Pippa Crerar engagement report
@PippaCrerar - 487K followers on X
Measured over 34 original posts from a 30-day window, last computed on October 22, 2026.
Engagement
A typical post picks up 296 interactions against 487K followers, an engagement rate of 0.061%. Measured over 34 original posts, its engagement rate beats 63% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 48K times each, and 0.612% of those impressions turn into an interaction. That is about 9.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 9% are part of a thread and 68% link out. The account's strongest tracked post pulled 26K interactions, about 87x its own typical post.
Measured over 34 original posts from a 30-day window, last computed on October 22, 2026. Recurring tag: #politicsweekly.
Compared with accounts its own size
Pippa Crerar's engagement rate beats 63% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.061%, Pippa Crerar sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 3% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 68% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 3% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 68% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 550 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 31, 202687x their median
🚨 BREAKING: Andy Burnham has called for Gianni Infantino to resign as FIFA President
- Sep 14, 202617x their median
NEW: 69% of Brits now see Nigel Farage unfavourably, the highest recorded by @YouGov tracker to date - with just a quarter having a favourable opinion. This leaves him with a net favourability rating of -45 - identical to Keir Starmer’s just before his resignation, and down from -31 this time last year.
- Jul 23, 202614x their median
BREAKING: Pubs, clubs and live music venues will receive 20% cut to their business rates bills from April under Andy Burnham’s plans to support local high streets. New PM says the move will be fully funded including through reviewing reliefs for businesses that don’t make a positive contribution to communities, such as vape shops. Other cost of living announcements this week - capping bus fares at £2 and cutting VAT on electricity bills - have already prompted questions about funding.
- Sep 8, 202612x their median
Ed Miliband suggests that Keir Starmer was reluctant to take action against West Bank settlers. "I'll say very bluntly we should have acted earlier. And it has taken the new prime minister to come in and recognise the gravity of the situation," he tells MPs.
- Sep 14, 202611x their median
Andy Burnham has cancelled engagements for today and tomorrow, including speaking to the TUC in Brighton, after the death of his father Roy. On the eve of entering No 10, he had revealed that Roy Burnham, who was in a care home with Alzheimer’s, did not know he would become the next PM. “That’s a sadness because he would be [proud]. The way I look at it, it’s his achievement as well. A whole family achievement, although he doesn’t know it”. Burnham later revealed that care staff had arranged for his father to sit directly in front of the television to watch as he arrived at No 10. “A few of them said, ‘Look Roy, look. it makes me a bit emotional.”
- Sep 15, 202610.0x their median
V funny from Angela Rayner at the TUC dinner in Brighton last night - and payback time for Wes Streeting (who was sitting in the room) h/t @politico #LondonPlaybook https://t.co/IHHYiX0jQE
- Sep 9, 20268.7x their median
NEW: The Met Police *will* conduct a criminal investigation into allegations that Reform UK breached foreign donation rules after Verbatim/ Channel 4 film, as per @Fhamiltontimes
- Sep 4, 20268.4x their median
Nigel Farage tries to distance himself from Dan Jukes and James Orr - the two Reform senior aides who are the focus of recent allegations. "We've had a couple of members, people who work for us, contractors.. who have said some injudicious things," he tells reporters. But Jukes in particular has been Farage's closest aide for decades, with their relationship more akin to that of a father and son, and he has been integral to the Reform project.
- Sep 1, 20267.6x their median
Wednesday’s @guardian front page: Brexit and Thatcher to blame for UK’s era of low growth, says PM https://t.co/me0IyLrqUn https://t.co/EplattbbSB
- Oct 16, 20267.1x their median
NEW: France has dropped its opposition to the UK being included in the EU’s “Made in Europe” legislation as long as the British government aligns with the bloc’s position over tariffs on Chinese EVs. In a breakthrough for Andy Burnham, Paris on Thursday came round to backing Germany, which has always supported the UK’s calls to be designated European for the purposes of the Industrial Accelerator Act. The legislation, which is in its draft stage, is designed to protect domestic manufacturing from cheap Chinese competition. According to a joint Franco-German paper seen by the Guardian, the two countries are now proposing that for the car industry specifically the UK could be included in the "Made in Europe" scheme. @lisaocarroll reports https://t.co/h4s4NO33Gy
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 296 interactions against 487K followers, an engagement rate of 0.061%. Measured over 34 original posts, its engagement rate beats 63% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 48K times each, and 0.612% of those impressions turn into an interaction. That is about 9.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 9% are part of a thread and 68% link out. The account's strongest tracked post pulled 26K interactions, about 87x its own typical post.
- What is Pippa Crerar's engagement rate on X?
- Pippa Crerar (@PippaCrerar) has an engagement rate of 0.061%, based on the median interactions across 34 original posts from the last 30 days against 487,197 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.061%, Pippa Crerar sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PippaCrerar have real engagement?
- Its engagement rate beats 63% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PippaCrerar post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 1.73 posts per day across the measured window.