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Ozzy Osbourne engagement report

@OzzyOsbourne - 5.0M followers on X

Measured over 50 original posts from a 30-day window, last computed on August 24, 2026.

Engagement

Middle of its size range
Per follower
0.021%
of 5.0M followers
Per impression
1.44%
72K views on a typical post
Reach
1.43%
of its followers see a post
Typical post
1.0K
interactions (median)
Saved
0.026%
19 bookmarks on a typical post
Posting rate
2.37/day
active 97% of days
Peak time
15:00 UTC
Wednesday

A typical post picks up 1.0K interactions against 5.0M followers, an engagement rate of 0.021%. Measured over 50 original posts, its engagement rate beats 66% of 1,223 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 72K times each, and 1.44% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 50 posts sampled, 90% carry an image or video and 34% link out. The account's strongest tracked post pulled 7.8K interactions, about 7.5x its own typical post.

Measured over 50 original posts from a 30-day window, last computed on August 24, 2026.

Compared with accounts its own size

Ozzy Osbourne's engagement rate beats 66% of the tracked X accounts closest to it in follower count (1,223 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.021%, Ozzy Osbourne sits above the 25th percentile of the 13,919 accounts in this comparison. That places it in the below the median band, which runs 0.008% to 0.055%.

p100.001%
p250.008%
p50 (median)0.055%
p750.355%
p902.37%
p99269.2%
Engagement rate as a share of followers, across the 13,919 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 269,226 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.008%
50th percentile0.055%
75th percentile0.355%
90th percentile2.37%
99th percentile269.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 94%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%18K
01:00 UTC+1%18K
02:00 UTC-1%18K
03:00 UTC-4%18K
04:00 UTC-7%15K
05:00 UTC-6%14K
06:00 UTC-6%16K
07:00 UTC-6%17K
08:00 UTC-6%20K
09:00 UTC-3%23K
10:00 UTC-2%25K
11:00 UTC-2%26K
12:00 UTC0%29K
13:00 UTC0%33K
14:00 UTC-2%34K
15:00 UTC-1%36K
16:00 UTC-1%35K
17:00 UTC-1%33K
18:00 UTC+1%30K
19:00 UTC+1%28K
20:00 UTC-1%26K
21:00 UTC+1%23K
22:00 UTC+1%20K
23:00 UTC0%18K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 94%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%85K
Monday+2%88K
Tuesday+1%102K
Wednesday-3%87K
Thursday-1%82K
Friday-4%89K
Saturday+4%83K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video90% of posts+83%+77% to +89%7.0K
Outbound link34% of posts-48%-50% to -47%7.2K
Typical length--5%-7% to -4%11K
  • 90% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 83% above the same accounts' other posts.
  • 34% of its posts carry a link off X. Across the catalog, posts with an outbound link run 48% below the same accounts' other posts.
  • Its average post runs 129 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 30, 20267.5x their median

    Ozzy Forever! ✌🏽🪽 https://t.co/MF3P4rrMhN

    7.0K6257427171K viewsView on X
  • Aug 10, 20264.2x their median

    August 1978 in the garden https://t.co/JY0YknDPZ8

    4.0K283167131K viewsView on X
  • Jul 29, 20264.0x their median

    Let the madness begin! A haunted house inspired by the twisted mind of Ozzy Osbourne is coming to Universal Orlando Halloween Horror Nights. Scream through a decaying world where music and mayhem collide. All tickets and packages are on sale now: https://t.co/94684x1JK9 https://t.co/F8UStfR4Rl

    3.2K607105217432K viewsView on X
  • Aug 19, 20263.1x their median

    with Jake E. Lee https://t.co/cz7O6UqTXd

    3.0K173167136K viewsView on X
  • Aug 9, 20263.0x their median

    August 9, 2008 at @TheOzzfest ‘08 in Frisco, Texas https://t.co/c7X54wyAgx

    2.8K180214123K viewsView on X
  • Aug 8, 20262.9x their median

    August 08, 2022 at the Birmingham 2022 Commonwealth Games Closing Ceremony https://t.co/EJE8L0NTOj

    2.8K190225121K viewsView on X
  • Aug 18, 20262.9x their median

    .@TheOzzfest 2027 at Villa Park! More info on everything soon https://t.co/lBUjHRtTi9

    2.7K2811718116K viewsView on X
  • Jul 25, 20262.8x their median

    July 25, 2002 @RollingStone Magazine https://t.co/qcsPplx5di

    2.7K264224120K viewsView on X
  • Aug 2, 20262.6x their median

    August 2, 2013 Bristow, Virginia https://t.co/xCeOvXMVxg

    2.5K206176165K viewsView on X
  • Aug 3, 20262.5x their median

    August 1, 1981 https://t.co/I27JT8ZOYl

    2.3K221134160K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.0K interactions against 5.0M followers, an engagement rate of 0.021%. Measured over 50 original posts, its engagement rate beats 66% of 1,223 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 72K times each, and 1.44% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 50 posts sampled, 90% carry an image or video and 34% link out. The account's strongest tracked post pulled 7.8K interactions, about 7.5x its own typical post.

What is Ozzy Osbourne's engagement rate on X?
Ozzy Osbourne (@OzzyOsbourne) has an engagement rate of 0.021%, based on the median interactions across 50 original posts from the last 30 days against 5,012,434 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.021%, Ozzy Osbourne sits above the 25th percentile of the 13,919 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @OzzyOsbourne have real engagement?
Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (1,223 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @OzzyOsbourne post?
Most posts go out around 15:00 UTC, and Wednesday is its busiest day, at roughly 2.37 posts per day across the measured window.

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