ポケモン公式 engagement report
@Pokemon_cojp - 3.1M followers on X
Measured over 112 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 2.8K interactions against 3.1M followers, an engagement rate of 0.09%. Measured over 112 original posts, its engagement rate beats 71% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 450K times each, and 0.615% of those impressions turn into an interaction. That is about 14.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 112 posts sampled, 100% carry an image or video and 99% link out. The account's strongest tracked post pulled 122K interactions, about 44x its own typical post. Recurring topics include #ポケモン, #ポケモン30周年, #アニポケ.
Measured over 112 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #ポケモン, #ポケモン30周年, #アニポケ.
Compared with accounts its own size
ポケモン公式's engagement rate beats 71% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 37% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.09%, ポケモン公式 sits above the 25th percentile of the 156,027 accounts in this comparison. That places it in the below the median band, which runs 0.022% to 0.127%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 99% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 99% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 166 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 24, 202644x their median
9月30日(水)より、スターバックスからポケモンのドリンクとグッズが登場! ピカチュウをイメージしたドリンクをはじめ、ポケモンデザインのタンブラーも販売するよ。 ぜひチェックしてね! https://t.co/qVnMolbO9u #ポケモン #スターバックス https://t.co/PKR34UQSv4
- Aug 13, 202640x their median
【重要なお知らせ】 2027年2月26日(金)12時に、『ポケモンバンク』はサービスを終了いたします。 くわしくはこちらのお知らせをご覧ください。 https://t.co/Jdc5tN7Mzc https://t.co/z11HIdrOZU
- Sep 2, 202619x their median
【Official】Pokémon Special Music Video 「GOTCHA!」 | BUMP OF CHICKEN - AcaciaのYouTube再生回数が1億回を突破したよ! いつも見てくれているみんな、ありがとう! https://t.co/hh5BhAkcc6 #BUMPOFCHICKEN #GOTCHA https://t.co/eRcxjUxSG3
- Sep 4, 202616x their median
9月12日(土)、ハロウィンをテーマにしたグッズ「Pokémon Magic Hour Illusion!」が、ポケモンセンターに登場! メインアートを使用したケーキスタンドや、ハロウィンの衣装を着せてもらったポケモンたちのぬいぐるみなどがラインナップされているよ! https://t.co/KW1PuctmOW #ポケモンセンター https://t.co/y3KYTTw1x4
- Sep 3, 202614x their median
「ポケモンオールスターズ1025」のMVが、いよいよ今夜10時25分にYouTubeで公開されるよ。 オーイシマサヨシさん(@Masayoshi_Oishi)が歌う、約22分間のMVの冒頭パート、ピカチュウからミライドンまでの映像をひと足早くお届けするよ。 ぜひ見てね! https://t.co/fOcqH5h5K4 #オーイシマサヨシ #ポケモン30周年
- Jul 29, 202614x their median
有料追加コンテンツ『ぽこ あ ポケモン エキスパンションパス』の最新情報が公開! 第1弾「ブクブクうみぞこの街」はいよいよ来週8月5日(水)午前に配信予定。 さらに2026年冬配信予定の第2弾ではアクセサリーが新登場するよ。 https://t.co/uOTbOocrMp #ぽこあポケモンエキスパンションパス https://t.co/dYYd3w8PbN
- Sep 10, 202613x their median
明日のアニポケでは、プニプニしたポケモンを愛するサラリーマンとプニプニポケモンが現れるというスポットに調査にいくよ! ナマコブシ・バチンウニ・ユキハミに、どんなポケモンとの出会いがあるのか、チェックしてね。 https://t.co/ofg0Pbu2L7 #アニポケ #ナマコブシ #バチンウニ #ユキハミ https://t.co/oeH6GDEKYg
- Aug 13, 202612x their median
Nintendo Switchソフト『ポケットモンスター ファイアレッド・リーフグリーン』と『Pokémon HOME』の連携開始が2026年10月に決定! 仲間にしたポケモンたちを『Pokémon HOME』 に送り、他の『ポケットモンスター』シリーズ作品へ連れていって活躍させよう。 https://t.co/v4zGxp4RnP https://t.co/swo45DQFwf
- Oct 2, 202612x their median
10月10日(土)、電気を求めてやってきたデデンネとバチュルの日常を描いたグッズが、ポケモンセンターに登場! デデンネの等身大ドアストッパーをはじめ、フラッシュマルチ充電ケーブルなどがラインナップされているよ。 https://t.co/LFOKHjdskV #ポケモンセンター https://t.co/zrpyvtRmfA
- Sep 30, 202612x their median
『ぽこ あ ポケモン』にバケッチャとパンプジンが登場! 10月17日(土)から開催のイベントであなたの街にやってくるよ! イベントを遊ぶことで、バケッチャ・パンプジンとともだちになることができるよ。 くわしくはこちら! https://t.co/hCJ7rkicju #ぽこあポケモン #ぽこポケ https://t.co/LBtJZoDpJ3
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2.8K interactions against 3.1M followers, an engagement rate of 0.09%. Measured over 112 original posts, its engagement rate beats 71% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 450K times each, and 0.615% of those impressions turn into an interaction. That is about 14.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 112 posts sampled, 100% carry an image or video and 99% link out. The account's strongest tracked post pulled 122K interactions, about 44x its own typical post. Recurring topics include #ポケモン, #ポケモン30周年, #アニポケ.
- What is ポケモン公式's engagement rate on X?
- ポケモン公式 (@Pokemon_cojp) has an engagement rate of 0.09%, based on the median interactions across 112 original posts from the last 30 days against 3,079,547 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.09%, ポケモン公式 sits above the 25th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Pokemon_cojp have real engagement?
- Its engagement rate beats 71% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Pokemon_cojp post?
- Most posts go out around 01:00 UTC, and Friday is its busiest day, at roughly 4.2 posts per day across the measured window.