The Players’ Tribune engagement report
@PlayersTribune - 618K followers on X
Measured over 33 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 322 interactions against 618K followers, an engagement rate of 0.052%. Measured over 33 original posts, its engagement rate beats 60% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 1.29% of those impressions turn into an interaction. That is about 4.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 33 posts sampled, 79% carry an image or video, 67% are part of a thread and 88% link out. The account's strongest tracked post pulled 9.5K interactions, about 30x its own typical post.
Measured over 33 original posts from a 30-day window, last computed on October 7, 2026.
Compared with accounts its own size
The Players’ Tribune's engagement rate beats 60% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.052%, The Players’ Tribune sits above the 25th percentile of the 205,475 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 79% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 88% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 79% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 88% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 1555 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 10, 202630x their median
“ALS has forced me to realize that who I am is so much bigger than what my body can do.” Former @Titans RB @ChrisJohnson28 kept his ALS battle private for a long time. In a letter to his kids, he writes that he is still the same person he has always been despite the disease — he’ll always be their dad. ❤️ https://t.co/alHzJF5IgO
- Aug 4, 202618x their median
Pete Crow-Armstrong loves playing for the @Cubs. His dad loves it, too: “Growing up in L.A., my dad gave me a couple of rules. 1) I couldn’t root for the Dodgers. 2) I couldn’t root for the Cardinals. He’s from Naperville, just outside Chicago. He didn’t force me to be a Cubs fan, but let’s just say it was heavily encouraged. When I was a kid, maybe seven or eight, I’d bust open my parents’ door first thing in the morning and start jumping on the bed, Let’s go throw the ball!! Dad!!! Get UP!! Let’s go!!! They’d stick me in front of the TV while they got their day started. And I’d watch the same thing almost every morning: Kerry Wood’s 20-strikeout game. Dad must have recorded a re-run of it or something, I don’t know. But it was always on the TV, ready to be replayed whenever I wanted. I’ve got something to admit though, I was a bit of a s*** growing up. Dad is a big Bears guy, and like I said, I was just this little rascal. So my guys were Aaron Rodgers and Clay Matthews. I’m sorry about that. I am. It’s not that I didn’t love Matt Forte or Brian Urlacher or Peanut Tillman — I just loved giving my dad a hard time. So I’d run around the house laughing every time Rodgers dropped a dime at Soldier Field. But baseball was different for me. I didn’t really have a team. I had my dudes. Soriano, Jeter, Damon, Derek Lee, Matt Kemp, Jim Edmonds. Cutch a bit later. My guys. And you remember that board game, All Star Baseball? I loved that s***. That was my jam.... My dad came to me with an ultimatum. He’s an absolute baseball nerd. Big analytics and prospects guy. I was only 11 or 12 and he sat me down and was like, Look, if you’re going to pick a team, now is your last chance to pick the Cubs. We’ve got a bunch of kids coming up soon. Báez, Contreras, Bryant, Russell, Almora. We’re going to be good. Now is your chance. I was like, Alright, alright. Fine. Go, Cubs, go.... My dad and I watched Game 7 together, just the two of us. Felt like it went on for three days. I remember him jumping up and down and crying. I don’t think I fully got it in the moment, you know? I was like, Dad, don’t be weird … stop crying. But I’m sure almost every Cub fan of a certain age had tears in their eyes that night. And now, a bit older, I get it. Five years later, I got traded for Javy. I can’t lie, when I first got the news, my heart was racing. I was injured, and I felt like I was a long way from making it to the show. When I heard I was being moved, I thought maybe I was being given up on. But then I saw it was for Javy and it calmed me down, in a way. It made me feel like the Cubs believed in me. That they really wanted me. It’s funny, man. I was on my way to lunch that day with my parents and my agent. And my dad played it cool. He was just talking about the opportunity and all that. That’s my mom rubbing off on him. She’s cool like that. But she talks about that day now and she’s like, When your dad found out … he had a MOMENT. His son was a Cub. Pretty cool.” https://t.co/a22ZCXkLSy
- Aug 26, 202617x their median
