Secretaría del Medio Ambiente engagement report
@SEDEMA_CDMX - 485K followers on X
Measured over 42 original posts from a 30-day window, last computed on October 22, 2026.
Engagement
A typical post picks up 4 interactions against 485K followers, an engagement rate of 0.001%. Measured over 42 original posts, its engagement rate beats 11% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.2K times each, and 0.203% of those impressions turn into an interaction. That is about 0.457% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 42 posts sampled, 100% carry an image or video and 12% link out. The account's strongest tracked post pulled 557 interactions, about 139x its own typical post. Recurring topics include #díademuertos, #vamospormás.
Measured over 42 original posts from a 30-day window, last computed on October 22, 2026. Recurring tags: #díademuertos, #vamospormás.
Compared with accounts its own size
Secretaría del Medio Ambiente's engagement rate beats 11% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 15% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, Secretaría del Medio Ambiente sits below the 10th percentile of the 204,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 12% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 12% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 234 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 26, 2026139x their median
¿Tienes ropa que ya no usas? Dale una segunda vida. Visita la Estación de Moda Circular en la Utopía México Tenochtitlán e intercambia tus prendas, encuentra nuevas opciones y repáralas para seguir usándolas. ¡Ven y sé parte de la moda circular! https://t.co/IUAcRQ5Hwb
- Aug 26, 202630x their median
Con la iniciativa Jardines para la Vida, tu balcón, patio o azotea puede convertirse en el refugio perfecto para abejas, mariposas y colibríes. Ayudar a proteger polinizadores, mejora la calidad del aire. ¿Te sumas al cambio? Consulta las bases: https://t.co/3fcXKO3xfA Regístrate aquí: https://t.co/i4SiV3Cwdp 1/8🧵
- Sep 17, 202613x their median
En la Ciudad de México impulsamos el bienestar y la convivencia animal. El nuevo Centro Integral de Bienestar y Convivencia Animal se enfoca en el rescate, cuidado y rehabilitación de perritos en situación vulnerable, de acuerdo con las necesidades de cada uno. Conócelo. https://t.co/IiU0QDCZpB
- Sep 17, 202613x their median
En la plataforma Amar es Adoptar conocerás a los perritos que buscan un hogar. El proceso de adopción incluye autofiltro, evaluación y visita domiciliaria para encontrar el mejor hogar para cada uno. Entra a https://t.co/9GKbM7R5pc y da el primer paso. https://t.co/KMtN9kCmri
- Sep 14, 202613x their median
Hoy presentamos la plataforma “Amar es Adoptar”, donde podrás conocer a los perritos que están en condiciones de ser adoptados y realizar un proceso responsable, que contempla autofiltro, evaluación y visita domiciliaria. https://t.co/FoF0OBrBd5
- Aug 26, 20267.8x their median
Este 28, 29 y 30 de agosto, la Feria del Nopal 2026 llega al Monumento a la Revolución. Disfruta de música, concursos, exposiciones, actividades para toda la familia y una gran variedad de productos elaborados a base de nopal. ¡Aparta la fecha y no te la pierdas! https://t.co/5Q43MBHevE
- Sep 14, 20267.0x their median
La #SedemaInforma acerca del inicio del programa de adopción responsable para que perritos encuentren un hogar seguro y permanente. Más información: https://t.co/zzw1kS4fMT https://t.co/UR3OK2hpH4
- Aug 26, 20267.0x their median
La naturaleza también tiene planes para ti. Descubre las actividades que las Áreas Naturales Protegidas de la Ciudad de México tienen preparadas y vive la ciudad desde otra perspectiva. Consulta los links de registros y participa. Caminata botánica: https://t.co/FEJlxcWm9Z 1/3🧵
- Sep 1, 20266.5x their median
¡lnicia el mes con el sabor del campo de la Ciudad de México! Ven a los Mercados de la Tierra y encuentra productos frescos, agroecológicos y artesanales, mientras apoyas a las familias productoras de nuestra ciudad. https://t.co/7tCRn1FNAj
- Oct 19, 20266.0x their median
¡Celebremos las aves de la Ciudad de México! Participa en el 2.º Encuentro de la Red de Observadoras y Observadores de Aves, este 3, 4 y 5 de diciembre, y sé parte de las acciones por su conservacion. Mas información: https://t.co/3LkAczgCu9 https://t.co/u8VcNT7xEc
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4 interactions against 485K followers, an engagement rate of 0.001%. Measured over 42 original posts, its engagement rate beats 11% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.2K times each, and 0.203% of those impressions turn into an interaction. That is about 0.457% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 42 posts sampled, 100% carry an image or video and 12% link out. The account's strongest tracked post pulled 557 interactions, about 139x its own typical post. Recurring topics include #díademuertos, #vamospormás.
- What is Secretaría del Medio Ambiente's engagement rate on X?
- Secretaría del Medio Ambiente (@SEDEMA_CDMX) has an engagement rate of 0.001%, based on the median interactions across 42 original posts from the last 30 days against 485,206 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, Secretaría del Medio Ambiente sits below the 10th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SEDEMA_CDMX have real engagement?
- Its engagement rate beats 11% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @SEDEMA_CDMX post?
- Most posts go out around 19:00 UTC, and Tuesday is its busiest day, at roughly 1.77 posts per day across the measured window.