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Queen engagement report

@QueenWillRock - 2.0M followers on X

Measured over 22 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.043%
of 2.0M followers
Per impression
2.75%
32K views on a typical post
Reach
1.56%
of its followers see a post
Typical post
872
interactions (median)
Saved
0.065%
20 bookmarks on a typical post
Posting rate
0.77/day
active 47% of days
Peak time
13:00 UTC
Friday

A typical post picks up 872 interactions against 2.0M followers, an engagement rate of 0.043%. Measured over 22 original posts, its engagement rate beats 57% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 32K times each, and 2.75% of those impressions turn into an interaction. That is about 1.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 22 posts sampled, 82% carry an image or video and 86% link out. The account's strongest tracked post pulled 14K interactions, about 16x its own typical post.

Measured over 22 original posts from a 30-day window, last computed on October 25, 2026.

Compared with accounts its own size

Queen's engagement rate beats 57% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 76% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.043%, Queen sits above the 25th percentile of the 204,694 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,694 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video82% of posts+111%+108% to +115%34K
Outbound link86% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 82% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 86% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 352 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 5, 202616x their median

    Freddie Mercury 🖤 5 September 1946 – 24 November 1991 📸 Credit: Dennis O'Regan ©️ Queen Productions Ltd. https://t.co/QZRBRaboI8

    11K3.0K99219176K viewsView on X
  • Aug 19, 202612x their median

    Happy Birthday John Deacon 🎸🎂 📸 © Queen Productions Ltd https://t.co/cplb3hPcM8

    9.2K1.4K7583159K viewsView on X
  • Jul 19, 202613x their median

    Happy Birthday Sir Brian May! 🚀🎈👑  📸 Credit: Neal Preston ©️ Queen Productions Ltd. https://t.co/6Zd1CL0Rda

    8.3K1.6K10482126K viewsView on X
  • Sep 3, 20265.6x their median

    Freddie is back at Wembley! 🕺 ‘I’m Mr. Mercury’ has arrived on Wembley Park’s Spanish Steps, ahead of what would have been Freddie Mercury’s 80th birthday this Saturday 5th September. Wembley was one of @freddie_mercury's great stages. With Queen, he made rock history here at Live Aid in 1985, before returning for two sold-out @wembleystadium shows in 1986. By then, Queen had already played Wembley Arena, now @OVOArena , 10 times from 1978. More on the mural here: https://t.co/LIw0nUBtbO 📸 Credit: Chris Winter / Wembley Park

    4.0K747395181K viewsView on X
  • Jul 27, 20264.0x their median

    Forty years ago today, Queen made history by playing the first Western stadium rock show behind the Iron Curtain, at Budapest's Népstadion. This groundbreaking show took place during a period of profound cultural and political change and stands as a pivotal moment in the band's history. Now, the film has been meticulously restored in 4K from the original 35mm footage by Sir Peter Jackson's Park Road Post Production facility, with newly remixed audio from the original multitrack recordings. Experience QUEEN BUDAPEST in the most immersive presentation of the performance to date, in cinemas and @imax worldwide from Wednesday, October 7 for a limited time only. Available on 3LP, 2CD and Digital, DVD & Blu-ray editions released on Friday, October 30. Radio Ga Ga, one of the many standout moments from the show, is available to view on YouTube today. Sign up for ticket alerts, and pre-order now, at https://t.co/kuBb0Smjuz

    2.8K6273587107K viewsView on X
  • Aug 21, 20263.1x their median

    👑 Queen’s legendary concert at Budapest’s Népstadion — the final filmed Queen live performance — is coming to the big screen for its 40th anniversary, remastered in 4K with a brand-new audio mix. Watch “Who Wants To Live Forever”, one of the show’s most powerful moments, featuring newly enhanced footage, now available on YouTube: https://t.co/Q260PpQ0SE 📽️ Experience it in cinemas and IMAX worldwide from Wednesday, 7 October. Tickets go on sale on 26 August at 2pm BST / 9am ET / 6am PT. Sign up for ticket alerts: https://t.co/S8GG4QXYmi Available on 3LP, 2CD and Digital, with DVD and Blu-ray editions arriving on 30 October. Pre-order now: https://t.co/tGoIb0k3Gc

    2.3K385132075K viewsView on X
  • Aug 26, 20262.8x their median

    “The image quality is wonderful - you’ll feel like you’re there. In IMAX, it is going to be colossal” - Brian May. “It turned out to be the last ever tour we did with Freddie. We were very much at a peak. Great memories of that tour” - Roger Taylor. Presenting the spectacular official trailer for Queen Budapest, coming to cinemas and IMAX® October 7 for a limited time only. 🚨 Tickets are now on sale for screenings in cinemas & @IMAX® around the world at https://t.co/Agqqs28qf4 @TrafalgarRel

    1.9K418324891K viewsView on X
  • Oct 23, 20262.5x their median

    “It’s not typical of my work, but that’s because nothing is typical of my work.” – Freddie Mercury 🎤 Queen’s “Crazy Little Thing Called Love” returns in a newly remastered official 2026 music video. Watch now at https://t.co/dUELLrIc2l 🎥 https://t.co/fj9JJdT2M4

    1.9K291191966K viewsView on X
  • Oct 7, 20262.5x their median

    👑 Queen Budapest — Now in cinemas & IMAX worldwide! Capturing the band's final filmed performance with Freddie Mercury, the release also features a brand-new interview with Brian May & Roger Taylor, reflecting on the landmark Budapest performance and its lasting cultural impact. See it in cinemas & @IMAX from October 7 for a limited time only! 🎟 Tickets are on sale now at https://t.co/kuBb0Smjuz "Ready Freddie!" Watch Queen perform “Crazy Little Thing Called Love” a live fan favourite from the performance—now available at: https://t.co/6r0ibL5Jde Available on 3LP, 2CD and Digital, with DVD and Blu-ray editions arriving 6 November. Pre-order now: https://t.co/tGoIb0k3Gc @IMAX_UK @TrafalgarRel

    1.8K288193371K viewsView on X
  • Aug 15, 20262.5x their median

    Queen’s “Another One Bites The Dust” returns in a newly remastered official 2026 music video. With John Deacon’s iconic bassline and, groove-focused rhythm, the track remains one of Queen’s most celebrated songs 🎸 Watch now: https://t.co/rT7d0Pnbfj 🎥 https://t.co/cKlMhJBCMh

    1.8K300141670K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 872 interactions against 2.0M followers, an engagement rate of 0.043%. Measured over 22 original posts, its engagement rate beats 57% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 32K times each, and 2.75% of those impressions turn into an interaction. That is about 1.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 22 posts sampled, 82% carry an image or video and 86% link out. The account's strongest tracked post pulled 14K interactions, about 16x its own typical post.

What is Queen's engagement rate on X?
Queen (@QueenWillRock) has an engagement rate of 0.043%, based on the median interactions across 22 original posts from the last 30 days against 2,031,624 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.043%, Queen sits above the 25th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @QueenWillRock have real engagement?
Its engagement rate beats 57% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @QueenWillRock post?
Most posts go out around 13:00 UTC, and Friday is its busiest day, at roughly 0.77 posts per day across the measured window.

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