Neal Schaffer | ニール・シェーファー engagement report
@NealSchaffer - 214K followers on X
Measured over 30 original posts from a 30-day window, last computed on October 4, 2026.
Engagement
A typical post picks up 4 interactions against 214K followers, an engagement rate of 0.002%. Measured over 30 original posts, its engagement rate beats 9% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 613 times each, and 0.652% of those impressions turn into an interaction. That is about 0.287% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Sunday is the busiest day of the week. Of the 30 posts sampled, 93% carry an image or video and 93% link out. The account's strongest tracked post pulled 16K interactions, about 3975x its own typical post. Recurring topics include #entrepreneur, #startup.
Measured over 30 original posts from a 30-day window, last computed on October 4, 2026. Recurring tags: #entrepreneur, #startup.
Compared with accounts its own size
Neal Schaffer | ニール・シェーファー's engagement rate beats 9% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 32% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.002%, Neal Schaffer | ニール・シェーファー sits below the 10th percentile of the 205,676 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 93% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 93% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 93% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 93% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 225 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 9, 20263975x their median
🚨| BREAKING: Speed just made HISTORY by becoming the FIRST PERSON to do a BACKFLIP while holding Apple’s BRAND NEW foldable iPhone Duo right in front of Apple CEO John Ternus 🤯😭😭 https://t.co/D0MpmWlfY1
- Jun 25, 2026384x their median
We raised $8m to build self-healing software. In 2026, software moves fast. But monitoring and observability are still manual and slow. @sazabi is a next-generation observability platform for fast-moving engineering teams. Not another AI SRE. Not another LLM observability tool. A new, general solution to observability that works for any workload (including agents) and leverages AI for maximum speed and automation. Time to suit up.
- Aug 31, 202426x their median
I have been decreasing my activity here on Twitter for various reasons. Responses might be delayed. If you want to stay in better touch subscribe to my newsletter here: https://t.co/43UyyF372k ... or connect on LinkedIn here: https://t.co/H9zSUfCrFQ Thanks - and God bless! https://t.co/qfCXivflFv
- Sep 23, 20264.5x their median
ChatGPT sent more traffic to my blog than LinkedIn did this month, and I have 300,000+ followers across my social networks. You can't publish on ChatGPT. Here's how it happened, plus a caveat about my data. https://t.co/LboLluoRDx https://t.co/KL94bI7NoB
- Sep 5, 20262.5x their median
Amazon influencers earn nothing from clicks, only from completed purchases through their link. And most income now comes from onsite shoppable videos on product pages, not social media traffic at all. https://t.co/5i5BjkmLac https://t.co/7dGefMK5ue
- Sep 15, 20262.3x their median
Should you pay for LinkedIn Premium? My daughter called from college to ask. I've written three books on LinkedIn, so she expected a yes. I said no. Around 175M people pay for Premium. That's under 15% of the platform. The other 85% are doing fine. Premium doesn't buy you a secret LinkedIn. It buys you time. Full breakdown:
- Sep 9, 20262.0x their median
There are 5 specific tactics that separate a scroll-past Short from one that actually gets rewatched, and hashtag strategy is only tactic number 4. I break down all 5 in my latest post. https://t.co/RTmwHvcMnj https://t.co/uYDo4uO0qe
- Sep 27, 20261.8x their median
I keep steering brands toward TikTok creators with roughly 1,000 to 10,000 followers, the nano range. That's where authenticity beats reach every time. https://t.co/WK5O6mfyXo https://t.co/QN71Q20vq4
- Aug 23, 20261.8x their median
Most people assume their closest contacts open the most doors. A study of 20M+ people found the opposite: moderately weak ties drove the most job mobility, with about 10 mutual connections working best. https://t.co/kgqgtVTDWb https://t.co/MyEs9aFUPX
- Sep 21, 20261.5x their median
A $600 half-day quote looks cheaper than a $650 one. Of the four I got, it was the most expensive in real terms, because it was the only one handing over unedited footage. https://t.co/i3viC24EdA https://t.co/5lRtcQktQC
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4 interactions against 214K followers, an engagement rate of 0.002%. Measured over 30 original posts, its engagement rate beats 9% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 613 times each, and 0.652% of those impressions turn into an interaction. That is about 0.287% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Sunday is the busiest day of the week. Of the 30 posts sampled, 93% carry an image or video and 93% link out. The account's strongest tracked post pulled 16K interactions, about 3975x its own typical post. Recurring topics include #entrepreneur, #startup.
- What is Neal Schaffer | ニール・シェーファー's engagement rate on X?
- Neal Schaffer | ニール・シェーファー (@NealSchaffer) has an engagement rate of 0.002%, based on the median interactions across 30 original posts from the last 30 days against 213,762 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, Neal Schaffer | ニール・シェーファー sits below the 10th percentile of the 205,676 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @NealSchaffer have real engagement?
- Its engagement rate beats 9% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @NealSchaffer post?
- Most posts go out around 15:00 UTC, and Sunday is its busiest day, at roughly 1.53 posts per day across the measured window.