ParamountUK engagement report
@ParamountUK - 553K followers on X
Measured over 5 original posts from a 30-day window, last computed on August 27, 2026.
Engagement
Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 225 interactions against 553K followers, an engagement rate of 0.041%. Posts are seen about 29K times each, and 0.779% of those impressions turn into an interaction. That is about 5.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 3.2K interactions, about 14x its own typical post. Recurring topics include #childrenofbloodandbone, #heartofthebeast, #streetfightermovie. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 5 original posts from a 30-day window, last computed on August 27, 2026. Recurring tags: #childrenofbloodandbone, #heartofthebeast, #streetfightermovie.
Where this sits in the catalog
At 0.041%, ParamountUK sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Jun 8, 202614x their median
We've never been higher. #ScaryMovie is the number 1 film in the UK, don't miss it in cinemas now! https://t.co/1vbRiVUMDi
- Jul 23, 20266.8x their median
The classic Christmas tale, told like never before. Johnny Depp is Ebenezer Scrooge in #EbenezerMovie - only in cinemas November. https://t.co/4UaxcOSN48
- Apr 23, 20265.1x their median
Two films. One big screen. Back in cinemas from May 13. https://t.co/tW4o54cKX9
- Mar 28, 20264.6x their median
Creepin' on you, Sid. 🔪 #Scream7 now in cinemas 🎨: @creepyduckart https://t.co/xb4qDTrVgv
- Mar 27, 20263.5x their median
Even the squirrels are hitting it. #ScaryMovie in cinemas June 5. https://t.co/8DvSFg03ah
- Jul 24, 20263.3x their median
Bah! Humbug! Watch the new trailer for #EbenezerMovie starring Johnny Depp. Only in cinemas November. https://t.co/I2jMq4ckgb
- Mar 19, 20263.3x their median
A dinner party for Savages. Savage House in cinemas June. https://t.co/MEdM1KW0rE
- Apr 21, 20262.6x their median
Two films. One big screen. Back in cinemas from May 15. https://t.co/pmJcEinCGO
- Jul 31, 20262.4x their median
"The Most Unhinged Dark Comedy You'll See This Year”. Bad Apples, starring Saoirse Ronan and directed by Jonatan Etzler, arrives in cinemas September 18. https://t.co/yuldJkCbjw
- Apr 16, 20262.2x their median
There’s always room for another Focker. See Focker-In-Law in cinemas this November. https://t.co/1RAEUj0KvS
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 225 interactions against 553K followers, an engagement rate of 0.041%. Posts are seen about 29K times each, and 0.779% of those impressions turn into an interaction. That is about 5.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 3.2K interactions, about 14x its own typical post. Recurring topics include #childrenofbloodandbone, #heartofthebeast, #streetfightermovie. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is ParamountUK's engagement rate on X?
- ParamountUK (@ParamountUK) has an engagement rate of 0.041%, based on the median interactions across 5 original posts from the last 30 days against 552,870 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.041%, ParamountUK sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ParamountUK have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @ParamountUK post?
- Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 0.23 posts per day across the measured window.