In a letter to their daughter earlier this year, @ElinaSvitolina honored her husband, @Gael_Monfils: “That’s how we met: in 2017, in New York, on a practice court in Central Park, introduced by a mutual friend. But I was very shy, so it’s just a hello. Then a year later, I’m 24 now, I win the WTA Finals in Singapore. And after winning, I go to Paris to celebrate, and I post about it on Instagram. (I’ll explain Instagram to you another time.) Your dad sees my post, and messages me about how he’s also in Paris, and should we meet up while we’re each out with our friends. So we meet up — then he barely talks to me the entire night!!! To be fair, he was sober. While I was … celebrating. Hahaha. But at the end of the night, I’m leaving the bar, and he walks me to my taxi. And asks would I would like to get coffee with him the next day. I’m like, ‘Sure!’ It’s hard to know if our coffee was officially a date — men can be vague with these things — but I think how it was ‘unofficial’ is part of what’s nice about it. We had so much in common, as two people living an insane life in tennis, and it felt good to be able to talk in an honest way about that life. I remember I even talked about wanting kids…….. not exactly a first-date topic!!! I was like, ‘I’ll probably play until I’m 28 or 29, then take a break and have a baby, then I’ll come back and play again.’ I think you learn a lot about someone from what type of listener they are, and your dad was such a kind listener in that moment. I felt like I could tell him anything. What was meant to be a quick coffee ended up being an entire day … just us walking around Paris (OK, maybe it was a date) and getting to know each other. Then, before we said goodbye, that’s when I finally met Gaël The Magician. Only speaking as your mom…….. I would not say it’s always the best sign if a guy brings a deck of cards to your date. So keep that in mind for the future. But your dad was very charming, and he gave me this big smile while he took out his deck of cards and was like, ‘Alright, Elina. Now I’ll show you a magic trick. What do I get if I guess your card?!?’ I’m like, ‘Ehhh … I don’t know … a hug.’ Then I feel embarrassed with my answer, so I change it to ‘a kiss on the cheek.’ Of course, once I say this, Gaël does an amazing trick and he guesses it right. So I give him a SMALL kiss on his cheek — and then the date is over. I think a few weeks later, we are basically living together. Three years later, we are married. And now it’s almost five years after that … it’s crazy to believe. We’ve been through so much as a couple. (And since you were born, as a trio!!!) And I feel so lucky to be on this adventure with your dad. It has not been easy all the time, actually sometimes it’s been quite hard — but I think that’s what marriage and partnership is about. It’s a great lesson I’ve learned, and a great lesson for you as well….. how being someone’s partner, it can be fun but also it’s hard work. So you want to make sure you choose a partner who is comfortable with both. And for me, that’s Gaël.” https://t.co/dpzVZpnEXF @usopen | @WTA | @atptour
- Aug 27, 20269.2x their median
In a letter to @NFL general managers before the draft, KC Concepcion wrote about the type of player and person he is: “By now you’ve probably heard that I stutter. Everyone has. And look, I get it. It’s a good story. I’m not mad at it. And I appreciate the love. But every time I’ve sat down for an interview that’s where we start, and that’s where we end. The stutter. The stutter. The stutter. My stutter is part of who I am, but it’s not all of who I am. So, I figured … since I’ve got the pen this time, let me tell you the more complete story. Here’s who I also am: I’m the best receiver in this draft. Period. I run crisp routes. I catch everything thrown anywhere near me. I work my tail off every practice, every drill. I get in and out of my breaks fast. And I will outwork ANYBODY you put in front of me. Off the field, the challenges I’ve faced haven’t just been about having a speech impediment. I also grew up with my dad in and out of prison. And when I was a kid, there were a lot of difficult, lean times when my family didn’t have very much. I had to grow up fast. I had responsibilities and worries most kids my age didn’t have. I’ve faced adversity my entire life, basically. I wouldn’t change any of it, though. Because all of that has built character and compassion and fearlessness within me. It’s made me into someone I’m genuinely proud to be. Someone who doesn’t quit. Ever. But you know what … let me back up here for a second. If you really want to know my full story, we have to go all the way back to elementary school. My family had moved from Rochester down to Charlotte. My dad was the one who first put a football in my hands. He’s the reason I fell