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Premium Times engagement report

@PremiumTimesng - 2.2M followers on X

Measured over 206 original posts from a 30-day window, last computed on August 24, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 2.2M followers
Per impression
0.099%
5.0K views on a typical post
Reach
0.23%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
6.87/day
active 17% of days
Peak time
18:00 UTC
Wednesday

A typical post picks up 5 interactions against 2.2M followers, an engagement rate of 0%. Measured over 206 original posts, its engagement rate beats 5% of 1,223 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.099% of those impressions turn into an interaction. That is about 0.234% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 18:00 UTC, and Wednesday is the busiest day of the week. Of the 206 posts sampled, 15% carry an image or video and 100% link out. The account's strongest tracked post pulled 700 interactions, about 140x its own typical post.

Measured over 206 original posts from a 30-day window, last computed on August 24, 2026. Recurring tag: #osundecides2026.

Compared with accounts its own size

Premium Times's engagement rate beats 5% of the tracked X accounts closest to it in follower count (1,223 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 8% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Premium Times sits below the 10th percentile of the 14,083 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.008%.

p100.001%
p250.008%
p50 (median)0.055%
p750.357%
p902.37%
p99261.9%
Engagement rate as a share of followers, across the 14,083 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 261,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.008%
50th percentile0.055%
75th percentile0.357%
90th percentile2.37%
99th percentile261.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 94%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%18K
01:00 UTC+1%18K
02:00 UTC-1%18K
03:00 UTC-4%18K
04:00 UTC-7%15K
05:00 UTC-6%14K
06:00 UTC-6%16K
07:00 UTC-6%17K
08:00 UTC-6%20K
09:00 UTC-3%23K
10:00 UTC-2%25K
11:00 UTC-2%26K
12:00 UTC0%29K
13:00 UTC0%33K
14:00 UTC-2%34K
15:00 UTC-1%36K
16:00 UTC-1%35K
17:00 UTC-1%33K
18:00 UTC+1%30K
19:00 UTC+1%28K
20:00 UTC-1%26K
21:00 UTC+1%23K
22:00 UTC+1%20K
23:00 UTC0%18K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 94%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%85K
Monday+2%88K
Tuesday+1%102K
Wednesday-3%87K
Thursday-1%82K
Friday-4%89K
Saturday+4%83K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video15% of posts+83%+77% to +89%7.0K
Outbound link100% of posts-48%-50% to -47%7.2K
Typical length--5%-7% to -4%11K
  • 15% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 83% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 48% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 135 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 22, 2026140x their median

    Tinubu’s 2027 campaign council is ‘rehabilitation centre for corruption suspects’ - ADC https://t.co/fQKqFsGvA1

    4282665116K viewsView on X
  • Aug 17, 202630x their median

    ‘He danced from morning to morning at our wedding’ — Governor Adeleke’s wife on husband's famous moves https://t.co/aNt0vZRCGw https://t.co/a9sWNktFlu

    132132123K viewsView on X
  • Aug 19, 202629x their median

    ‘My marriage ended in 2024’ — Bashir El-Rufai’s ex-wife opens up on divorce, single motherhood https://t.co/m1Mq7Ps2KW https://t.co/evfvJgZbA1

    1151641038K viewsView on X
  • Aug 19, 202624x their median

    Tinubu joins US request for more time to release records on drug trafficking allegations https://t.co/6u3k0Q3vBs

    6925131124K viewsView on X
  • Aug 22, 202623x their median

    Gov Lawal hails Senator Yari’s appointment as President Tinubu’s campaign DG https://t.co/ChwLl8AFIB

    92163211K viewsView on X
  • Aug 17, 202622x their median

    Resident doctors commend Uba Sani for prioritising healthcare workers’ welfare https://t.co/QNkIrCYRCk

    50263326.4K viewsView on X
  • Aug 17, 202616x their median

    ‘I don’t want to be part of Nigerian politics; it’s evil’ — Davido https://t.co/KUswjSNUE0

    66111211K viewsView on X
  • Aug 22, 202614x their median

    “I am not a member of the APC. So the issue of their Presidential Campaign Council is out of the question,” he said. Mr Wike, however, said he has strategies that would help Mr Tinubu emerge victorious in the election. “When we were fighting for the President to be president in 2023, we were not members of the APC Presidential Campaign Council, but we were fighting. So, we had our own strategies on how the president would emerge,” he said. https://t.co/ArEt9feOPx

    5379221K viewsView on X
  • Aug 23, 202613x their median

    Inside newly uncovered fake federal agency https://t.co/k24vHjpw8n https://t.co/TZsm1P9l8U

    42191112K viewsView on X
  • Aug 17, 202611x their median

    Mr Israel also said Davido's influence in the election helped Governor Adeleke connect with younger voters and gave the governor’s campaign a strong cultural and digital appeal. According to Mr Israel, Davido played an active role in mobilising young people for the governor’s campaign, rather than merely serving as a celebrity presence at campaign events. https://t.co/WqpJbjFAsc

    34119114K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#osundecides2026

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 2.2M followers, an engagement rate of 0%. Measured over 206 original posts, its engagement rate beats 5% of 1,223 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.099% of those impressions turn into an interaction. That is about 0.234% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 18:00 UTC, and Wednesday is the busiest day of the week. Of the 206 posts sampled, 15% carry an image or video and 100% link out. The account's strongest tracked post pulled 700 interactions, about 140x its own typical post.

What is Premium Times's engagement rate on X?
Premium Times (@PremiumTimesng) has an engagement rate of 0%, based on the median interactions across 206 original posts from the last 30 days against 2,156,912 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Premium Times sits below the 10th percentile of the 14,083 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PremiumTimesng have real engagement?
Its engagement rate beats 5% of the tracked X accounts closest to it in follower count (1,223 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @PremiumTimesng post?
Most posts go out around 18:00 UTC, and Wednesday is its busiest day, at roughly 6.87 posts per day across the measured window.

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