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Martin Oduor-Otieno engagement report

@OduorMartinO - 259K followers on X

Measured over 1 original post from a 30-day window, last computed on September 24, 2026.

Engagement

Per follower
0.002%
of 259K followers
Per impression
0.345%
1.2K views on a typical post
Reach
0.45%
of its followers see a post
Typical post
4
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
06:00 UTC
Friday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 4 interactions against 259K followers, an engagement rate of 0.002%. Posts are seen about 1.2K times each, and 0.345% of those impressions turn into an interaction. That is about 0.448% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 632 interactions, about 158x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on September 24, 2026. Recurring tag: #thehumanizedleader.

Where this sits in the catalog

At 0.002%, Martin Oduor-Otieno sits below the 10th percentile of the 157,102 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 157,102 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,052 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 269 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Feb 16, 2026158x their median

    You promoted your best salesperson to sales manager. Six months later, they're struggling, and you're wondering what went wrong. This happens everywhere. We promote our best doers into management, then wonder why they can't lead. Here's why: 1/4

    454140299150K viewsView on X
  • Feb 2, 202624x their median

    We lost #MikeEldon on Thursday. 80 years old. Sharp until the end. The kind of man who walked into a room and made everyone feel like they mattered. Our friendship goes back decades. He shaped how I think about #leadership more than he probably knew. Read full tribute: https://t.co/JiB1kX8YEX

    7015929.1K viewsView on X
  • Mar 10, 202617x their median

    I coach and train on #leadership. Yesterday I spent 2 hours learning how to align text boxes in @canva . The irony wasn't lost on me. Our entire team, learned together. 3 generations. 1 room. Photographic evidence included. https://t.co/YosgZ42XxU https://t.co/V8tWx0fT9H

    519606.7K viewsView on X
  • Jul 3, 202610x their median

    A proud day at KCA University, celebrating our Class of 2026. Your qualification opens the door, your character carries you through it. The world doesn't need more people chasing titles; it needs leaders who lift others as they rise. CONGRATULATIONS, graduands. 🎓 #KCAUniversity #Graduation @kcauniversity @leadershipgrpke

    328003.8K viewsView on X
  • Feb 3, 20267.8x their median

    Last month, I had conversations with Rotarians, CEOs, boards, and senior executives on boards, governance, strategy & #humanizedleadership. One pattern kept showing up: People are tired of #leadership that sounds good but doesn't work. 1/4

    209205.4K viewsView on X
  • Feb 5, 20267.0x their median

    Ever sat through a "feedback session" that was really just someone telling you everything you did wrong? The manager called you in. Closed the door. Brought up three things from last month you didn't even know were issues. You left blindsided. 1/4

    206206.5K viewsView on X
  • Mar 18, 20265.8x their median

    Did you have your weekly #team meeting? Ours started the same way it starts every week: "What did you do this weekend?" We go around the table. Everyone shares. Sometimes it's quick. Other times, you learn something that matters. 1/4

    173305.8K viewsView on X
  • Mar 11, 20265.0x their median

    You gave them glowing feedback for three years. They got fired at their next job. Because that new company told them the truth, you were too uncomfortable to say. 1/4

    153206.0K viewsView on X
  • Aug 21, 20264.5x their median

    I began as an audit trainee. Today I am a board chairman. And I can tell you, not one step between them was a straight line. #Careers used to be ladders. Increasingly, they are lattices. Titles expire, but leadership capital compounds. Full reflection👇 https://t.co/Eo0ic1cvNh https://t.co/bbqcpaGfJ8

    135001.3K viewsView on X
  • Aug 3, 20264.5x their median

    Grateful to have addressed the @Rotary Club of Nairobi last week. A reminder that #Humanizedleadership is not about what we take, but what we give, and that people remember how we made them FEEL, long after the numbers are forgotten. Read more👇 https://t.co/nf4ekSC0xm https://t.co/QWErfIMUnC

    124113.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thehumanizedleader

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 4 interactions against 259K followers, an engagement rate of 0.002%. Posts are seen about 1.2K times each, and 0.345% of those impressions turn into an interaction. That is about 0.448% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 632 interactions, about 158x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Martin Oduor-Otieno's engagement rate on X?
Martin Oduor-Otieno (@OduorMartinO) has an engagement rate of 0.002%, based on the median interactions across 1 original posts from the last 30 days against 258,634 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, Martin Oduor-Otieno sits below the 10th percentile of the 157,102 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @OduorMartinO have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @OduorMartinO post?
Most posts go out around 06:00 UTC, and Friday is its busiest day, at roughly 0.03 posts per day across the measured window.

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