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Rolando Zapata Bello engagement report

@RolandoZapataB - 135K followers on X

Measured over 24 original posts from a 30-day window, last computed on September 29, 2026.

Engagement

Bottom quarter for its size
Per follower
0.005%
of 135K followers
Per impression
1.49%
438 views on a typical post
Reach
0.32%
of its followers see a post
Typical post
6
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.03/day
active 43% of days
Peak time
14:00 UTC
Tuesday

A typical post picks up 6 interactions against 135K followers, an engagement rate of 0.005%. Measured over 24 original posts, its engagement rate beats 13% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 438 times each, and 1.49% of those impressions turn into an interaction. That is about 0.324% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 13% are part of a thread. The account's strongest tracked post pulled 649 interactions, about 108x its own typical post. Recurring topics include #ia, #morena, #democracia.

Measured over 24 original posts from a 30-day window, last computed on September 29, 2026. Recurring tags: #ia, #morena, #democracia.

Compared with accounts its own size

Rolando Zapata Bello's engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 52% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, Rolando Zapata Bello sits above the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link4% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 4% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 511 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 12, 2026108x their median

    Mi solidaridad con el senador @alitomorenoc frente a la persecución política que está enfrentando. Y ojo: es un error reducir esto a un simple “pleito” entre Alejandro y el régimen de MORENA. Es el síntoma de algo mucho más grave: un poder que ya no tolera la crítica y utiliza las instituciones para cercar a quien lo confronta, sobre todo cuando denuncia los vínculos, cada vez más evidentes, entre el oficialismo y el crimen organizado. La indiferencia es justamente lo que la historia nos ha enseñado a temer: cuando permitimos que el poder persiga a uno por incomodarlo, aceptamos que mañana pueda perseguir a cualquiera. 🇲🇽

    40314197811K viewsView on X
  • Sep 22, 20263.2x their median

    Agradezco a la @UNAM_MX y a su Coordinador General del Consejo Coordinador de Inteligencia Artificial (CCOIA), Mtro. @p_pruneda_, la invitación para participar en la mesa “Regulación de la IA en México”, en el @IIJUNAM. 🤖⚖️ La #IA no cambia por legislaturas: cambia por semanas. Y por primera vez estamos viendo agentes capaces de actuar por su cuenta, conectarse, ejecutar tareas y hasta incurrir en conductas que serían delitos si las realizara una persona. Por eso, a mi juicio, una de las grandes preguntas regulatorias ya es qué grado de autonomía estamos dispuestos a permitirles. Y como esa autonomía puede crecer más rápido que cualquier reforma legal, necesitamos reglas capaces de durar entre tanta volatilidad y autoridades capaces de actualizarse, pero también de reaccionar a tiempo.

    15301806 viewsView on X
  • Sep 22, 20262.2x their median

    Hay algo profundamente decepcionante y preocupante en esto. Una institución que nació de décadas de lucha por abrir nuestra democracia pretende ahora decidir qué palabras puede usar la oposición. El @INEMexico hace tiempo dejó de comportarse como árbitro y se asume como un jugador. Y uno que juega contra la oposición. Mi total apoyo a nuestro Presidente, el Senador @alitomorenoc. En democracia, la crítica se responde con argumentos, no con censura. 🇲🇽

    7510525 viewsView on X
  • Sep 25, 20262.0x their median

    El gran riesgo de la #LeyAntimemes impulsada por MORENA es que, bajo el argumento de combatir fraudes, se abre la puerta a castigar expresiones, sátiras y críticas al poder. ¡No te quedes callado! Después puede ser demasiado tarde. ⚠️ https://t.co/1cNO4dKVBa

    7500744 viewsView on X
  • Sep 18, 20262.0x their median

    Opinión | El desplome en la prueba PISA y enfrentar finanzas asfixiadas demuestra que el discurso ya no alcanza para ocultar el deterioro institucional y educativo del país. Por: @rubenmoreiravdz https://t.co/lUeqsQM6yJ https://t.co/3ZxI4iW6MH

