日経トレンディ engagement report
@Nikkei_TRENDY - 451K followers on X
Measured over 38 original posts from a 30-day window, last computed on August 29, 2026.
Engagement
A typical post picks up 6 interactions against 451K followers, an engagement rate of 0.001%. Measured over 38 original posts, its engagement rate beats 11% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.054% of those impressions turn into an interaction. That is about 2.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 22:00 UTC, and Thursday is the busiest day of the week. Of the 38 posts sampled, 24% carry an image or video and 89% link out. The account's strongest tracked post pulled 331 interactions, about 55x its own typical post. Recurring topics include #日経トレンディ, #chatgpt, #claude.
Measured over 38 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #日経トレンディ, #chatgpt, #claude.
Compared with accounts its own size
日経トレンディ's engagement rate beats 11% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 3% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, 日経トレンディ sits below the 10th percentile of the 37,459 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.438% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 22:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 89K |
| 13:00 UTC | -2% | 97K |
| 14:00 UTC | -3% | 100K |
| 15:00 UTC | -2% | 104K |
| 16:00 UTC | -4% | 101K |
| 17:00 UTC | -3% | 94K |
| 18:00 UTC | -1% | 87K |
| 19:00 UTC | -2% | 82K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 68K |
| 22:00 UTC | -1% | 59K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 236K |
| Monday | 0% | 298K |
| Tuesday | -3% | 295K |
| Wednesday | -1% | 255K |
| Thursday | -1% | 249K |
| Friday | -3% | 257K |
| Saturday | +3% | 231K |
Best tweets
- Aug 25, 202655x their median
NHK連続テレビ小説「あんぱん」のヒロインを経て、主演俳優として存在感を高め続ける今田美桜。新ドラマ「クロスロード… https://t.co/Fzc61rWzl5
- Aug 4, 20264.3x their median
/ 本日発売!📣 \ 【⏰30秒で概要が分かる】 #日経トレンディ 9月号の立ち読み動画を公開👀 🌟自分年金を増やす最新投資術 🌟#住宅ローン 緊急対策マニュアル 🌟人気外食チェーンに学ぶ新・成長戦略 🌟歯医者の真実 🌟ヒットの裏側&ヒットの芽 🌟#今田美桜 さんインタビュー などをお届け! 購入はこちらから👇 https://t.co/xXDJYlwoXu
- Aug 19, 20263.0x their median
/ 新刊発売!📣 \ 『#日経トレンディ 別冊 AI即戦力仕事術』が好評発売中です。 “即戦力”となったAIを活用して、仕事を効率化する方法を大公開。#Gemini、#ChatGPT、#Claude の3大AIを使いこなし、安全に効率を爆上げする攻略法を伝授する。 お求めはこちら👇 https://t.co/3JEoXQt1dV https://t.co/OuPOzKkYMA
- Aug 27, 20262.2x their median
来年100周年を迎える【日東紅茶】の2026年秋冬新商品発表会へ。 紅茶市場は前年比102%と堅調で、若年層ほどコーヒーよりも紅茶を好む傾向があるそうです。 気になった商品は「ミルクとけだすティーバッグ」のリニューアル。 お湯だけでミルクティーになる「ミルクパウダー入り」はそのままに、内容量をアップ。紅茶とジャスミン茶ベースの新フレーバー「ストロベリーメロウ」を加えました。 また会場では、紅茶とお菓子の相性を確かめる「ペアリング体験」を実施。 サンリオキャラクターとのコラボ商品の展示もあり、推し活にも役立ちそうでした。 #日東紅茶 #ミルクとけだすティーバッグ #ストロベリーメロウ #紅茶市場 #サンリオ
- Aug 25, 20262.0x their median
\日経トレンディ電子版の創刊まで、あと7日📣/ 電子版では、旬のヒット商品や注目サービスの裏側を徹底解説します! 今回紹介するのは、【ANA・JAL新サービスの裏側】特集✈️ JAL「Life Status ポイント」は成功したのか、ANA・JALの“細かすぎる”機内食の違いなどなど、独自取材でひも解きます。 今なら、この特集を無料で試し読みできます👇 https://t.co/VMq1icAD1h
- Aug 23, 20262.0x their median
かつては搭乗前の時間をゆったり過ごせる特別な空間だった、航空会社が運営する空港ラウンジ。近年は混雑する時間帯が増え、航空会社の顧客満足度やブランド価値に影響を及ぼす大きな課題となっている。これまでANAとJALは、利用資格の見直しや施設の拡張で対応してきた。そ… https://t.co/Nb2eY4fyfY
- Aug 20, 20261.8x their median
今回、日経トレンディ「2026年上半期ヒット大賞」を受賞された BRUNO様にインタビューをしました🎤 受賞商品:ガラスエアフライヤー🎉 12種類のセットメニューから、調理中の様子をライブキッチン感覚で楽しめるエアフライヤーです 関連記事はコチラ:https://t.co/XTZo8RuRo8 #ガラスエアフライヤー #bruno
- Aug 21, 20261.7x their median
今回、日経トレンディ「2026年上半期ヒット大賞」を受賞された I-ne様にインタビューをしました🎤 受賞商品:SALONIA フェイスカレントポインター🎉 微弱電流を発生させ、ほぐしだけでなく、肌表面の美肌やエイジングケアもできるペン型美顔器です #salonia #ine #フェイスカレントポインター https://t.co/vPdcovnq5m
- Aug 19, 20261.7x their median
空のライバル対決は、ついにスマートフォン事業でも――。ANAが2026年3月にモバイル分野に参入し、一足先に参入するJALとの利用者獲得合戦が白熱している。両社は顧客との接点を日常生活まで広げることを狙い、今のところ、いずれも好調だという。ただ、根本的な開発思想が全… https://t.co/oayrvX9o5U
- Aug 17, 20261.7x their median
サーモスの新商品発表会を取材。 気になったのは「真空断熱ケータイマグ」と「フライパン」 ケータイマグは細長い形状で、かばんに入れやすそうな印象。内面にはセラミックコーティングが施され、汚れが落ちやすく乾きやすいそうです。 フライパンはコーティングの耐久性をアピール。新コーティングの採用で、こびりつきにくさが長持ちするそうです。 発表会では新製品のフライパンで調理したフレンチトースト🥪の試食会も実施。ふんわりおいしく焼けていました。 水筒メーカーのイメージが強いサーモスですが、調理器具にも力を入れているのですね。 #サーモス #水筒 #フライパン
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 6 interactions against 451K followers, an engagement rate of 0.001%. Measured over 38 original posts, its engagement rate beats 11% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.054% of those impressions turn into an interaction. That is about 2.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 22:00 UTC, and Thursday is the busiest day of the week. Of the 38 posts sampled, 24% carry an image or video and 89% link out. The account's strongest tracked post pulled 331 interactions, about 55x its own typical post. Recurring topics include #日経トレンディ, #chatgpt, #claude.
- What is 日経トレンディ's engagement rate on X?
- 日経トレンディ (@Nikkei_TRENDY) has an engagement rate of 0.001%, based on the median interactions across 38 original posts from the last 30 days against 451,238 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, 日経トレンディ sits below the 10th percentile of the 37,459 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Nikkei_TRENDY have real engagement?
- Its engagement rate beats 11% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Nikkei_TRENDY post?
- Most posts go out around 22:00 UTC, and Thursday is its busiest day, at roughly 1.33 posts per day across the measured window.