PUMAS engagement report
@PumasMX - 2.1M followers on X
Measured over 258 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 112 interactions against 2.1M followers, an engagement rate of 0.005%. Measured over 258 original posts, its engagement rate beats 27% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.866% of those impressions turn into an interaction. That is about 0.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 03:00 UTC, and Sunday is the busiest day of the week. Of the 258 posts sampled, 70% carry an image or video and 9% link out. The account's strongest tracked post pulled 9.6K interactions, about 86x its own typical post. Recurring topics include #siemprepumas, #ap2026, #ligamx.
Measured over 258 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #siemprepumas, #ap2026, #ligamx.
Compared with accounts its own size
PUMAS's engagement rate beats 27% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 46% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, PUMAS sits above the 10th percentile of the 156,027 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 70% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 9% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 70% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 9% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 157 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 27, 202686x their median
EL HIJO PRÓDIGO REGRESA A CASA. 🐾🔥🧑🏻🦱 Hay amores que son para siempre y lugares que te pertenecen aunque te ausentes. Hoy vuelve con más sabiduría, más experiencia y la misma alegría de siempre. ¡Bienvenido a la que siempre ha sido tu casa, Chino! 🫡 #SiemprePumas https://t.co/2yNJ4o6FDq
- Aug 27, 202650x their median
Uno siempre regresa a donde fue feliz... ¡y la Chinomanía está de regreso! 🧑🏻🦱🐾 Que esta nueva historia con el azul y oro sea aún mejor. ¡Toda la familia universitaria te recibe con los brazos abiertos! 💙🫂 Dejen su 📝 mensaje de bienvenida para el “Chino”👇 #SiemprePumas https://t.co/uIdTjUzKXZ
- Aug 28, 202644x their median
¡Auriazules, el Chino está de regreso! 🧑🏻🦱🔥🔝 #SiemprePumas https://t.co/cZkokSACZS
- Aug 18, 202643x their median
🚨Comunicado Oficial https://t.co/4cBXrqTEUO
- Sep 11, 202639x their median
¡SE GANÓ EN C.U.! ✅ #SiemprePumas #FutbolEnTusManos @Telcel https://t.co/KsA6bycjEk
- Aug 27, 202631x their median
¡El Chino está de vuelta en CU! 🔥 César Huerta y Antonio Sancho firman el contrato que vincula al jugador con el Club Universidad Nacional. ✍️ Estamos listos para seguir escribiendo grandes historias juntos en Pumas. 🐾 💫 #SiemprePumas https://t.co/azhQts0JX5
- Sep 16, 202627x their median
Hoy celebramos las raíces que nos dan orgullo, los sabores que nos unen y el espíritu mexicano que nos define dentro y fuera del país. 🇲🇽 De la tierra del mariachi, de los Pumas, del fútbol y de la gente que nunca se rinde. 🇲🇽✨ Llevamos los colores en la piel y el corazón en cada jugada. ¡Qué hermoso es ser de aquí! ¡VIVA MÉXICO! 💚🤍❤️ #SiemprePumas
- Sep 12, 202623x their median
📜 7️⃣2️⃣ años forjando una historia de gloria, honor, garra, tradición y espíritu universitario 🏆 #SiemprePumas https://t.co/fwbQg936Rn
- Aug 28, 202622x their median
César Huerta entrena luciendo el azul y oro 😍 en esta segunda etapa ⚽️ ¡Qué gusto tenerte de vuelta en la cancha Chino! 🧑🏻🦱🐾 #SiemprePumas https://t.co/7k3Qv7Urqu
- Sep 12, 202620x their median
Hoy celebramos el defender estos colores con el orgullo de representar a nuestra Universidad ¡Feliz 72 aniversario, Club Universidad Nacional! 💙 Felicidades a todas y todos los PUMAS, a cada integrante del Club Universidad Nacional, como jugadora, jugador, entrenadora, entrenador, trabajadora, trabajador, y sobre todo, como aficionada y aficionado. Es un orgullo ser de PUMAS, un equipo único. ✨🐾 ¡Goya! 👊 #SiemprePumas
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 112 interactions against 2.1M followers, an engagement rate of 0.005%. Measured over 258 original posts, its engagement rate beats 27% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.866% of those impressions turn into an interaction. That is about 0.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 03:00 UTC, and Sunday is the busiest day of the week. Of the 258 posts sampled, 70% carry an image or video and 9% link out. The account's strongest tracked post pulled 9.6K interactions, about 86x its own typical post. Recurring topics include #siemprepumas, #ap2026, #ligamx.
- What is PUMAS's engagement rate on X?
- PUMAS (@PumasMX) has an engagement rate of 0.005%, based on the median interactions across 258 original posts from the last 30 days against 2,129,133 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, PUMAS sits above the 10th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PumasMX have real engagement?
- Its engagement rate beats 27% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PumasMX post?
- Most posts go out around 03:00 UTC, and Sunday is its busiest day, at roughly 9.37 posts per day across the measured window.