    56013.8K viewsView on X
  • Sep 23, 20261.8x their median

    El huachicol fiscal no fue un fraude aislado: operó desde el corazón del gobierno de AMLO. ⚠️ Hoy @El_Universal_Mx documenta el inusual ascenso de los sobrinos políticos de Rafael Ojeda mientras él encabezaba la Marina. Por eso, hace unos días presenté un Punto de Acuerdo para que la FGR actualice el estado de las investigaciones, incluido el estatus del exsecretario de Marina en relación con el caso. México merece la verdad. Y la Marina, junto con sus miles de integrantes honestos, merece que se esclarezca por completo este escándalo ocurrido durante el primer gobierno de MORENA.

    6410844 viewsView on X
  • Sep 24, 20261.7x their median

    Como el @INEMexico ya decidió censurar ciertas palabras, mejor dejo esta portada de @Reforma por aquí para que cada quien saque sus conclusiones... 🤫 📰 https://t.co/evmD47lzsA

    7300880 viewsView on X
  • Sep 17, 20261.5x their median

    Estas gráficas de @mexevalua resumen el problema del Paquete Económico 2027. 📉 En 2018, la deuda equivalía a 43.7% del PIB, después de haber bajado desde 47.2% en 2016. Además, la deuda por persona había disminuido de 132 mil pesos en 2016 a 124 mil en 2018. Ahora, para 2027, se proyecta en 55% del PIB: 160 mil pesos por habitante. Es un aumento de 11.3 puntos del PIB respecto de 2018. ⚠️ Y aun así, el 9 de septiembre el gobierno de MORENA afirmó: “No se está endeudando al país”...

    4500576 viewsView on X
  • Sep 28, 2026

    La #IA te analiza información en 5 segundos, pero jamás va a entender cómo te sientes. 🤖❌ Procesa millones de datos, pero la empatía, el criterio y la capacidad de conectar con las personas no se programan. La tecnología avanza rápido, pero lo que le da sentido al mundo sigue siendo 100% humano. 🧠✨ ¿Crees que en el futuro un robot pueda sentir empatía o es imposible? Dime qué opinas. 👇🏼

    5300538 viewsView on X
  • Sep 26, 2026

    Muchas gracias a mi alma mater, la @uady, por recibirnos para la presentación del libro “Víctor Cervera Pacheco: Ideario y praxis política”, obra que tuve la oportunidad de compendiar y prologar. 📚 A 22 años del fallecimiento de don Víctor Cervera, sus ideas siguen aportando al diálogo y al debate político local y nacional. En tiempos en los que la propaganda y los dogmas buscan reducir la diversidad de voces y miradas, volver a su pensamiento también es una forma de reivindicar la pluralidad de un México rico y diverso. Los invito a conocer y leer esta obra, que reúne parte de su pensamiento y de su trayectoria política, y que nos permite volver a dialogar con sus ideas desde el presente. 🤝 🇲🇽

    5300901 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ia#morena#democracia#enundiafeliz#felizcumpleaños

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6 interactions against 135K followers, an engagement rate of 0.005%. Measured over 24 original posts, its engagement rate beats 13% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 438 times each, and 1.49% of those impressions turn into an interaction. That is about 0.324% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 13% are part of a thread. The account's strongest tracked post pulled 649 interactions, about 108x its own typical post. Recurring topics include #ia, #morena, #democracia.

What is Rolando Zapata Bello's engagement rate on X?
Rolando Zapata Bello (@RolandoZapataB) has an engagement rate of 0.005%, based on the median interactions across 24 original posts from the last 30 days against 135,206 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, Rolando Zapata Bello sits above the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RolandoZapataB have real engagement?
Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @RolandoZapataB post?
Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 2.03 posts per day across the measured window.

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