NOAA Satellites engagement report
@NOAASatellites - 1.5M followers on X
Measured over 70 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 93 interactions against 1.5M followers, an engagement rate of 0.006%. Measured over 70 original posts, its engagement rate beats 29% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.728% of those impressions turn into an interaction. That is about 0.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.4 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 70 posts sampled, 100% carry an image or video, 9% are part of a thread and 74% link out. The account's strongest tracked post pulled 896 interactions, about 9.6x its own typical post. Recurring topics include #goeseast, #goes19, #thunderstorms.
Measured over 70 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #goeseast, #goes19, #thunderstorms.
Compared with accounts its own size
NOAA Satellites's engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.006%, NOAA Satellites sits above the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 27, 20269.6x their median
11 AM AST Thu Aug 27 (Advisory 1) Key Messages for Tropical Storm #Dolly. Latest info: https://t.co/GrztW6mQJV 11 AM AST jueves 27 de agosto (Aviso 1) Mensajes clave sobre la tormenta tropical #Dolly. Más información: https://t.co/GrztW6mQJV https://t.co/ntNk6OGtCn
- Jul 30, 20268.7x their median
Yes. It's summer, it's hot. However, what's in store for the southwest and Inter-mountain West into the weekend will be record highs during the hottest time of the year–dangerous for anyone that's unprepared while outdoors. Plan accordingly. https://t.co/asAP108BNk https://t.co/TKMFrGaymp
- Aug 12, 20268.5x their median
Tropical Storm Cristobal has formed over the Sub-Tropical Atlantic and is moving quickly toward the east to east-northeast. The current forecast calls for #Cristobal to dissipate on Thursday as conditions become increasingly unfavorable. For more information check out https://t.co/Wq6ZtKfHp9
- Jul 31, 20263.8x their median
More severe #thunderstorms are expected throughout the central U.S. today, particularly over parts of the Ozarks and mid Mississippi Valley. This enhanced color imagery from @NOAA's #GOESEast (#GOES19) 🛰️ shows temperature and moisture characteristics of air masses in order to predict where storms may form. Latest updates: https://t.co/WVBocq2Rl9
- Aug 5, 20263.7x their median
Sunrise reveals a Pacific Northwest overwhelmed with wildfire smoke. Combined with rising temperatures in the region, any outdoor activities should be limited as much as possible. https://t.co/VyWINDk3xP https://t.co/CjYUZvyo5U
- Aug 17, 20263.6x their median
.@NOAA’s #GOESWest (#GOES18) 🛰️ continues to monitor #TropicalStormLala and captured this water vapor imagery as it passed over Hawaii from August 15–17. Watches and Warnings in the state have been lifted. For the most recent updates: https://t.co/u2bzlAAt4Y https://t.co/rNk5FxXf77
- Aug 3, 20262.8x their median
A Bering Sea storm is currently impacting Alaska, where #GaleWarnings and #WindAdvisories are in place. @NOAA’s #GOESWest (#GOES18) 🛰️ captured this air mass imagery of the storm and continues to monitor the region closely. Latest: https://t.co/B7sMPphARJ https://t.co/Z4oyyjozsa
- Aug 26, 20262.7x their median
Region 4513 continues to produce M-class flare activity. Data provided by USAF ground-based observatories indicate that the latest event, an M2.2 flare, may have produced a relatively fast CME despite its impulsive nature. Further analysis is underway. https://t.co/zvK4xj29NX
- Aug 18, 20262.7x their median
#HurricaneLala continues to travel westward over the Pacific after causing significant impacts across Hawaii as it passed near the state. @NOAA’s #GOESWest (#GOES18) 🛰️ captured this imagery of the cyclone from August 13 to this #TimeLapseTuesday. Since its formation, Lala has transitioned from being a #TropicalStorm to being a #hurricane twice. Latest: https://t.co/ymRadsoEmU
- Aug 24, 20262.5x their median
Three tropical cyclones—#TropicalStorms #Lala and #Iselle, as well as #TropicalDepression #Moke—are currently swirling in the Pacific Ocean. @NOAA’s #GOESWest (#GOES18) 🛰️ captured this infrared imagery and continues to monitor the region. A #FloodWatch has been issued for the Big Island in Hawaii, where impacts from Moke are anticipated. For the most recent updates: https://t.co/ymRadso6xm
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 93 interactions against 1.5M followers, an engagement rate of 0.006%. Measured over 70 original posts, its engagement rate beats 29% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.728% of those impressions turn into an interaction. That is about 0.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.4 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 70 posts sampled, 100% carry an image or video, 9% are part of a thread and 74% link out. The account's strongest tracked post pulled 896 interactions, about 9.6x its own typical post. Recurring topics include #goeseast, #goes19, #thunderstorms.
- What is NOAA Satellites's engagement rate on X?
- NOAA Satellites (@NOAASatellites) has an engagement rate of 0.006%, based on the median interactions across 70 original posts from the last 30 days against 1,450,418 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, NOAA Satellites sits above the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @NOAASatellites have real engagement?
- Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @NOAASatellites post?
- Most posts go out around 13:00 UTC, and Monday is its busiest day, at roughly 3.4 posts per day across the measured window.