SEP México engagement report
@SEP_mx - 1.3M followers on X
Measured over 177 original posts from a 30-day window, last computed on October 24, 2026.
Engagement
A typical post picks up 22 interactions against 1.3M followers, an engagement rate of 0.002%. Posts are seen about 3.9K times each, and 0.561% of those impressions turn into an interaction. That is about 0.304% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 177 posts sampled, 89% carry an image or video and 54% link out. The account's strongest tracked post pulled 2.2K interactions, about 98x its own typical post. Recurring topics include #envivo, #mañaneradelpueblo, #sepinforma.
Measured over 177 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #envivo, #mañaneradelpueblo, #sepinforma.
Where this sits in the catalog
At 0.002%, SEP México sits below the 10th percentile of the 201,665 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.671% |
| 90th percentile | 2.53% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 22:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 89% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 54% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 89% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 54% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 457 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 18, 202698x their median
Conferencia de prensa matutina desde Irapuato, Guanajuato. Viernes 18 de septiembre 2026 https://t.co/yn6qYSqQYt
- Oct 8, 202695x their median
Conferencia de prensa matutina. Jueves 08 de octubre 2026 https://t.co/6uPLIUYLSD
- Jul 15, 202642x their median
🔔 Publicamos el #CalendarioEscolar 2026-2027 para Educación Preescolar, Primaria y Secundaria, vigente para las escuelas públicas y particulares incorporadas al Sistema Educativo Nacional. 📆🏫 El próximo ciclo escolar iniciará el 31 de agosto de 2026 y concluirá el 9 de julio de 2027. 🎒
- Sep 10, 202642x their median
Los resultados de PISA muestran que en México, las y los estudiantes mantienen la curiosidad, buscan el acompañamiento de sus maestras y maestros y encuentran en sus compañeros un apoyo para aprender. Son fortalezas que hablan de una comunidad educativa que, aun frente a los retos, sigue avanzando. 🇲🇽🏫 Esta resiliencia también está presente en la Nueva Escuela Mexicana, que impulsa una forma de aprender basada en la participación, la colaboración y el pensamiento crítico. Con el fortalecimiento al magisterio, el Gobierno de la presidenta @Claudiashein trabaja por una educación que acompañe a cada estudiante y fortalezca sus capacidades para el presente y futuro. 📚👨🏻🏫👩🏻🏫
- Sep 8, 202631x their median
La Nueva Escuela Mexicana impulsa una educación donde las maestras y los maestros son fundamentales, y donde las y los estudiantes participan, cuestionan y construyen sus aprendizajes. Una escuela que escucha, que fomenta el pensamiento crítico y que reconoce el papel de toda la comunidad educativa. 📚🇲🇽 La resiliencia de nuestra educación ante los desafíos actuales también es una fortaleza. Con el impulso de la presidenta @Claudiashein, seguimos fortaleciendo la educación pública y colocando al centro a quienes hacen posible la transformación de las escuelas.
- Sep 8, 202624x their median
#SEPInforma🗞️ | En el marco de la publicación de los resultados de la prueba PISA 2025, @SchleicherOECD, director de Educación y Competencias de la @ocdeenespanol, destacó la estabilidad de los aprendizajes de México frente a los retrocesos registrados en sistemas educativos de otros países. 🧾💡 Reconoció la resiliencia de la Nueva Escuela Mexicana, impulsada por el gobierno de la presidenta @Claudiashein, así como la mejoría en ciencias y la estabilidad en lectura frente a las disminuciones observadas en otros países. 🇲🇽🏫 🔗 Conoce más: https://t.co/dDYBHA6MmT
- Sep 8, 202623x their median
¿Qué opina la @ocdeenespanol y @SchleicherOECD sobre los resultados de la prueba PISA 2025 y el sistema educativo mexicano? https://t.co/zJuGf6ESAv
- Sep 9, 202613x their median
La presidenta @Claudiashein señaló que, aunque no compartimos que la prueba PISA sea el estándar para definir el desempeño de los sistemas educativos de diferentes naciones, los resultados muestran que México mejoró en áreas como las Ciencias Naturales y, además, hemos ampliado significativamente el acceso de jóvenes de 15 años al sistema educativo, incorporando a sectores históricamente excluidos. Esto habla de la resiliencia de nuestra comunidad educativa y de la Nueva Escuela Mexicana. 📚🇲🇽 Al mismo tiempo, el uso de dispositivos digitales plantea nuevos retos para la educación, particularmente en la lectoescritura. Por ello, impulsa un diálogo nacional para avanzar en su regulación y lograr que la tecnología esté al servicio del aprendizaje y del bienestar de las y los estudiantes. 🛡️📲
- Sep 28, 202612x their median
Se emitió medidas preventivas para el sector educativo ante los pronósticos de lluvias extraordinarias y vientos fuertes derivados de los efectos del sistema tropical “Polo” en la entidad. Lee el boletín completo en: https://t.co/gIOsQzx6hC https://t.co/LqSI9YMVmy
- Sep 21, 20269.6x their median
📱🏫 ¡Aulas sin distracciones! Este 2026 entrará en vigor la regulación del uso de celulares en las escuelas de México un mes después de que sea publicado en el Diario Oficial de la Federación. Esta medida, impulsada por la presidenta @Claudiashein y respaldada por las 32 autoridades educativas del país, se aplicará de la siguiente manera: • Educación Básica (primarias y secundarias): Se restringirá por completo el uso de dispositivos durante toda la jornada escolar, incluyendo clases y recesos. • Media Superior: Cada plantel definirá sus propias limitaciones para un uso seguro y responsable. • Educación Superior: Se promoverá una ciudadanía digital con ética y pensamiento crítico. Con este acuerdo nacional, avanzamos hacia entornos escolares que favorezcan la convivencia, la creatividad y el aprendizaje de nuestras niñas, niños, adolescentes y jóvenes. 📚✨
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 22 interactions against 1.3M followers, an engagement rate of 0.002%. Posts are seen about 3.9K times each, and 0.561% of those impressions turn into an interaction. That is about 0.304% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 177 posts sampled, 89% carry an image or video and 54% link out. The account's strongest tracked post pulled 2.2K interactions, about 98x its own typical post. Recurring topics include #envivo, #mañaneradelpueblo, #sepinforma.
- What is SEP México's engagement rate on X?
- SEP México (@SEP_mx) has an engagement rate of 0.002%, based on the median interactions across 177 original posts from the last 30 days against 1,290,753 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, SEP México sits below the 10th percentile of the 201,665 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SEP_mx have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @SEP_mx post?
- Most posts go out around 22:00 UTC, and Friday is its busiest day, at roughly 9.8 posts per day across the measured window.