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Paola Rojas engagement report

@PaolaRojas - 2.0M followers on X

Measured over 72 original posts from a 30-day window, last computed on August 20, 2026.

Engagement

Middle of its size range
Per follower
0.006%
of 2.0M followers
Per impression
0.983%
13K views on a typical post
Reach
0.64%
of its followers see a post
Typical post
128
interactions (median)
Saved
0.019%
2 bookmarks on a typical post
Posting rate
2.4/day
active 50% of days
Peak time
14:00 UTC
Tuesday

A typical post picks up 128 interactions against 2.0M followers, an engagement rate of 0.006%. Measured over 72 original posts, its engagement rate beats 35% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.983% of those impressions turn into an interaction. That is about 0.641% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 19K interactions, about 150x its own typical post. Recurring topics include #colombia, #morena, #terremoto.

Measured over 72 original posts from a 30-day window, last computed on August 20, 2026. Recurring tags: #colombia, #morena, #terremoto.

Compared with accounts its own size

Paola Rojas's engagement rate beats 35% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 53% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, Paola Rojas sits above the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +84%5.7K
Outbound link3% of posts-49%-50% to -47%6.0K
Typical length--5%-7% to -4%7.8K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 3% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 248 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 14, 2026150x their median

    ➡️ Luisa María Alcalde rechazó que exista una “lista negra” de periodistas y figuras políticas. Dijo que presentó un análisis sobre redes y amplificación artificial contra el Gobierno. #LuisaMariaAlcalde #Sheinbaum #ListaNegra #LibertadDePrensa #PaolaRojas https://t.co/OHhJiCRY3y

    15K3.4K71055298K viewsView on X
  • Aug 13, 202621x their median

    ➡️ Arturo Ávila responde a las acusaciones tras la confrontación en el Senado. #ArturoÁvila #Morena #Senado #Alito https://t.co/GKdNLpxs8q

    2.0K3673232296K viewsView on X
  • Aug 6, 202620x their median

    🎙️ Defender a las mujeres de cierta edad no justifica atacar a los hombres por la suya. Conversé con Nay Salvatori y Grace Palomares sobre sus comentarios acerca de hombres mayores. Ambas reconocieron que se equivocaron. #PaolaRojas #NaySalvatori #GracePalomares #Diputadas #AdultosMayores

    1.5K24376047114K viewsView on X
  • Aug 13, 202614x their median

    🔍 El INE ubicó a Alejandro Enrique Arcos Romero como militante activo de Morena, pese a que la dirigencia nacional del partido negó cualquier vínculo con él. #INE #Morena #AlejandroEnriqueArcosRomero #AriadnaMontiel https://t.co/ra0tpwGRUj

    1.3K44413628K viewsView on X
  • Aug 13, 202613x their median

    💬 El diputado Carlos Gutiérrez Mancilla acusó a Arturo Ávila de vender armamento y aseguró que ha presentado documentos para respaldar sus señalamientos. #CarlosGutiérrezMancilla #ArturoÁvila #Morena #PRI https://t.co/MpSPeEbdW9

    9161915611966K viewsView on X
  • Aug 18, 202611x their median

    📰 Artículo 19 consideró que Luisa María Alcalde estigmatiza la labor periodística y genera violencia digital contra la prensa tras presentar una lista de periodistas y ciudadanos. #Articulo19 #LuisaMariaAlcalde #Periodistas #LibertadDePrensa #ViolenciaDigital https://t.co/p9gnBhsbBq

    99133127217K viewsView on X
  • Aug 14, 20268.4x their median

    🔴 | 🇲🇽🇺🇸 Andrés Manuel López Beltrán, hijo del expresidente Andrés Manuel López Obrador, informó que el gobierno de Estados Unidos le retiró la visa. López Beltrán dirigió una carta a Donald Trump en la que calificó la decisión como una “burda y perversa canallada” y acusó motivaciones políticas.

    80517384845K viewsView on X
  • Aug 17, 20266.3x their median

    🔴 #ÚltimaHora | ⚫️ Murió a los 36 años Hayden Panettiere, actriz estadounidense reconocida por sus papeles en las series: Malcom el de en medio, Heroes y Nashville, así como en la saga Scream y la película Triunfos robados. Su familia confirmó el fallecimiento. Hasta el momento no se ha informado públicamente la causa de su muerte.

    7326311272K viewsView on X
  • Aug 10, 20266.3x their median

    Romina Hinojosa hizo historia al convertirse en la primera mexicana en competir y completar el Tour de France Femmes. Entre quienes la acompañaron estuvo Isaac del Toro, tercer lugar del Tour de Francia 2026 y además su pareja. 🇲🇽🚴‍♀️ #RominaHinojosa #IsaacDelToro #TourDeFranceFemmes #CiclismoMexicano #TourDeFrancia

    708884222K viewsView on X
  • Aug 7, 20264.2x their median

    🥇 Natalia Escalera, gimnasta mexicana, ganó oro en los Centroamericanos con una rutina al ritmo de Bad Bunny. #Gimnasia #OroParaMexico #Centroamericanos2026 #SantoDomingo2026 #BadBunny https://t.co/pZPoZYMSKT

    499324233K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#colombia#morena#terremoto#estadosunidos#paolarojas

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 128 interactions against 2.0M followers, an engagement rate of 0.006%. Measured over 72 original posts, its engagement rate beats 35% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.983% of those impressions turn into an interaction. That is about 0.641% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 19K interactions, about 150x its own typical post. Recurring topics include #colombia, #morena, #terremoto.

What is Paola Rojas's engagement rate on X?
Paola Rojas (@PaolaRojas) has an engagement rate of 0.006%, based on the median interactions across 72 original posts from the last 30 days against 2,022,980 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Paola Rojas sits above the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PaolaRojas have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @PaolaRojas post?
Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 2.4 posts per day across the measured window.

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