SPACE.com engagement report
@SPACEdotcom - 1.6M followers on X
Measured over 174 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 48 interactions against 1.6M followers, an engagement rate of 0.003%. Measured over 174 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.33% of those impressions turn into an interaction. That is about 0.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 174 posts sampled, 100% link out. The account's strongest tracked post pulled 821 interactions, about 17x its own typical post.
Measured over 174 original posts from a 30-day window, last computed on August 31, 2026.
Compared with accounts its own size
SPACE.com's engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 29% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, SPACE.com sits above the 10th percentile of the 36,378 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.432% |
| 90th percentile | 2.10% |
| 99th percentile | 161.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Aug 20, 202617x their median
It could have been a disaster, but "Star Trek"'s collaboration with the Jim Henson Company is a hilarious masterpiece https://t.co/VmlGHCe87T
- Aug 20, 202611x their median
China aims to launch its Chang'e 7 moon mission on Aug. 24 to send a lander, a rover, a hopper and a wide range of science experiments to the lunar south pole. https://t.co/WiA0Wh0Mfv
- Aug 30, 20268.7x their median
ROMAN LAUNCH: Spacecraft Deployed! The Roman Space Telescope is on its way to its L2 destination after a successful launch atop a SpaceX Falcon Heavy. NASA's post-launch briefing will begin at 9:30 am ET (1330 GMT). That's a wrap for our play-by-play coverage and thanks for joining us! https://t.co/SHsAOgX635
- Aug 17, 20268.3x their median
The Pentagon's recent spate of UFO releases represent a big shift and are of great benefit to the country, according to disclosure advocate Mike Gold. https://t.co/kdm5yXCvfW
- Aug 16, 20267.6x their median
The Artemis II crew thanked NASA and its contractors in front of a crowd of over 8,000 on on Aug. 3, 2026 at Red Rocks Amphitheatre in Colorado. https://t.co/yYWu6H0OzD
- Aug 28, 20266.6x their median
NASA's Nancy Grace Roman Space Telescope is scheduled to lift off atop a SpaceX Falcon Heavy rocket early Sunday morning (Aug. 30). Here's how to watch it live. https://t.co/sOwYGdQkzy
- Aug 28, 20266.3x their median
The Artemis II astronauts, who flew around the moon this past April, will receive the United States' highest space honor today (Aug. 28), and you can watch it live. https://t.co/y62LJTiAwC
- Aug 30, 20266.1x their median
ROMAN LAUNCH: NASA's Roman Space Telescope is now 10 minutes from launch. So let's take a minute to talk about its namesake, NASA's 1st chief astronomer Nancy Grace Roman. You have her to thank for the Hubble Space Telescope. Here's why. https://t.co/CMxaE6zOvq
- Aug 21, 20265.8x their median
Japan recently gave the world a look at the spacecraft of its MMX mission, which will launch on Oct. 19 to grab pieces of the Mars moon Phobos and haul them back to Earth. https://t.co/iHPtMkHkky
- Aug 18, 20265.2x their median
LIVE FROM ISS: First French Woman to Spacewalk tasked with replacing Space-to-Ground Antenna https://t.co/QE0IB4tbls
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 48 interactions against 1.6M followers, an engagement rate of 0.003%. Measured over 174 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.33% of those impressions turn into an interaction. That is about 0.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 174 posts sampled, 100% link out. The account's strongest tracked post pulled 821 interactions, about 17x its own typical post.
- What is SPACE.com's engagement rate on X?
- SPACE.com (@SPACEdotcom) has an engagement rate of 0.003%, based on the median interactions across 174 original posts from the last 30 days against 1,579,276 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, SPACE.com sits above the 10th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SPACEdotcom have real engagement?
- Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @SPACEdotcom post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 5.8 posts per day across the measured window.