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Revista Motor engagement report

@RevistaMotor - 99K followers on X

Measured over 40 original posts from a 30-day window, last computed on October 17, 2026.

Engagement

Bottom quarter for its size
Per follower
0.01%
of 99K followers
Per impression
1.15%
872 views on a typical post
Reach
0.88%
of its followers see a post
Typical post
10
interactions (median)
Saved
0.115%
1 bookmarks on a typical post
Posting rate
1.33/day
active 27% of days
Peak time
21:00 UTC
Wednesday

A typical post picks up 10 interactions against 99K followers, an engagement rate of 0.01%. Measured over 40 original posts, its engagement rate beats 18% of 20,183 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 872 times each, and 1.15% of those impressions turn into an interaction. That is about 0.877% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 21:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 314 interactions, about 31x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on October 17, 2026.

Compared with accounts its own size

Revista Motor's engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,183 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 45% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.01%, Revista Motor sits above the 10th percentile of the 202,076 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.672%
p902.54%
p9982.5%
Engagement rate as a share of followers, across the 202,076 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,928 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.672%
90th percentile2.54%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video5% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 5% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 261 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 19, 202631x their median

    Llegando a Lucerna, Suiza para conocer y ensayar la próxima Suv CX5 de Mazda que llega en octubre a Colombia por una gentil invitación de la marca @revistamotor https://t.co/TDou1BO536

    288179013K viewsView on X
  • Oct 14, 20263.2x their median

    Nuestra historia: MOTOR llegó a la edición ¡900! Acumulamos 45 años de historia del automóvil y la movilidad en Colombia y el mundo, con 900 ejemplares que la clasifican como la revista de prensa más antigua y consultada del país y la guía de referencia. https://t.co/Yc3pnCKASs

    23801614 viewsView on X
  • Oct 14, 20263.2x their median

    ¡La 901 ya está en elaboración! En su columna, el director de Revista Motor, José Clopatofsky, trata sobre la edición 900 a la que llega esta publicación y agradece a los lectores y anunciantes que durante más de 45 años nos han acompañado. https://t.co/s6R1pAt0we

    274101.0K viewsView on X
  • Aug 10, 20262.4x their median

    Todo listo para el duelo Montoya versus Montoya en Barranquilla Juan Pablo y Sebastián se enfrentarán en un reto estilo Race of Champions, a bordo de dos BMW M340i idénticos. También se podrá ver el monoplaza Williams FW25 y otros bólidos históricos. https://t.co/fqpswdED2f

    194103.2K viewsView on X
  • Aug 19, 20262.2x their median

    Hyundai Tucson 2027: la nueva generación llegará con un cambio total La quinta generación de esta camioneta se realizará a nivel mundial en octubre y traerá importantes cambios en estética, mucho más cuadrada y un interior pleno de pantallas. https://t.co/QeNY4hm9Am

    193002.1K viewsView on X
  • Aug 6, 20262.1x their median

    El nuevo Renault 4 ya llegó a Colombia y tuvo su primera presentación en sociedad La marca realizó en Medellín un prelanzamiento que anticipa el próximo estreno de este vehículo eléctrico en formato de camioneta para el país. Esto es lo que se sabe. https://t.co/2znCU4ked1

    174003.3K viewsView on X
  • Oct 16, 20261.8x their median

    Salim Hanna se convierte en una de las jóvenes promesas de la escudería Ferrari La Ferrari Driver Academy fichó al piloto colombiano para la temporada 2027 en la que correrá en la categoría F3. Claves de este enorme paso de cara a un futuro paso a la F1. https://t.co/aJquMIUN3I

    15300487 viewsView on X
  • Sep 7, 20261.7x their median

    Prueba de manejo a la nueva BYD Yuan Up híbrida enchufable Llegó con una interesante configuración que la deja casi como de rango extendido, pues la mayor parte del tiempo se mueve con el motor eléctrico. Su precio, la convierte en la PHEV más asequible. https://t.co/BWpvVCqYhb https://t.co/KcFPwOmZoH

    143002.7K viewsView on X
  • Aug 19, 20261.7x their median

    Kia Niro HEV 2027: Nueva cara, misma esencia Centrada en un rediseño del frontal y un equipamiento más amplio desde su versión de entrada, la más reciente actualización reafirma su posicionamiento como una completa y eficiente híbrida. Desde 116 millones https://t.co/qqoQD5U9xQ

    161002.0K viewsView on X
  • Oct 13, 20261.6x their median

    BAW 212: debutó en Colombia en nuevo todoterreno a gasolina Tiene un motor de 2.0 litros que da 217 HP y 400 Nm de torque con tracción 4x4 más bajo, bloqueos de diferencial, chasis tipo escalera y todo el menú para una conducción extrema. https://t.co/aSAn2YNKD5

    132102.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 10 interactions against 99K followers, an engagement rate of 0.01%. Measured over 40 original posts, its engagement rate beats 18% of 20,183 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 872 times each, and 1.15% of those impressions turn into an interaction. That is about 0.877% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 21:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 314 interactions, about 31x its own typical post.

What is Revista Motor's engagement rate on X?
Revista Motor (@RevistaMotor) has an engagement rate of 0.01%, based on the median interactions across 40 original posts from the last 30 days against 99,387 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.01%, Revista Motor sits above the 10th percentile of the 202,076 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RevistaMotor have real engagement?
Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,183 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @RevistaMotor post?
Most posts go out around 21:00 UTC, and Wednesday is its busiest day, at roughly 1.33 posts per day across the measured window.

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