in love with the game. But him being in jail meant my mom had to hold it down. For all of us. Alone. She always did her best, went above and beyond, always got us what me and my brothers needed. But sometimes we’d be struggling to make ends meet. It seemed like we always had to be cutting back, or hustling, or going without lots of things just to make sure we had a roof over our heads. Back then, even though I was little, I had to take on a lot of responsibility around the house. My younger brothers looked up to me, and so I kind of always had to be acting older than I actually was. Because I always knew they were watching. I could never really let loose and truly be a kid, you know what I mean? And then, on top of all that — I also stuttered.” https://t.co/gW8WIsp7CX @KCTheKid7 | @Browns | @AggieFootball
- Oct 1, 20268.9x their median
Aaron Nola in 2019: “Where I come from, people don’t really honk their horns much. In Baton Rouge we sit around a fire and talk life. Hot or cold. It doesn’t matter. It’s a sportsman’s paradise in Louisiana. So the first time I was able to really experience the city of Philadelphia, in 2014 after my season in Double A ended, it was kind of funny and stressful at the same time. Cars parked in the middle of the street. Horns honking every 10 seconds. People crossing at every light and corner. Street vendors and people traffic everywhere. And…. Me. A kid from Louisiana, fresh out of college. Far from home. Wearing some faded, broken-in jeans and an old hoodie. Standing in the middle of all that, laughing at myself and this place of chaos. I had never spent time in a large city before. I remember saying to myself: ‘This has got to be the biggest city in the world.’ Then at one point I started walking around trying to find something to eat, obviously having no idea where I am. It was raining and about 35°. Not knowing any better, I was walking close to the curb when a bus passed and hit a pothole. I got soaked. That was a great start to the day. Welcome to Philly, bud!.... I came to Philadelphia as a kid from Baton Rouge who’d never experienced life in a big city. And for a minute, when I was standing on that sidewalk, wet from getting splashed by a bus, it looked like a lot for me. But I can now say that I’m a better person because of Philadelphia, my teammates, and the people I have surrounded myself with. With the grace of God, it turned out I landed in the right place.” https://t.co/EJi045ZLk9 @Phillies | @MLB
- Aug 30, 20268.8x their median
Cole Palmer in 2022: “I don’t like admitting it to him, but Dad taught me everything about football growing up. He was Pep before I met Pep. You see, the other really early memory I have is when I was like four or five and my dad used to take me over the road to the park opposite our house in Wythenshawe. I remember walking with him through the gates, past the cage and skate ramps to this little patch of grass. He would throw the ball up and I would just control it, over and over again. Control it and then protect it. He used to say, ‘No point trying to shoot if you can’t keep hold of the ball in the first place.’ We would do that every single day whatever the weather — and my dad’s family is from St Kitts and Nevis in the Caribbean. He hates going out in the cold. But he’d do it for me anyway. That’s why I got the St Kitts flag on my boots, as a little tribute to him and his family. As I got older, I was always one of the smallest in my age group — I can show you photos where everyone else in the team looks giant and I’m dead small. It always frustrated me. I was like, ‘I want to be big and strong,’ but Dad was like, ‘Nah, you don’t. You need to be small to learn how to use your skill.’ These days whenever I’m dribbling and using my body to protect the ball, his advice pops into my head. He brought out that obsession in me when I was little, but it’s weird, I didn’t ever think, I want to be a footballer. I was just so focussed on playing for fun, just being me.” https://t.co/AJutw42yvl
- Sep 11, 20267.6x their median
“Me and this football team, we go way back.” If you’re a @ChicagoBears fan, you’re going to want to read @ColeKmet’s letter. https://t.co/cYTJPVc2nI
- Aug 21, 20266.0x their median
