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Jalaluddin Rumi engagement report

@Ruminstitute - 158K followers on X

Measured over 11 original posts from a 30-day window, last computed on September 22, 2026.

Engagement

Middle of its size range
Per follower
0.045%
of 158K followers
Per impression
1.32%
5.5K views on a typical post
Reach
3.45%
of its followers see a post
Typical post
72
interactions (median)
Saved
0.092%
5 bookmarks on a typical post
Posting rate
0.4/day
active 33% of days
Peak time
00:00 UTC
Monday

A typical post picks up 72 interactions against 158K followers, an engagement rate of 0.045%. Measured over 11 original posts, its engagement rate beats 40% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.5K times each, and 1.32% of those impressions turn into an interaction. That is about 3.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 9% carry an image or video and 45% link out. The account's strongest tracked post pulled 370 interactions, about 5.1x its own typical post.

Measured over 11 original posts from a 30-day window, last computed on September 22, 2026.

Compared with accounts its own size

Jalaluddin Rumi's engagement rate beats 40% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 49% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.045%, Jalaluddin Rumi sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video9% of posts+111%+108% to +115%34K
Outbound link45% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 9% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 45% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 117 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 2, 20265.1x their median

    Ada perjalanan yang tidak dapat kau hindari: perjalanan kembali kepada dirimu sendiri, hingga akhirnya engkau berdiri di hadapan Tuhan.

    28090008.9K viewsView on X
  • Aug 22, 20264.9x their median

    Terkadang, setetes air mata di pertengahan malam lebih didengar langit daripada seribu ucapan doa tanpa hati.

    273781022K viewsView on X
  • Aug 14, 20264.6x their median

    Semakin dalam ilmunya, semakin lembut hatinya. Semakin luas pengetahuannya, semakin sedikit ia berkata, “Aku tahu.”

    24586029.7K viewsView on X
  • Jul 10, 20264.4x their median

    Air yang keruh tidak mampu memantulkan bulan. Hati yang terus bergolak oleh hiruk-pikuk dunia tidak mampu menangkap cahaya Ilahi.

    249641111K viewsView on X
  • Jul 6, 20263.2x their median

    Surga bukan harga dari ibadah, melainkan hadiah dari cinta ILahi.

    18841208.4K viewsView on X
  • Aug 6, 20262.8x their median

    Mata dan pikiran kita terus sibuk. Namun hati jarang diajak duduk diam. Kita mengetahui banyak hal, tetapi jarang merenungkannya.

    14950007.5K viewsView on X
  • Jul 24, 20262.5x their median

    Para sufi tidak takut kehilangan karamah, justru yang ia takutkan ketika karamah membuatnya angkuh.

    15228218.1K viewsView on X
  • Aug 17, 20262.4x their median

    jalan pulang bukanlah perjalanan menuju tempat yang asing, melainkan perjalanan menuju rumah yang sejak awal hidup di dalam hati.

    13737007.1K viewsView on X
  • Aug 18, 20262.4x their median

    Manusia dapat melihat dunia di luar dirinya. Ia dapat melihat perbuatan orang lain. Tetapi sering kali ia bahkan tidak mengenali penyakit yang tersembunyi di dalam hatinya sendiri.

