Paola Rojas engagement report
@PaolaRojas - 2.0M followers on X
Measured over 72 original posts from a 30-day window, last computed on August 20, 2026.
Engagement
A typical post picks up 128 interactions against 2.0M followers, an engagement rate of 0.006%. Measured over 72 original posts, its engagement rate beats 35% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.983% of those impressions turn into an interaction. That is about 0.641% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 19K interactions, about 150x its own typical post. Recurring topics include #colombia, #morena, #terremoto.
Measured over 72 original posts from a 30-day window, last computed on August 20, 2026. Recurring tags: #colombia, #morena, #terremoto.
Compared with accounts its own size
Paola Rojas's engagement rate beats 35% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 53% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.006%, Paola Rojas sits above the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.318% |
| 90th percentile | 2.67% |
| 99th percentile | 366.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 14K |
| 01:00 UTC | +3% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -4% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 16K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 28K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 29K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 23K |
| 20:00 UTC | 0% | 21K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 16K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +9% | 56K |
| Monday | +8% | 72K |
| Tuesday | +1% | 93K |
| Wednesday | -4% | 77K |
| Thursday | -3% | 70K |
| Friday | -6% | 71K |
| Saturday | +2% | 62K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +79% | +73% to +84% | 5.7K |
| Outbound link | 3% of posts | -49% | -50% to -47% | 6.0K |
| Typical length | - | -5% | -7% to -4% | 7.8K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 3% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
- Its average post runs 248 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 14, 2026150x their median
➡️ Luisa María Alcalde rechazó que exista una “lista negra” de periodistas y figuras políticas. Dijo que presentó un análisis sobre redes y amplificación artificial contra el Gobierno. #LuisaMariaAlcalde #Sheinbaum #ListaNegra #LibertadDePrensa #PaolaRojas https://t.co/OHhJiCRY3y
- Aug 13, 202621x their median
➡️ Arturo Ávila responde a las acusaciones tras la confrontación en el Senado. #ArturoÁvila #Morena #Senado #Alito https://t.co/GKdNLpxs8q
- Aug 6, 202620x their median
🎙️ Defender a las mujeres de cierta edad no justifica atacar a los hombres por la suya. Conversé con Nay Salvatori y Grace Palomares sobre sus comentarios acerca de hombres mayores. Ambas reconocieron que se equivocaron. #PaolaRojas #NaySalvatori #GracePalomares #Diputadas #AdultosMayores
- Aug 13, 202614x their median
🔍 El INE ubicó a Alejandro Enrique Arcos Romero como militante activo de Morena, pese a que la dirigencia nacional del partido negó cualquier vínculo con él. #INE #Morena #AlejandroEnriqueArcosRomero #AriadnaMontiel https://t.co/ra0tpwGRUj
- Aug 13, 202613x their median
💬 El diputado Carlos Gutiérrez Mancilla acusó a Arturo Ávila de vender armamento y aseguró que ha presentado documentos para respaldar sus señalamientos. #CarlosGutiérrezMancilla #ArturoÁvila #Morena #PRI https://t.co/MpSPeEbdW9
- Aug 18, 202611x their median
📰 Artículo 19 consideró que Luisa María Alcalde estigmatiza la labor periodística y genera violencia digital contra la prensa tras presentar una lista de periodistas y ciudadanos. #Articulo19 #LuisaMariaAlcalde #Periodistas #LibertadDePrensa #ViolenciaDigital https://t.co/p9gnBhsbBq
- Aug 14, 20268.4x their median
🔴 | 🇲🇽🇺🇸 Andrés Manuel López Beltrán, hijo del expresidente Andrés Manuel López Obrador, informó que el gobierno de Estados Unidos le retiró la visa. López Beltrán dirigió una carta a Donald Trump en la que calificó la decisión como una “burda y perversa canallada” y acusó motivaciones políticas.
- Aug 17, 20266.3x their median
🔴 #ÚltimaHora | ⚫️ Murió a los 36 años Hayden Panettiere, actriz estadounidense reconocida por sus papeles en las series: Malcom el de en medio, Heroes y Nashville, así como en la saga Scream y la película Triunfos robados. Su familia confirmó el fallecimiento. Hasta el momento no se ha informado públicamente la causa de su muerte.
- Aug 10, 20266.3x their median
Romina Hinojosa hizo historia al convertirse en la primera mexicana en competir y completar el Tour de France Femmes. Entre quienes la acompañaron estuvo Isaac del Toro, tercer lugar del Tour de Francia 2026 y además su pareja. 🇲🇽🚴♀️ #RominaHinojosa #IsaacDelToro #TourDeFranceFemmes #CiclismoMexicano #TourDeFrancia
- Aug 7, 20264.2x their median
🥇 Natalia Escalera, gimnasta mexicana, ganó oro en los Centroamericanos con una rutina al ritmo de Bad Bunny. #Gimnasia #OroParaMexico #Centroamericanos2026 #SantoDomingo2026 #BadBunny https://t.co/pZPoZYMSKT
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 128 interactions against 2.0M followers, an engagement rate of 0.006%. Measured over 72 original posts, its engagement rate beats 35% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.983% of those impressions turn into an interaction. That is about 0.641% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 19K interactions, about 150x its own typical post. Recurring topics include #colombia, #morena, #terremoto.
- What is Paola Rojas's engagement rate on X?
- Paola Rojas (@PaolaRojas) has an engagement rate of 0.006%, based on the median interactions across 72 original posts from the last 30 days against 2,022,980 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, Paola Rojas sits above the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PaolaRojas have real engagement?
- Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PaolaRojas post?
- Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 2.4 posts per day across the measured window.