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Nakuul Mehta engagement report

@NakuulMehta - 478K followers on X

Measured over 1 original post from a 30-day window, last computed on October 23, 2026.

Engagement

Per follower
0.042%
of 478K followers
Per impression
0.832%
24K views on a typical post
Reach
5.08%
of its followers see a post
Typical post
202
interactions (median)
Saved
0.058%
14 bookmarks on a typical post
Posting rate
0.13/day
active 10% of days
Peak time
01:00 UTC
Friday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 202 interactions against 478K followers, an engagement rate of 0.042%. Posts are seen about 24K times each, and 0.832% of those impressions turn into an interaction. That is about 5.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 65K interactions, about 323x its own typical post. Recurring topics include #fairyfolk, #karangour, #nikhildesai. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 23, 2026. Recurring tags: #fairyfolk, #karangour, #nikhildesai.

Where this sits in the catalog

At 0.042%, Nakuul Mehta sits above the 25th percentile of the 205,374 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 472 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 29, 2025323x their median

    Pleasure has been all mine. No regrets 🏴󠁧󠁢󠁥󠁮󠁧󠁿 https://t.co/kzUKsnNehy

    60K3.3K1.5K7462.0M viewsView on X
  • Nov 26, 202514x their median

    Gautam Gambhir might make Greg Chappel look better the way things are going. ZERO accountability. #IndVsSAA

    2.6K26823150K viewsView on X
  • Jul 25, 202613x their median

    Gen Z, तुम रुको मत 🇮🇳 लेखन @ajaxsingh वो तुम्हें बरग़लायेंगे बहलाएंगे, बहकायेंगे हाथ पर हाथ धरे कमेटियाँ बिठाने के वादे करते जायेंगे पर जेन ज़ी तुम रुको मत रुको मत तब तक जब तक हर ज़ुल्म का हिसाब न हो रुको मत तब तक जब तक इस देश के हर चुनाव हर पार्लिअमेंटरी सेशन में तुम्हारे हक़ की बात न हो अपने मन की बात तो हर कोई यहां करता है पॉलिटिशियन मीडिया जुडिशरी क्यों न अब तुम बता दो सबको मनमानियों का दौर गया अब सर्कार, माय लॉर्ड तुम सुनोगे हम बोलेंगे चीखेंगे चिल्लायेंगे रील भी बनाएंगे तुम्हें संसद के गलियारों तक दौड़ाएंगे ये लोकतंत्र कोई तुम्हारी बपौती नहीं और न तुम हमारे बाप हो अहंकार छोडो और सुनो हमारी वरना खदेड़ दिए जाओगे जेन ज़ी तुम भविष्य नहीं वर्तमान हो अब इस मुल्क का थाम लो अब इसकी बागडोर बता दो इन तख्तनशीनों को शिक्षा, रोज़गार कोई खैरात नहीं तुम्हारा अधिकार है अब रुको मत तोड़ दो वो हर ज़ंजीर जिसे हम नहीं तोड़ पाए लड़ जाओ हर उस बुरे विचार से जो भारत को जकड़े हुए है वो हमारा धर्म और जाती में बटे रहना कदम दर कदम, फील्ड बाई फील्ड दिन रात mediocrity में डूबे रहना तुम बेहतर हो हमसे ख़त्म कर दो ये सब कुछ एक नया भारत बनाओ तुम्हारे रंग में रंगा तुम्हारी ही तरह modern, equal, creative Full of Scientific temper Totally Anti-Bullshit Go take over the World Gen Z AND don't you ever Give up Abhi kai imtehaan baaki hain…

    2.1K501321029K viewsView on X
  • Nov 26, 202512x their median

    See how shamelessly Gautam Gambhir said "I’m same guy who got results in England, won the Champions Trophy and Asia Cup”. 😭🙏 https://t.co/Tu5BCctcZj

    1.8K216251217524K viewsView on X
  • Mar 17, 202610x their median

    The beauty of long running television shows is that they sometimes give you the opportunity to spend time with people who may have existed in worlds very different from yours until then..and then, almost magically, they end up shaping a significant part of who you were during those years. And long after the experience ends, some of what they stood for continues to find a home within you. We spent so many days sharing a set floor and many lunches over the three years we worked together on Ishqbaaaz. I’d often complain about the boring sabzis (read: lauki, karela) she’d bring, and she would continue to insist that we try her food. She didn’t give up. I never gave in. My earliest memory of her was filming my very first scene with her on Ishqbaaaz at around midnight in Turbhe. A solemn moment between the matriarch and her grandson. There was something about her presence that made you feel so present in every scene. She liked rehearsals. So did I. It was a match written in the stars. I say so because in television, rarely do you have the discipline and mostly the time… for multiple rehearsals. She came from the rich tradition of Punjabi theatre. She wrote, directed and produced in her time, but never for once brought that heft onto set. She had more years in the business than the entire ensemble put together, but may have been the lightest co-actor to work with. Only sometimes complaining about the crazy schedules of television. Okay, often :) I’d quite often drop her back home if we packed up at the same time, and those drives are some of my fondest memories of her. She’d be excited about writing back to every audience member who messaged her on Instagram (she embraced technology). She was thrilled about collaborating with Vishal Bhardwaj. She spoke so fondly of her husband and their love story, and mostly of her son, Kanu, and the wonderful filmmaker she believed he was. We kept in touch over the years much after the show ended, and @jank_ee and I had the good fortune of celebrating her on her 75th birthday in October 2024. I doubt I ever called her Maam! None of us did. It was always Dadi. We will miss you, Dadi. ♥️ #NavnindraBehl

    1.9K141373889K viewsView on X
  • Feb 3, 20266.5x their median

    This is a brand new show I’ve been working on for a while. I’ve always believed comedy can do more than just entertain, so I’m using it to help small businesses that would otherwise never market themselves on social media. I hope you enjoy watching The Shopkeeper. https://t.co/CGJfNmBpCR

    1.2K96441885K viewsView on X
  • Oct 30, 20255.1x their median

    Jemimah is playing the knock of her life 🇮🇳❤️

    986345015K viewsView on X
  • Dec 7, 20255.0x their median

    To all the journalists and people in the media, a sincere request to not question Smriti Mandhana about her personal life (past, present or future) when she comes for press conference or interviews.

    868111111180K viewsView on X
  • Mar 5, 20264.1x their median

    No one like Bumrah. #IndVsEng

    786397117K viewsView on X
  • Mar 8, 20262.5x their median

    India batting like their are possessed. Clinical stuff by Samson & Co. #IndVsNz

    50011108.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fairyfolk#karangour#nikhildesai#poojamerijaan

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 202 interactions against 478K followers, an engagement rate of 0.042%. Posts are seen about 24K times each, and 0.832% of those impressions turn into an interaction. That is about 5.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 65K interactions, about 323x its own typical post. Recurring topics include #fairyfolk, #karangour, #nikhildesai. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Nakuul Mehta's engagement rate on X?
Nakuul Mehta (@NakuulMehta) has an engagement rate of 0.042%, based on the median interactions across 1 original posts from the last 30 days against 477,787 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.042%, Nakuul Mehta sits above the 25th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NakuulMehta have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @NakuulMehta post?
Most posts go out around 01:00 UTC, and Friday is its busiest day, at roughly 0.13 posts per day across the measured window.

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