Sports Illustrated Swimsuit engagement report
@SI_Swimsuit - 461K followers on X
Measured over 34 original posts from a 30-day window, last computed on August 29, 2026.
Engagement
A typical post picks up 516 interactions against 461K followers, an engagement rate of 0.112%. Measured over 34 original posts, its engagement rate beats 70% of 3,882 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 2.64% of those impressions turn into an interaction. That is about 4.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 34 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 14K interactions, about 26x its own typical post.
Measured over 34 original posts from a 30-day window, last computed on August 29, 2026.
Compared with accounts its own size
Sports Illustrated Swimsuit's engagement rate beats 70% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 78% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.112%, Sports Illustrated Swimsuit sits above the 50th percentile of the 37,582 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 158.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 89K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -4% | 101K |
| 15:00 UTC | -2% | 104K |
| 16:00 UTC | -3% | 102K |
| 17:00 UTC | -3% | 94K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 68K |
| 22:00 UTC | -2% | 59K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 237K |
| Monday | 0% | 300K |
| Tuesday | -3% | 299K |
| Wednesday | -1% | 256K |
| Thursday | -1% | 249K |
| Friday | -3% | 258K |
| Saturday | +3% | 232K |
Best tweets
- Jul 27, 202626x their median
Olandria looks outstanding in orange 🧡 See more from the model’s daring debut here: https://t.co/3s9dBVhWhN https://t.co/QAYZjPXrzb
- Aug 24, 202611x their median
Olandria’s stunning SI Swimsuit debut was totally unforgettable 😎 See more here: https://t.co/vCCU58LdtD https://t.co/DYT6QQUy3E
- Aug 11, 20267.7x their median
Megan Fox’s SI Swimsuit debut brought the same heat as a late August afternoon ☀️ More here: https://t.co/lqmD79Awyp https://t.co/eXtGM0RDKB
- Aug 27, 20267.0x their median
Naomi Osaka is gearing up for the U.S. Open in style this week 🎾 Check out more here: https://t.co/8rwclsok62 https://t.co/DfZ7oqfnia
- Aug 17, 20266.4x their median
Relive Olivia Dunne’s best bikini moments through the years 👙 More here: https://t.co/2A5LQE3sDo https://t.co/vtfGDcL2g1
- Aug 3, 20266.2x their median
Olandria and Alix Earle brought stunning style to the TIME100 Creators Gala 👠 See more here: https://t.co/sNOEVQdkyt https://t.co/jjmvEwBW2P
- Aug 5, 20265.7x their median
Emily Ratajkowski knows how to rock any swimwear trend 👙 Check out more here: https://t.co/8YVR3aHuBs https://t.co/ptIVS4VDpP
- Aug 18, 20262.9x their median
2025 SI Swimsuit cover star Salma Hayek Pinault just shared some exciting news 😍 Learn more here: https://t.co/OhxwEy63YT https://t.co/bJVQaf0NwZ
- Jul 28, 20262.0x their median
Don’t miss Ciara’s performance at the 2026 MLS All-Star Game this week ⚽ Learn more here: https://t.co/TlNzl4XMTK https://t.co/1H6Co9jSos
- Aug 11, 20261.9x their median
Alix Earle knows precisely how to style pretty patterns 😍 Check out her vacation-ready looks here: https://t.co/SlFQY4K77W https://t.co/MYd0cdiXSg
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 516 interactions against 461K followers, an engagement rate of 0.112%. Measured over 34 original posts, its engagement rate beats 70% of 3,882 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 2.64% of those impressions turn into an interaction. That is about 4.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 34 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 14K interactions, about 26x its own typical post.
- What is Sports Illustrated Swimsuit's engagement rate on X?
- Sports Illustrated Swimsuit (@SI_Swimsuit) has an engagement rate of 0.112%, based on the median interactions across 34 original posts from the last 30 days against 461,425 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.112%, Sports Illustrated Swimsuit sits above the 50th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SI_Swimsuit have real engagement?
- Its engagement rate beats 70% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @SI_Swimsuit post?
- Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 1.13 posts per day across the measured window.