Porsche engagement report
@Porsche - 2.3M followers on X
Measured over 1 original post from a 30-day window, last computed on October 24, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 7.2K interactions against 2.3M followers, an engagement rate of 0.316%. Posts are seen about 193K times each, and 3.74% of those impressions turn into an interaction. That is about 8.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 19:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 7.2K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 24, 2026.
Where this sits in the catalog
At 0.316%, Porsche sits above the 50th percentile of the 204,694 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.677%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 56 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 19, 2026
760,000 miles. Still not enough. https://t.co/SfjzirATAS
- Feb 18, 2025
A pure sports car with GT genetics – the Porsche 911 S/T. This limited run vehicle is up for auction, with the entire winning bid supporting the @RedCross response to disasters throughout the U.S. The auction is live now through February 20, in partnership with @RMSothebys Sealed. Link in bio. View the live auction at https://t.co/7wPP8jf055.
- Jun 6, 2025
The 963 RSP hits the road right on time for 24 Hours of Le Mans. A one-of-a-kind vehicle for a once-in-a-lifetime moment. The 963 RSP continues the #RACEBORN legacy, revealed on the road for the first time, alongside the legendary 917 that inspired its design. https://t.co/SkphQH8ISg
- Jan 27, 2026
It’s not a streak. It’s a standard. Congratulations to Porsche Penske Motorsport and the mighty 963 for bringing home their third straight victory at the 24 Hours of Daytona. #raceborn https://t.co/nCjayIutBI
- Nov 19, 2025
Full charge ahead: all-electric power comes to the Cayenne family. Porsche performance distills down to feeling. The Cayenne lineup now spans plug-in hybrids, gas, and all electric. With the widest range of capability in the Porsche lineup, whichever powertrain you choose, it’s unmistakably Porsche.
- Feb 12, 20252.4x their median
A piece of Porsche history, up for auction. This 911 S/T—number 1,919 of 1,963—features the Heritage Design Package in Shore Blue Metallic, a 518-hp flat-six engine, and exclusive details throughout. The entire winning bid supports the @RedCross response to the 2025 California wildfires. The auction opens on February 18 and closes on February 20, in partnership with @RMSothebys Sealed. Learn more at https://t.co/d4wvbE2E6v and https://t.co/HAbhcl4Oyq
- Apr 24, 2025
We invite you to go retro. Experience the 911 Spirit 70 — a tribute to timeless design that blends the past and present. Featuring the illusion-like Pasha interior and decorative decal safety stripes, it’s a celebration of an era defined by self expression. Read more at https://t.co/KH94NL8Bng
- Aug 6, 2025
Freedom to be. There is no substitute. https://t.co/JJbJoNTgxB
- Mar 20, 2025
We play on all tracks. @Delta https://t.co/a9GbLoeXdd
- Oct 20, 2025
The Porsche 963 RSP. There Is No Substitute. https://t.co/D5BvAUiCMo
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 7.2K interactions against 2.3M followers, an engagement rate of 0.316%. Posts are seen about 193K times each, and 3.74% of those impressions turn into an interaction. That is about 8.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 19:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 7.2K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Porsche's engagement rate on X?
- Porsche (@Porsche) has an engagement rate of 0.316%, based on the median interactions across 1 original posts from the last 30 days against 2,280,552 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.316%, Porsche sits above the 50th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Porsche have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @Porsche post?
- Most posts go out around 19:00 UTC, and Monday is its busiest day, at roughly 0.03 posts per day across the measured window.