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Nightline engagement report

@Nightline - 1.1M followers on X

Measured over 1 original post from a 30-day window, last computed on August 30, 2026.

Engagement

Per follower
0.011%
of 1.1M followers
Per impression
2.62%
4.4K views on a typical post
Reach
0.42%
of its followers see a post
Typical post
116
interactions (median)
Saved
0.904%
40 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
20:00 UTC
Wednesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 116 interactions against 1.1M followers, an engagement rate of 0.011%. Posts are seen about 4.4K times each, and 2.62% of those impressions turn into an interaction. That is about 0.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 20:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 967 interactions, about 8.3x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on August 30, 2026.

Where this sits in the catalog

At 0.011%, Nightline sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 8, 20258.3x their median

    TONIGHT ON #NIGHTLINE: You may remember rapper @IggyAzalea from her viral song, “Fancy”. Retired from music, she’s now a tech entrepreneur! She sits down with ABC News’ @Ashan to reflect on her life in the public eye, and how she’s parlayed her success into a tech empire. https://t.co/N8fuISJNel

    792105571385K viewsView on X
  • Aug 27, 20251.7x their median

    ABC News' @DianeSawyer sat down with Emma Heming Willis in a heart wrenching interview about Bruce Willis' health. "Emma and Bruce Willis: The Unexpected Journey - A Diane Sawyer Special" is now streaming on Hulu and Disney+. https://t.co/hAsJRQgsdU

    132558618K viewsView on X
  • Aug 25, 2025

    Oscar winner @ReginaKing joins @DebRobertsABC to discuss starring alongside Austin Butler and Zoe Kravitz in "Caught Stealing," some of her favorite roles and the inspiration behind her orange wine, MianU. #CaughtStealing https://t.co/YRr2dNv74W

    9550116.8K viewsView on X
  • Jul 22, 2025

    'Clueless' character Cher Horowitz is known for her chic outfits – including the iconic yellow plaid look which is still re-created 30 years after the film’s release. Meet the woman behind #Clueless’ enduring fashion legacy in “As If! 30 Years of Clueless” – streaming on Hulu. https://t.co/ahqvcQk3YV

    6570102.0K viewsView on X
  • Aug 26, 2026

    Dolly Parton spoke with ABC News' Juju Chang in 2012 about her signature look and about facing stiff competition when she entered a drag queen celebrity look-alike contest. https://t.co/VwWaOJyrxX

    10610004.4K viewsView on X
  • Jul 22, 2025

    Rapper Iggy Azalea joins @Ashan to share how the 90s hit movie “Clueless” helped launch her 2014 hit “Fancy” into the mainstream. The film is still inspiring a new generation of stars, 30 years after its release. Stream Nightline on Hulu for more on the legacy of #Clueless. https://t.co/HNsrySxTgi

    6342603.8K viewsView on X
  • Aug 6, 2025

    Catherine-Zeta Jones returns as Morticia. @DebRobertsABC sits down with the Oscar-winning actress to discuss stepping into the Addams Family matriarch Morticia’s stilettos for Season Two of “Wednesday.” https://t.co/mR6T8PL35h

    5337603.9K viewsView on X
  • Aug 13, 2025

    TONIGHT ON #NIGHTLINE: @therejects Tyson Ritter and Chris Gaylor sit down with Nightline’s @Ashan, fresh off the stage as openers for the Jonas Brothers, to chat about getting the band back together after their decade-long hiatus and a new album coming down the pike. https://t.co/BZXZAZN02u

    6515404.6K viewsView on X
  • Aug 6, 2025

    One couple’s affair led to the murder of their longtime friend, Mike Williams. The betrayed ex-wife, Kathy Thomas, spent years trying to solve the case. @SRamosABC reports. https://t.co/RBQMPfUvFV

    4238002.0K viewsView on X
  • Sep 3, 2025

    After a controversial presidential pardon freed Julie and Todd Chrisley, the family is back with their new Lifetime series, “The Chrisleys: Back to Reality.” @JujuChangABC sits down with the #Chrisleys to talk about their return to reality TV amid a family divide. https://t.co/54hj4z2v2R

    4925114.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 116 interactions against 1.1M followers, an engagement rate of 0.011%. Posts are seen about 4.4K times each, and 2.62% of those impressions turn into an interaction. That is about 0.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 20:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 967 interactions, about 8.3x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Nightline's engagement rate on X?
Nightline (@Nightline) has an engagement rate of 0.011%, based on the median interactions across 1 original posts from the last 30 days against 1,054,209 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, Nightline sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Nightline have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Nightline post?
Most posts go out around 20:00 UTC, and Wednesday is its busiest day, at roughly 0.03 posts per day across the measured window.

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