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Rutledge Wood engagement report

@RutledgeWood - 181K followers on X

Measured over 1 original post from a 30-day window, last computed on October 16, 2026.

Engagement

Per follower
0.013%
of 181K followers
Per impression
0.549%
4.4K views on a typical post
Reach
2.42%
of its followers see a post
Typical post
24
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.1/day
active 7% of days
Peak time
16:00 UTC
Tuesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 24 interactions against 181K followers, an engagement rate of 0.013%. Posts are seen about 4.4K times each, and 0.549% of those impressions turn into an interaction. That is about 2.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 2.8K interactions, about 115x its own typical post. Recurring topics include #toyotapartner, #sro, #toyota. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 16, 2026. Recurring tags: #toyotapartner, #sro, #toyota.

Where this sits in the catalog

At 0.013%, Rutledge Wood sits above the 10th percentile of the 200,758 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.67%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 200,758 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,898 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.67%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 232 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Nov 12, 2018115x their median

    Move over Monday, I got a Championship to WIN! 🏆 #18N18 (❤️ ya @RutledgeWood 😜) https://t.co/gz5Yhztkrk

    2.4K24711428View on X
  • Nov 6, 2024112x their median

    There’s cool, then there’s #SupraBird cool! @RutledgeWood and @ToyotaRacing really outdid themselves on this build. #ToyotaPartner #Supra https://t.co/qXfOF1xztF

    2.3K2575234119K viewsView on X
  • Jun 5, 202474x their median

    NASCAR #RaceHub: The Victory Lap. A special 90-minute show. Tuesday, June 11 at 6p ET on FS1. https://t.co/uXMHEOE2AK

    1.4K21910159345K viewsView on X
  • Sep 29, 202429x their median

    Had a great time @TannerFoust ‘s wedding! Glad he found someone who really gets him! #topgear #alumni #stig aka #aliciafoust #wedding https://t.co/aMiKWauKcu

    6562126368K viewsView on X
  • Aug 25, 202414x their median

    What a finish at Daytona! I hope this time EVERYONE is cheering in the media center 😀👀 #NASCAR Congrats @HBurtonRacing

    32993011K viewsView on X
  • May 17, 202413x their median

    We lost a great friend today. @eddiegossage was a race fan 1st, but a wonderful friend, husband, and father above everything. Love you, EG ❤️ You’ll be greatly missed

    290105013K viewsView on X
  • Oct 6, 202411x their median

    Today was a great day! @DudePerfect #KeanuReeves @ToyotaRacing @RutledgeWood https://t.co/YT9kcYXnu4

    2451010321K viewsView on X
  • Jun 4, 20242.6x their median

    Guess what?? Next week is the @hotrodmagazine Power Tour!!!!! @continentaltire https://t.co/mENvWX2tuo

    5434211K viewsView on X
  • Jun 14, 20242.5x their median

    Crazy last day on the Hot Rod Power Tour! I’m exhausted but we made it to Indianapolis/@RaceIRP for the final stop. We’re officially Long Haulers! #RnR @RutledgeWood https://t.co/p5XOQBs6Fb

    5423213K viewsView on X
  • Jul 26, 20252.3x their median

    Yall turn on @FoodNetwork & watch me & my friend @GuyFieri on Triple D! So honored to get to join him ! Leftie Lee’s coming at yall, and my new drink @FunTimesSodaPop ❤️🙌🏼

    491406.6K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#toyotapartner#sro#toyota#toyotagrcup

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 24 interactions against 181K followers, an engagement rate of 0.013%. Posts are seen about 4.4K times each, and 0.549% of those impressions turn into an interaction. That is about 2.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 2.8K interactions, about 115x its own typical post. Recurring topics include #toyotapartner, #sro, #toyota. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Rutledge Wood's engagement rate on X?
Rutledge Wood (@RutledgeWood) has an engagement rate of 0.013%, based on the median interactions across 1 original posts from the last 30 days against 180,864 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.013%, Rutledge Wood sits above the 10th percentile of the 200,758 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RutledgeWood have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @RutledgeWood post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 0.1 posts per day across the measured window.

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