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Las Vegas Raiders engagement report

@Raiders - 1.8M followers on X

Measured over 89 original posts from a 30-day window, last computed on August 24, 2026.

Engagement

Middle of its size range
Per follower
0.031%
of 1.8M followers
Per impression
1.29%
44K views on a typical post
Reach
2.40%
of its followers see a post
Typical post
567
interactions (median)
Saved
0.023%
10 bookmarks on a typical post
Posting rate
3.03/day
active 33% of days
Peak time
00:00 UTC
Friday

A typical post picks up 567 interactions against 1.8M followers, an engagement rate of 0.031%. Measured over 89 original posts, its engagement rate beats 60% of 1,223 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 44K times each, and 1.29% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 89 posts sampled, 71% carry an image or video and 33% link out. The account's strongest tracked post pulled 13K interactions, about 23x its own typical post. Recurring topics include #raidernation, #lvvshou, #azvslv.

Measured over 89 original posts from a 30-day window, last computed on August 24, 2026. Recurring tags: #raidernation, #lvvshou, #azvslv.

Compared with accounts its own size

Las Vegas Raiders's engagement rate beats 60% of the tracked X accounts closest to it in follower count (1,223 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.031%, Las Vegas Raiders sits above the 25th percentile of the 13,519 accounts in this comparison. That places it in the below the median band, which runs 0.008% to 0.054%.

p100.001%
p250.008%
p50 (median)0.054%
p750.354%
p902.40%
p99276.2%
Engagement rate as a share of followers, across the 13,519 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 276,186 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.008%
50th percentile0.054%
75th percentile0.354%
90th percentile2.40%
99th percentile276.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 94%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%18K
01:00 UTC+1%18K
02:00 UTC-1%18K
03:00 UTC-4%18K
04:00 UTC-7%15K
05:00 UTC-6%14K
06:00 UTC-6%16K
07:00 UTC-6%17K
08:00 UTC-6%20K
09:00 UTC-3%23K
10:00 UTC-2%25K
11:00 UTC-2%26K
12:00 UTC0%29K
13:00 UTC0%33K
14:00 UTC-2%34K
15:00 UTC-1%36K
16:00 UTC-1%35K
17:00 UTC-1%33K
18:00 UTC+1%30K
19:00 UTC+1%28K
20:00 UTC-1%26K
21:00 UTC+1%23K
22:00 UTC+1%20K
23:00 UTC0%18K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 94%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%85K
Monday+2%88K
Tuesday+1%102K
Wednesday-3%87K
Thursday-1%82K
Friday-4%89K
Saturday+4%83K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video71% of posts+83%+77% to +89%7.0K
Outbound link33% of posts-48%-50% to -47%7.2K
Typical length--5%-7% to -4%11K
  • 71% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 83% above the same accounts' other posts.
  • 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 48% below the same accounts' other posts.
  • Its average post runs 82 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 14, 202623x their median

    FERNANDO MENDOZA FIRST RAIDERS TD Stream on @NFLPlus https://t.co/G8F3FQt60C

    12K1.3K1472284.0M viewsView on X
  • Aug 14, 202614x their median

    Fernando Mendoza after his preseason debut 👏 @Raiders https://t.co/uIVp0g0ElM

    7.8K20948151.2M viewsView on X
  • Aug 21, 20268.9x their median

    Houston, we got the W 🤠 #LVvsHOU https://t.co/CTjTqV2z61

    4.2K60011014490K viewsView on X
  • Aug 21, 20265.6x their median

    Got the dub 🙌 #LVvsHOU | #RaiderNation https://t.co/dAW5Nt92gB

    2.8K181779692K viewsView on X
  • Aug 21, 20264.8x their median

    Kubiak with the COMEBACK! #LVvsHOU | 📺 ESPN https://t.co/zrxTswB44A

    2.5K15715975K viewsView on X
  • Aug 14, 20264.7x their median

    First of many for these two 👏 #AZvsLV https://t.co/avpV9O4w96

    2.4K245242163K viewsView on X
  • Aug 21, 20264.4x their median

    "There's a pick, and that's it!!" 🎬 #LVvsHOU | 📺 ESPN https://t.co/KXu6M0aAXp

    2.1K215648966K viewsView on X
  • Aug 21, 20264.0x their median

    VICTORY FRIDAY 🏴‍☠️ #RaiderNation https://t.co/B9k56Ubnm2

    2.1K17813432K viewsView on X
  • Aug 14, 20263.6x their median

    Big play for Big Mike! #AZvsLV | 📺 FOX 5 https://t.co/rYEOZsmTeb

    1.8K2012831119K viewsView on X
  • Aug 16, 20263.6x their median

    Reps on reps 🔄 #RaiderNation https://t.co/qlzVdSpZKw

    1.9K139221277K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#raidernation#lvvshou#azvslv

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 567 interactions against 1.8M followers, an engagement rate of 0.031%. Measured over 89 original posts, its engagement rate beats 60% of 1,223 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 44K times each, and 1.29% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 89 posts sampled, 71% carry an image or video and 33% link out. The account's strongest tracked post pulled 13K interactions, about 23x its own typical post. Recurring topics include #raidernation, #lvvshou, #azvslv.

What is Las Vegas Raiders's engagement rate on X?
Las Vegas Raiders (@Raiders) has an engagement rate of 0.031%, based on the median interactions across 89 original posts from the last 30 days against 1,829,300 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.031%, Las Vegas Raiders sits above the 25th percentile of the 13,519 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Raiders have real engagement?
Its engagement rate beats 60% of the tracked X accounts closest to it in follower count (1,223 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Raiders post?
Most posts go out around 00:00 UTC, and Friday is its busiest day, at roughly 3.03 posts per day across the measured window.

Keep going

Las Vegas Raiders (@Raiders) Engagement Rate - 0.031% | PlayerSells