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オタフクソース\小さな幸せを/【公式】 engagement report

@Otafuku_s - 157K followers on X

Measured over 27 original posts from a 30-day window, last computed on September 23, 2026.

Engagement

Middle of its size range
Per follower
0.14%
of 157K followers
Per impression
3.38%
6.5K views on a typical post
Reach
4.12%
of its followers see a post
Typical post
220
interactions (median)
Saved
0.077%
5 bookmarks on a typical post
Posting rate
2.1/day
active 80% of days
Peak time
23:00 UTC
Sunday

A typical post picks up 220 interactions against 157K followers, an engagement rate of 0.14%. Measured over 27 original posts, its engagement rate beats 60% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.5K times each, and 3.38% of those impressions turn into an interaction. That is about 4.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Sunday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video, 19% are part of a thread and 11% link out. The account's strongest tracked post pulled 10K interactions, about 46x its own typical post. Recurring topics include #mizuno120th, #サミットカップ2026, #朝食チャレンジ中.

Measured over 27 original posts from a 30-day window, last computed on September 23, 2026. Recurring tags: #mizuno120th, #サミットカップ2026, #朝食チャレンジ中.

Compared with accounts its own size

オタフクソース\小さな幸せを/【公式】's engagement rate beats 60% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 77% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.14%, オタフクソース\小さな幸せを/【公式】 sits above the 25th percentile of the 205,374 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link11% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 11% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 107 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 24, 202646x their median

    \オタフクソース×村上農園/ 残暑をおいしく乗り切ろう!キャンペーン 抽選で10名様においしいセットがあたる🎁 🟠オタフクソース お好みソース300g+お好み焼こだわりセット2人前(各1個) 🌱村上農園 豆苗(4個) 【応募方法】 ①@Otafuku_s と@murakamifarm をフォロー ②この投稿をリポスト 【締切】 2026年8月30日(日)23:59まで

    2.4K7.4K3633164K viewsView on X
  • Sep 6, 20269.8x their median

    ☀️おはようございます☀️ みんなで朝食チャレンジキャンペーン 【7日目】 オタフクソースが考案! 今日のおすすめ朝食はこちら☀️ フォロー& #朝食チャレンジ中 を付けて引用リポスト 朝食を食べた方も、 「明日は食べてみようかな」と思った方も、 ぜひご参加ください! ▼食べ方・作り方はこちら https://t.co/SfrTDekFbh *応募規約はHP「お知らせ」をご覧ください

    49338961.3K30K viewsView on X
  • Sep 13, 20263.9x their median

    おはソースで〜つ/ 今日は食いしん坊の日! 食いしん坊な方いませんか〜? たくさん焼いてます🔥 https://t.co/jkcl16mSf4

    70510735722K viewsView on X
  • Sep 15, 20262.9x their median

    おはソースで〜つ/ ぷるーん🍳 目玉焼きはどの硬さが好きですか? 今日もよろしくお願いします! https://t.co/oOHNLmUXie

    5247537613K viewsView on X
  • Sep 7, 20261.8x their median

    おはソースで~つ/ 今日はハヤシの日! 実は弊社こんな商品もございます|ω・) https://t.co/ZqEYqFdx8j

    3115927812K viewsView on X
  • Sep 16, 20261.7x their median

    月見団子もいいけれど、、 お好み焼きでお月見しませんか? とろーりチーズに まんまる目玉焼きを乗せました。 皆さんの気分をお好み焼きに変えちゃいます。 https://t.co/Rb4ciA0FYo

    32352528.3K viewsView on X
  • Aug 30, 20261.7x their median

    おはソースで〜つ/ 今日は野菜の日! お好み焼きは野菜がたくさん入ってます! お好み焼き食べたくなりましたか?🤤 https://t.co/0ZtgwsGTLB

    310352186.4K viewsView on X
  • Sep 6, 20261.6x their median

    おはソースで〜つ/ 今週もよろしくお願いします! https://t.co/gY8p8FrsZ0

    309232816.3K viewsView on X
  • Sep 8, 2026

    上司の机の上にて肉眼で確認🫪 ご当地シールシリーズ お好み焼きマンホール⁉️😳 こーして見ると…意外とご当地お好み焼き多いですね…🤔 で……まだブームなんすかね…🤔 https://t.co/C5Q5byIByA

    242523415K viewsView on X
  • Aug 27, 2026

    おはソースで〜つ/ もやしを乗せたら削り粉・昆布粉ミックスをふりふり🐟 この時のとっても良い香りが大好きです🤤 https://t.co/mRHVONsmWA

    234171305.3K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mizuno120th#サミットカップ2026#朝食チャレンジ中#黒い海苔の日

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 220 interactions against 157K followers, an engagement rate of 0.14%. Measured over 27 original posts, its engagement rate beats 60% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.5K times each, and 3.38% of those impressions turn into an interaction. That is about 4.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Sunday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video, 19% are part of a thread and 11% link out. The account's strongest tracked post pulled 10K interactions, about 46x its own typical post. Recurring topics include #mizuno120th, #サミットカップ2026, #朝食チャレンジ中.

What is オタフクソース\小さな幸せを/【公式】's engagement rate on X?
オタフクソース\小さな幸せを/【公式】 (@Otafuku_s) has an engagement rate of 0.14%, based on the median interactions across 27 original posts from the last 30 days against 157,419 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.14%, オタフクソース\小さな幸せを/【公式】 sits above the 25th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Otafuku_s have real engagement?
Its engagement rate beats 60% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Otafuku_s post?
Most posts go out around 23:00 UTC, and Sunday is its busiest day, at roughly 2.1 posts per day across the measured window.

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