Saab engagement report
@Saab - 62K followers on X
Measured over 3 original posts from a 30-day window, last computed on September 28, 2026.
Engagement
Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 128 interactions against 62K followers, an engagement rate of 0.208%. Posts are seen about 4.6K times each, and 2.79% of those impressions turn into an interaction. That is about 7.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 67% link out. The account's strongest tracked post pulled 2.5K interactions, about 20x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 3 original posts from a 30-day window, last computed on September 28, 2026.
Where this sits in the catalog
At 0.208%, Saab sits above the 50th percentile of the 202,175 accounts in this comparison. That places it in the above the median band, which runs 0.142% to 0.672%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.672% |
| 90th percentile | 2.54% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 67% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 67% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 177 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- May 27, 202620x their median
Canada has announced that they will enter into detailed discussions and formal negotiations with Saab as the preferred supplier of Canada’s future AEW&C, enabled by Saab’s GlobalEye. https://t.co/cFD7R90Vvn
- Jul 27, 202613x their median
Saab has received an order for two GlobalEye aircraft from a country in the Middle East region. The order value is SEK 10.1 billion, and deliveries will take place in 2030. https://t.co/8eFBaV9iuo
- Jul 7, 202612x their median
NATO announces GlobalEye as its future AEW&C capability. GlobalEye - made in the Alliance. For the Alliance. Read more: https://t.co/Ao5bVqxH5v https://t.co/KQoxICbJ4e
- Jun 29, 20267.9x their median
Saab has today signed a contract with the Polish State Treasury Armaments Agency for the production and delivery of three A26-type submarines. The order is valued at approximately SEK 47 billion. Read more here: https://t.co/iWr5ScqTCL #A26 #Submarines #Orka #SuperiorAtSea https://t.co/ifGuxDXKGG
- Apr 3, 20266.8x their median
Operating in the High North means vast distances, changing conditions, and critical timing. GlobalEye delivers early warning and situational awareness in demanding conditions. Developed by Arctic neighbours—combining Swedish innovation with Canadian aircraft expertise. https://t.co/AblhFroJZg
- Jul 30, 20265.5x their median
Less noise. Greater flexibility. More impact. That's agility in action. https://t.co/8Mrkdk3ZmT
- Aug 3, 20262.9x their median
The Giraffe 1X is a software-upgradable, compact multi-mission 3D radar. Despite its advanced capabilities, Saab successfully delivered 60 of these systems in just 60 days. How? Read the full story to learn more. https://t.co/CTWQpaOk66
- Apr 2, 20262.8x their median
C-UAS solution gives Sweden a decisive advantage in air defence Saab has received an order from the Swedish Defence Materiel Administration (FMV) for a mobile and modular Counter-Unmanned Aerial System (C-UAS). Read more: https://t.co/hass0qTNs8 https://t.co/AdBpwS418e
- Jul 6, 20262.8x their median
As threats become faster, smarter, and constantly evolving, GlobalEye rises to meet them. By fusing data across air, sea, and land into one clear operational picture, it transforms complexity into clarity. https://t.co/HRV3kr2oZo
- Jun 2, 20262.3x their median
Saab has received an order from the Swedish Defence Materiel Administration (FMV) for sensors and command-and-control systems for a ground-based air defence system solution for the Swedish Army brigades. The order value is approximately SEK 1.2 billion. https://t.co/AoNCuNShwX
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 128 interactions against 62K followers, an engagement rate of 0.208%. Posts are seen about 4.6K times each, and 2.79% of those impressions turn into an interaction. That is about 7.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 67% link out. The account's strongest tracked post pulled 2.5K interactions, about 20x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Saab's engagement rate on X?
- Saab (@Saab) has an engagement rate of 0.208%, based on the median interactions across 3 original posts from the last 30 days against 61,544 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.208%, Saab sits above the 50th percentile of the 202,175 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Saab have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @Saab post?
- Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 0.1 posts per day across the measured window.