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PlayStation Latam engagement report

@PlayStation_LA - 2.7M followers on X

Measured over 27 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0.007%
of 2.7M followers
Per impression
0.517%
36K views on a typical post
Reach
1.31%
of its followers see a post
Typical post
184
interactions (median)
Saved
0.008%
3 bookmarks on a typical post
Posting rate
0.9/day
active 53% of days
Peak time
13:00 UTC
Friday

A typical post picks up 184 interactions against 2.7M followers, an engagement rate of 0.007%. Posts are seen about 36K times each, and 0.517% of those impressions turn into an interaction. That is about 1.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 81% link out. The account's strongest tracked post pulled 2.6K interactions, about 14x its own typical post.

Measured over 27 original posts from a 30-day window, last computed on October 25, 2026.

Where this sits in the catalog

At 0.007%, PlayStation Latam sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link81% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 81% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 201 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 3, 202614x their median

    Dale un vistazo a los controles inalámbricos DualSense de Edición Limitada de Grand Theft Auto VI, inspirados en la inconfundible energía de Vice City. https://t.co/XoMl91BBwn

    2.1K1312931686K viewsView on X
  • Jul 17, 202613x their median

    Marvel's Wolverine llegará a PS5 el 15 de septiembre: https://t.co/USDBPNVqMp https://t.co/zvv4Iwpks7

    932791.5K2199K viewsView on X
  • Jul 23, 20269.3x their median

    El DLC Dragon Ball: Sparking Zero Super Limit-Breaking Neo se lanzará el 30 de julio. Prepárate para un nuevo modo para un jugador, personajes clásicos y mucho más: https://t.co/XAKnH4jrC8 https://t.co/lVwTQZjcQZ

    1.0K78637591K viewsView on X
  • Jul 15, 20269.1x their median

    Ratchet & Clank: Ranger Rumble se prepara para su lanzamiento mundial en dispositivos móviles. Detalles completos del juego y cómo pre-inscribirse: https://t.co/N55qHRRpbA https://t.co/FVdYSPEa8e

    7526482122103K viewsView on X
  • Jul 21, 20268.6x their median

    Juega algo extraordinario con los juegos de Marvel en PS5: https://t.co/nVcMD2Vie0 https://t.co/jrLzAFK0lA

    576201.0K13260K viewsView on X
  • Jul 29, 20268.8x their median

    Hoy llegan nuevos trajes a Marvel's #SpiderMan2PS5 Lánzate a la acción con trajes inspirados en Spider-Man: Brand New Day y MARVEL Tōkon: Fighting Souls. https://t.co/Dh6gnY4Ja3

    95745611194K viewsView on X
  • Aug 11, 20268.1x their median

    ¡Diseño genial! Inspirado en el traje y las garras de Battle Reborn de Insomniac, el paquete Marvel’s Wolverine Battle Yellow para PS5, junto a las cubiertas de consola y el control DualSense de edición limitada Marvel’s Wolverine Adamantium: https://t.co/kV3T5odMAT https://t.co/sVWK34FrvA

    888575271485K viewsView on X
  • Jul 23, 20267.5x their median

    Marvel's Wolverine arrasó en Comic-Con con un nuevo tráiler de la historia, mientras que el panel reveló nuevas ilustraciones y detalles poco conocidos antes del lanzamiento del juego el 15 de septiembre: https://t.co/hj9h1wJ1rG https://t.co/CfrAHJDel6

    64051724888K viewsView on X
  • Jul 17, 20267.2x their median

    Los destellos son efímeros, no duran; por eso el tema de esta semana no era fácil. ¡Hora de ver las capturas elegidas! Gracias a los colaboradores. https://t.co/YFAPHtjvHg @ElMismoPulso @Jessica150300 @secondcapture https://t.co/JeVqk2KX58

    11851.2K1162K viewsView on X
  • Sep 28, 20266.9x their median

    Las reservas de God of War Laufey empiezan mañana. Todos los detalles sobre las distintas ediciones y un nuevo vistazo al combate de Faye: https://t.co/kmz2H1um4E https://t.co/JJxbt1eiWv

    1.0K67176779K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 184 interactions against 2.7M followers, an engagement rate of 0.007%. Posts are seen about 36K times each, and 0.517% of those impressions turn into an interaction. That is about 1.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 81% link out. The account's strongest tracked post pulled 2.6K interactions, about 14x its own typical post.

What is PlayStation Latam's engagement rate on X?
PlayStation Latam (@PlayStation_LA) has an engagement rate of 0.007%, based on the median interactions across 27 original posts from the last 30 days against 2,725,722 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.007%, PlayStation Latam sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PlayStation_LA have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @PlayStation_LA post?
Most posts go out around 13:00 UTC, and Friday is its busiest day, at roughly 0.9 posts per day across the measured window.

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