    13138116.8K viewsView on X
  • Jul 25, 20262.3x their median

    Isyarat Sufi Wahai pengembara jalan cinta, syair ini adalah kisah sebuah bunga yang rindu pulang kepada asalnya. Bunga itu adalah ruhmu. Ia tumbuh di taman dunia, meminum embun waktu, menari bersama angin peristiwa, lalu perlahan lupa bahwa ia bukan penghuni taman ini. Karena itulah Rumi mengirimkan angin sebagai pembawa pesan: "Kembalilah kepada kemanisan asalmu." Bunga merasa dirinya bunga, padahal hakikatnya berasal dari gula. Ia mengagumi warna dan keharumannya sendiri, padahal sumber segala keindahan berada di tempat yang lebih dalam daripada warna dan aroma. Begitulah ruh manusia. Selama ia masih terpukau oleh bentuk dirinya, ia belum sampai kepada asalnya. Namun ketika ia melebur ke dalam samudra Sang Kekasih, bunga dan gula menjadi satu kemanisan yang tak dapat dipisahkan. Rumi lalu mengajarkan rahasia perjalanan para pecinta: naiklah dari bumi menuju langit, dari maqam ke maqam, dari tabir ke tabir, hingga sampai kepada liqa’—perjumpaan. Akan tetapi, perjalanan itu bukanlah perjalanan kaki, melainkan perjalanan pelepasan. Sebab terdengar seruan dari alam rahasia: "Lepaskan sayapmu, datanglah tanpa sayap." Selama seorang salik masih terbang dengan sayap amalnya, ilmunya, kesalehannya, atau bahkan pengalaman ruhaninya, ia belum benar-benar sampai. Burung-burung dunia terbang dengan sayap, tetapi burung cinta terbang dengan ketidakberdayaan. Ketika semua sandaran runtuh, ketika tidak tersisa apa pun selain kebutuhan kepada Allah, saat itulah pintu kedekatan mulai terbuka. Karena itu para arif tertawa kepada dunia. Bukan karena mereka membencinya, tetapi karena mereka telah melihat sesuatu yang lebih nyata daripada dunia. Mereka seperti seseorang yang telah menyaksikan lautan, lalu tidak lagi terpesona oleh genangan air. Mereka merobek pakaian-pakaian identitas yang menutupi ruhnya: pakaian nama, kedudukan, kebanggaan, dan segala yang disebut "aku". Sebab di hadapan Matahari Hakikat, semua pakaian itu hanyalah bayang-bayang yang sebentar lagi lenyap. Kemudian Rumi menyingkap sebuah rahasia yang sangat halus. Ia berkata bahwa keberadaan manusia seperti besi, sedangkan kelembutan Tuhan seperti magnet. Besi tidak mengetahui mengapa ia bergerak; ia hanya merasakan tarikan yang tak mampu ditolaknya. Demikian pula hati para pecinta. Ada saat-saat ketika mereka merasa rindu tanpa mengetahui kepada siapa mereka rindu. Mereka menangis tanpa tahu apa yang hilang. Mereka mencari tanpa tahu apa yang dicari. Sesungguhnya itu adalah tarikan Sang Kekasih yang sedang memanggil mereka pulang. Lalu besi itu ditempa. Dipukul dengan api, dibakar oleh ujian, dilebur oleh kerinduan. Bukan untuk menghancurkannya, melainkan agar ia berubah menjadi cermin. Sebab hati yang belum pecah oleh cinta belum mampu memantulkan cahaya. Setiap luka yang datang kepada para pecinta adalah pahatan Sang Pengukir pada cermin jiwa mereka. Dan ketika perjalanan itu mencapai ujungnya, kata-kata pun menjadi tidak berdaya. Lidah berhenti, akal terdiam, dan hanya hati yang masih berbicara. Di sanalah Rumi berpaling kepada Syams, matahari ruhani yang membangkitkan seluruh keberadaannya. Sebab cahaya sejati tidak lahir dari huruf, suara, warna, atau rupa. Ia lahir dari perjumpaan. Maka seluruh ghazal ini sesungguhnya adalah undangan untuk pulang. Pulang dari bunga menuju gula. Pulang dari bentuk menuju makna. Pulang dari diri menuju Dia. Dan ketika perjalanan itu sempurna, sang pejalan akan menyadari bahwa sejak awal ia tidak pernah berjalan sendiri. Angin yang membimbingnya, kerinduan yang membakarnya, air mata yang mengalir dari matanya, bahkan jalan yang ia tempuh—semuanya adalah Sang Kekasih yang sedang menuntunnya kembali kepada Sang Kekasih.

    11551107.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 72 interactions against 158K followers, an engagement rate of 0.045%. Measured over 11 original posts, its engagement rate beats 40% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.5K times each, and 1.32% of those impressions turn into an interaction. That is about 3.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 9% carry an image or video and 45% link out. The account's strongest tracked post pulled 370 interactions, about 5.1x its own typical post.

What is Jalaluddin Rumi's engagement rate on X?
Jalaluddin Rumi (@Ruminstitute) has an engagement rate of 0.045%, based on the median interactions across 11 original posts from the last 30 days against 158,088 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.045%, Jalaluddin Rumi sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Ruminstitute have real engagement?
Its engagement rate beats 40% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Ruminstitute post?
Most posts go out around 00:00 UTC, and Monday is its busiest day, at roughly 0.4 posts per day across the measured window.

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