Gabriel Martinelli in 2022: “I thank God that I came to Arsenal in 2019. I really believe that things happen for a reason, and I’m so happy here. It’s funny to look back now, because I could so easily have ended up somewhere else. You see, I used to be part of this project at Manchester United. I was actually there for several trials. I even met many of the senior players. When I was 17, I had my last session there, so I went back to Brazil waiting for news. One day my dad called me into the living room. He had spoken to my agent and … well, United had said no. Not just, ’No, for this year.’ But, ‘No, we don’t want him. At all.’ To be honest, I was shaken. They had seen me play several times, and I was sure they were going to sign me, you know? A few weeks later I got another trial, at Barcelona. I spent 15 days there. They didn’t want me either. That was easier to accept, because it was just one trial. Still…. I remember sitting down with my dad and saying, ‘What are we going to do?’ You cannot really understand my story without knowing about my dad, João. He is as invested in my career as I am. When I was a toddler, he decided to take me to a trial at Corinthians when I turned six years old. Just to make sure you get this, that is one of the biggest clubs in Brazil. Who does that? He had wanted to turn pro but it hadn’t worked out, and now he wanted me to make it. Dads are supposed to read their sons bedtime stories. My dad kept saying, ‘When you turn six, I’ll take you….’ Hahaha. He didn’t even know whether I would be good enough. All we had done was play on a worn-down court near our home in Guarulhos, São Paulo. The goals didn’t even have nets. I’d jump on my dad’s back, we’d walk down to the court and when we got there I’d say, ‘Dad, let’s dribble! Let’s play!’ He would be like, ‘No, no. We’re gonna train your left foot.’ Left foot!!! I had not even turned six! He was serious. He was the goalie, he threw the ball out and I would shoot and shoot and shoot and shoot. Ten shots … a hundred shots … a thousand shots…. Man, I’d always complain about it. ‘Come on, Dad….” What a pain!’“ https://t.co/Fz3ktjvpNf @gabimartinelli | @Arsenal
- Sep 8, 20265.0x their median
“It’s Barça. It’s in our family’s blood.” @Pedri was destined to play for @FCBarcelona. He wrote this for his grandfather and his family. https://t.co/3CqCPjT7iE
- Jul 21, 20264.6x their median
Being embraced by the @Mets and New York City meant everything to David Wright. After being diagnosed with spinal stenosis, he officially retired from baseball, but not before one last goodbye: “September 29, 2018. I’ll never forget that day as long as I live. The last time I had the immense honor of putting on that number 5 New York Mets jersey and taking the field for the best fans in all of baseball. And, I gotta say, I’m not an overly emotional person. As my wife will attest, you’ll almost never see me cry. But that day? Wow. That whole experience threw me for a loop, and the tears…. They just kept flowing. It was like I couldn’t shut off the faucet. And it’s weird because you want to enjoy the moment as much as possible, but, at the same time, you know it’s the end. Like … this is it. So as happy as I was to be able to, I guess — and I’ll put quotation marks around this — ‘make it back,’ I knew getting back on the field in Queens that night also meant the end of my run. There was no coming back. As an athlete, you always want to go out on your own terms. You want to write your final chapter. Not many people get the opportunity to do that, though — and I guess you could say that I didn’t get the chance to do that either. But I did get that one final night to express how I felt about the city, and our fans, and about the organization. I couldn’t be more thankful for that opportunity.... Now, sure, selfishly … yeah, I wish with all my heart that I could’ve made it back and played a few more years and been able to show the fans the David Wright they remembered. I would’ve loved to have made that happen. But I gave it everything I had. I really, really did. It just wasn’t in the cards for me.” https://t.co/JQcMOVVJjs
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 322 interactions against 618K followers, an engagement rate of 0.052%. Measured over 33 original posts, its engagement rate beats 60% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 1.29% of those impressions turn into an interaction. That is about 4.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 33 posts sampled, 79% carry an image or video, 67% are part of a thread and 88% link out. The account's strongest tracked post pulled 9.5K interactions, about 30x its own typical post.
- What is The Players’ Tribune's engagement rate on X?
- The Players’ Tribune (@PlayersTribune) has an engagement rate of 0.052%, based on the median interactions across 33 original posts from the last 30 days against 617,687 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.052%, The Players’ Tribune sits above the 25th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PlayersTribune have real engagement?
- Its engagement rate beats 60% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PlayersTribune post?
- Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 2.83 posts per day across the measured window.