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Robert Reich engagement report

@RBReich - 1.5M followers on X

Measured over 86 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.078%
of 1.5M followers
Per impression
2.96%
39K views on a typical post
Reach
2.63%
of its followers see a post
Typical post
1.1K
interactions (median)
Saved
0.107%
42 bookmarks on a typical post
Posting rate
3.57/day
active 70% of days
Peak time
16:00 UTC
Monday

A typical post picks up 1.1K interactions against 1.5M followers, an engagement rate of 0.078%. Measured over 86 original posts, its engagement rate beats 69% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 39K times each, and 2.96% of those impressions turn into an interaction. That is about 2.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 86 posts sampled, 79% carry an image or video and 40% link out. The account's strongest tracked post pulled 14K interactions, about 12x its own typical post.

Measured over 86 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Robert Reich's engagement rate beats 69% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 80% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.078%, Robert Reich sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 13, 202612x their median

    1. Mitch McConnell suffered a fall on June 14 and has not been in the Senate for two months. But he's continued to get paid his salary of 174K/year. Since he entered the Senate in 1985, McConnell has voted against creating or expanding medical leave at least 23 times. https://t.co/t3wX09DTCN

    9.6K4.2K110103117K viewsView on X
  • Aug 14, 202610x their median

    Americans are relearning the lesson we learned during the Gilded Age of the late 1890s, when robber barons ran the government and the economy for their own benefit: Oligarchy is incompatible with the common good. I'm hopeful we'll respond with a new progressive movement.

    9.0K2.3K3997792K viewsView on X
  • Aug 17, 20267.5x their median

    Good news. E. Jean Carroll spent a decade in court fighting one of the most powerful men in the world. She fought with tenacity and grace — and she won. She is one of my personal heroes. We owe her a debt of gratitude. https://t.co/Z3BMwoZtUk

    6.0K1.2K1.3K5771K viewsView on X
  • Aug 14, 20265.5x their median

    If all income in excess of $400,000 were subject to the Social Security payroll tax, Social Security’s solvency would be guaranteed forever. We could also expand Social Security benefits. There’s no reason even to consider reducing Social Security benefits or raising the age of eligibility.

    4.1K1.8K3728063K viewsView on X
  • Aug 30, 20265.3x their median

    John Roberts and the SCOTUS Republicans have allowed Trump to proceed with his egregious mail-in voting restrictions. 21 years ago, I warned at Roberts' confirmation hearing he would be a dangerously right-wing Chief Justice. I have sadly been proven right, over and over. https://t.co/24aqi1Sm9g

    4.1K1.6K3173752K viewsView on X
  • Aug 11, 20265.0x their median

    I'm old enough to remember when polio put my friends into iron lungs. We lined up at school to get vaccinated. We eradicated the disease. We protected the common good and saved lives. What RFK Jr. is doing to public health in America is a disgrace. https://t.co/zTtmyJZV7N

    4.3K1.3K1402352K viewsView on X
  • Aug 17, 20264.8x their median

    I've never seen anything like this. The Trump admin just granted preliminary approval of a federal bank charter to the family's crypto firm World Liberty Financial. Remember: Trump raked in almost $800 million from WLF last year. No president has used their power to profit the way Trump has.

    3.6K1.7K1329562K viewsView on X
  • Aug 25, 20264.5x their median

    Dolly Parton was an icon. She was a brilliant songwriter and performer. She was an incredible activist and advocate, helping to donate over 200 million free books to children. She was one of my personal heroes. This is a terrible loss. She will be greatly missed.

    4.7K45531746K viewsView on X
  • Aug 19, 20264.4x their median

    Fox News fear-mongering about socialist policies https://t.co/eQIkXJ0AO8

    3.6K4545933931.9M viewsView on X
  • Aug 11, 20264.4x their median

    NEW: Big Tech claims AI data centers don’t use much water. But data centers typically report the water used inside the facilities — we found them indirectly consuming 10x that amount. We went to the drought-stricken West, where farmers now have to fight AI oligarchs for water. https://t.co/hUXC2RhTag

    3.4K1.3K131169705K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.1K interactions against 1.5M followers, an engagement rate of 0.078%. Measured over 86 original posts, its engagement rate beats 69% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 39K times each, and 2.96% of those impressions turn into an interaction. That is about 2.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 86 posts sampled, 79% carry an image or video and 40% link out. The account's strongest tracked post pulled 14K interactions, about 12x its own typical post.

What is Robert Reich's engagement rate on X?
Robert Reich (@RBReich) has an engagement rate of 0.078%, based on the median interactions across 86 original posts from the last 30 days against 1,467,845 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.078%, Robert Reich sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RBReich have real engagement?
Its engagement rate beats 69% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @RBReich post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 3.57 posts per day across the measured window.

Keep going

Robert Reich (@RBReich) Engagement Rate - 0.078% | PlayerSells