX8
- Aug 13, 20262.8x their median
Bristol was always one of Kyleâs favorite tracks. He loved racing under the lights, found so much success there, and the iconic M&MâS car holds some of the best memories of his career and our life together.  Going back without him will be heartbreaking. He should be there. But Iâm so grateful to be able to tell you that those iconic M&MâS colors will be coming back to Bristol, one last time, on the 54 car. Itâs a chance to honor him at a place he loved so much, surrounded by our NASCAR family and the fans who loved him too. I know Kyle would want us to be there, to keep showing up, keep racing, and keep carrying his legacy forward.  We hope youâll join us at Bristol as we celebrate Kyle, the incredible legacy he left behind, and the love he had for racing that will always be a part of our family. â€ïžđ
- Sep 11, 2026
Proud mama right heređ„čWatching Brexton put in the work, push himself and chase what he loves with so much determination makes me so proud! I love watching him grow as a racer, but even more, I love watching the young man heâs becoming through it all. đđ§Ąđ https://t.co/N6ryPLbkbi
- Sep 6, 2026
Race cars, chaos, laughs and figuring it all out as we go. đđ𧥠https://t.co/OJH8nR1tNc
- Sep 13, 2026
Today is the St. Louis race, the track  where Kyle got his last NASCAR Cup Series win. Looking back at these photos, I see so much more than a win. I see a dad who was so proud to have his son in his car and show confetti to his daughter. The husband teaching me how to pop a bottle of champagne to celebrate with on the flight. Laughing between photos in victory lane when I told him social was trying to figure out why he was hitting the pace car because they didnât know Brexton and I were in the back seat waving at him thru the rear window and he was giving us a love tap. Iâd give anything for the four of us to be standing together in Victory Lane one more time. But today, that trophy will carry Kyleâs name and be given in his honor. To know that a sport he gave so much of his life to is continuing to honor him and keep his legacy alive means everything to me. I hope every driver who holds that trophy knows theyâre holding a piece of Rowdyâs story too.
- Feb 12, 2026
Brextonâs reaction to the pole!! Also we are trying not to scream bc Lennix is sleeping in the back đ now gotta get him calmed down for bed, drivers meeting at 9am, racing non stop in this family! https://t.co/vzRgjYsmzD
- Aug 30, 2026
Brexton coined the term âLone Queenâ for me because we both decided we really donât like the word widow⊠and as cute as the name is, this Lone Queen life is not for the weak. Itâs all the little things you never think twice about when you have your person beside you. The things they handled, the things you counted on them for, the things you thought would always just be part of your life. And then suddenly, youâre doing ALL of it alone. So ladies, hug and kiss your partner a little tighter tonight. Even if they leave their clothes on the floor, steal the covers or drive you crazy. Soak up the ordinary everyday moments. Because I would give anything to have Kyle here beside me doing normal life again, just one more ordinary day with him. đ€
- Oct 2, 2026
I wanted to personally invite you to Kyleâs Celebration of Life on October 9th at 8 PM ET, following the truck race. I really want this to be a night where the entire NASCAR community can come together to celebrate Kyle, his life, and the legacy he leaves behind in the sport we built our lives around. Itâs a chance for everyone to share memories, hear from some special speakers from within the industry, see his cars and trophies, and celebrate everything that made Kyle who he was. Weâll also have a drone show, country music, and so much more. The event is free to attend, and I would truly love to see you there. Thank you for loving Kyle and our family and for continuing to support us through all of this. đ€
- Sep 27, 2026
Trying to give my babies a childhood full of laughter, adventures and beautiful memories, even when my heart is breaking that Kyle isnât here for them. I want them to look back one day and know that even in the hardest chapter of our lives, there was still so much love, joy and life being lived. đ€
- Sep 15, 2026
September 30th, weâll be gathering in Las Vegas to honor Kyle and celebrate the life he lived and the people he touched along the way. The Kyle Busch Tribute Concert will be held at Stoneyâs Rockinâ Country with Brantley Gilbert, with proceeds benefiting the Bundle of Joy Fund, a cause that has been such an important part of our familyâs story. It means so much to have this opportunity to come together, remember Kyle, and continue his legacy of giving back. Tickets are available now. â€ïž https://t.co/zZWLN6CQL4
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 4.7K interactions against 219K followers, an engagement rate of 2.14%. Posts are seen about 74K times each, and 6.34% of those impressions turn into an interaction. That is about 33.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 22:00 UTC, and Sunday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 14% link out. The account's strongest tracked post pulled 18K interactions, about 3.9x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Samantha Busch's engagement rate on X?
- Samantha Busch (@SamanthaBusch) has an engagement rate of 2.14%, based on the median interactions across 7 original posts from the last 30 days against 219,019 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 2.14%, Samantha Busch sits above the 75th percentile of the 199,840 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SamanthaBusch have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @SamanthaBusch post?
- Most posts go out around 22:00 UTC, and Sunday is its busiest day, at roughly 0.33 posts per day across the measured window.