PNUD Colombia engagement report
@PnudColombia - 93K followers on X
Measured over 28 original posts from a 30-day window, last computed on September 20, 2026.
Engagement
A typical post picks up 6 interactions against 93K followers, an engagement rate of 0.006%. Measured over 28 original posts, its engagement rate beats 14% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 836 times each, and 0.718% of those impressions turn into an interaction. That is about 0.902% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 28 posts sampled, 96% carry an image or video, 32% are part of a thread and 36% link out. The account's strongest tracked post pulled 55 interactions, about 9.2x its own typical post. Recurring topics include #pnudcol, #catalis, #demenoramayor.
Measured over 28 original posts from a 30-day window, last computed on September 20, 2026. Recurring tags: #pnudcol, #catalis, #demenoramayor.
Compared with accounts its own size
PNUD Colombia's engagement rate beats 14% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 32% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.006%, PNUD Colombia sits above the 10th percentile of the 205,475 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 96% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 36% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 36% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 476 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 14, 20269.2x their median
El viceministro de Ordenamiento Ambiental del Territorio, @DavidOlarteA; el jefe de la Oficina de Asuntos Internacionales, Luis Eduardo Quintero; la directora de Cambio Climático, Adriana Gutiérrez; el Director de Ordenamiento Ambiental del Territorio, Iván Gil y Henry Rodríguez, Asesor del Viceministerio de Ordenamiento Ambiental del Territorio, sostuvieron una reunión de trabajo conjunto con Jimena Puyana, gerente de Desarrollo Sostenible, y el equipo del @PnudColombia. Durante el encuentro, destacaron la importancia de articular esfuerzos alrededor de la #AgendaABC Ambiental de Colombia, orientada por tres pilares fundamentales: Agua, Biodiversidad y Comunidades. De igual manera, reafirmaron su compromiso de seguir fortaleciendo la agenda climática y la gestión del riesgo en el país, con especial énfasis en la prevención y atención de incendios forestales ante la posible llegada del fenómeno de El Niño, calificado como el más fuerte de la historia del país.
- Aug 13, 20266.7x their median
🔴 En Vivo: El director de la UNGRD, David Santiago Tamayo, entrega balance de la situación y las acciones de respuesta frente al sismo con epicentro en Chocó. Conéctate y comparte 👇 https://t.co/tsHFnOmSvy
- Aug 30, 20266.0x their median
Hoy nos unimos a la conmemoración del Día Internacional de las Víctimas de Desapariciones Forzadas. Y desde el #PNUDCol reafirmamos el derecho de las personas buscadoras a la verdad, a la búsqueda, a la memoria y a la reparación. #DesapariciónForzada #DesaparicionesForzadas https://t.co/WwT8juBbqX
- Sep 8, 20264.7x their median
Junto a @NoruegaenCOL seguimos trabajando por la conservación de los bosques tropicales. Nuestra agenda impulsa soluciones desde los territorios para contener la deforestación en la Amazonía y proteger la biodiversidad de la mano de las comunidades, como lo propone la #AgendaABC. @MinAmbienteCo @claudiotomasi_ @JimenaPuyana @onucolombia
- Aug 5, 20264.7x their median
Este🧵trae tremendas noticias(1/5)🤤 🚀 El lanzamiento de #ProyectoColombia este miércoles fue todo un hit🤩 La iniciativa, liderada por @PRISA y apoyada por @PnudColombia, reunió a más de 50 organizaciones para construir, desde la evidencia y el diálogo, una visión compartida sobre las prioridades de🇨🇴 hacia el futuro 💬 Academia, gremios, medios de comunicación, cooperación y personas expertas de todas las vertientes políticas demostraron que es posible encontrar consensos para pensar el futuro y bienestar del país Sigue👇🏿🧵
- Sep 16, 20264.5x their median
Con visita oficial de nuestra Directora Regional @PNUDLAC @MichelleMuschett, se desarrolló una agenda clave con nuestros equipos en Colombia y el Sistema @onucolombia. En un país que enfrenta los efectos del terremoto y del Fenómeno del Niño, su trabajo es el corazón de la resiliencia nacional. Desde @pnud acompañamos al país con evidencia, acción y confianza: Evaluación de Daños y Análisis de Necesidades, Pérdidas, Riesgos Asociados e Impactos - EDANPRI, recuperación temprana, planificación territorial y movilización de financiamiento. La reconstrucción empieza con equipos fuertes, articulados y comprometidos. Seguimos construyendo soluciones colectivas para un futuro más justo, resiliente e inclusivo. Abro 🧵
- Aug 11, 20264.5x their median
Manifestamos nuestro respaldo a todas poblaciones y zonas que sufrieron los impactos del #terremoto ocurrido el día de hoy en el territorio nacional. Nos encontramos colaborando estrechamente con las entidades gubernamentales para facilitar un pronto análisis de perjuicios y requerimientos para ejecutar acciones acertadas, conjuntas y eficientes que protejan a los más vulnerables en esta situación.
- Sep 10, 20264.0x their median
📍Un mes después del sismo en Colombia, y mientras continúa la Evaluación de Daños, Pérdidas e Impactos y Necesidades de Recuperación, liderada por la @UNGRD con el apoyo del #PNUDCol, avanzamos en Valle del Cauca, Risaralda y Quindío con espacios técnicos con el fin de brindar orientaciones para la formulación de los Planes de Acción Específicos (PAE), una herramienta clave para orientar la #RecuperaciónResiliente en estos territorios.
- Sep 2, 20263.7x their median
🔴▶️Conéctate a nuestro webinar y descubre... ¿Cómo nos estamos preparando desde los territorios frente a los posibles impactos del fenómeno de El Niño? @MinAmbienteCo y @PnudColombia te invitan a conocer experiencias y soluciones que comunidades, organizaciones campesinas, líderes ambientales y actores locales ya están poniendo en marcha para anticiparse y actuar: ✅ Proteger el agua antes de la sequía. ✅ Sembrar resiliencia frente a la sequía. ✅ Prepararse antes del fuego. ✅ Restaurar hoy para resistir mañana. ✅ Financiar la acción antes del impacto. 🔗https://t.co/POf4LFZv5g
- Aug 3, 20263.3x their median
En Colombia, todos nos sentamos en la misma mesa: @JEP_Colombia, @ideaspaz, representantes del sector privado, de la cooperación internacional y de las instituciones del Estado 🇨🇴🤝 En un diálogo profundo de convergencia por los comparecientes de fuerza pública ante la JEP, seguimos construyendo acuerdos para la inclusión socioeconómica de las personas que le siguen apostando al desarrollo del país. Sigue 👇🏾🧵
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 6 interactions against 93K followers, an engagement rate of 0.006%. Measured over 28 original posts, its engagement rate beats 14% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 836 times each, and 0.718% of those impressions turn into an interaction. That is about 0.902% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 28 posts sampled, 96% carry an image or video, 32% are part of a thread and 36% link out. The account's strongest tracked post pulled 55 interactions, about 9.2x its own typical post. Recurring topics include #pnudcol, #catalis, #demenoramayor.
- What is PNUD Colombia's engagement rate on X?
- PNUD Colombia (@PnudColombia) has an engagement rate of 0.006%, based on the median interactions across 28 original posts from the last 30 days against 92,648 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, PNUD Colombia sits above the 10th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PnudColombia have real engagement?
- Its engagement rate beats 14% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PnudColombia post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 1.5 posts per day across the measured window.