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NASA Solar System engagement report

@NASASolarSystem - 3.0M followers on X

Measured over 8 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0.033%
of 3.0M followers
Per impression
1.60%
62K views on a typical post
Reach
2.08%
of its followers see a post
Typical post
987
interactions (median)
Saved
0.079%
48 bookmarks on a typical post
Posting rate
1.77/day
active 67% of days
Peak time
17:00 UTC
Monday

A typical post picks up 987 interactions against 3.0M followers, an engagement rate of 0.033%. Posts are seen about 62K times each, and 1.60% of those impressions turn into an interaction. That is about 2.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 88% carry an image or video, 25% are part of a thread and 50% link out. The account's strongest tracked post pulled 70K interactions, about 71x its own typical post. Recurring topics include #hwhap, #sunday.

Measured over 8 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #hwhap, #sunday.

Where this sits in the catalog

At 0.033%, NASA Solar System sits above the 25th percentile of the 204,424 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,424 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,888 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video88% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 88% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 267 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 202671x their median

    I can see the light of a clear blue morning I can see the light of a brand new day Dolly, it was an honor to have traveled around the Sun with you.💫 https://t.co/YxNPhgwYcB

    60K9.5K1265301.5M viewsView on X
  • Aug 13, 202629x their median

    A total eclipse of the sunflower field. ☀️🌑🌻 The Moon passed between the Sun and Earth on Aug. 12, 2026, creating a total solar eclipse visible across parts of Greenland, Iceland, northern Russia, the Atlantic Ocean, Spain, and Portugal. This composite image captures the eclipse's progression over a field of sunflowers in San Millán de los Caballeros, Spain. During totality, the Moon completely blocked out the Sun, briefly revealing the Sun's outer atmosphere, or corona.

    23K5.6K125244827K viewsView on X
  • Jul 29, 202613x their median

    Curiosity has delivered a new 360-degree panorama from Mars. “We’ve seen a lot of fascinating landscapes through Curiosity’s eyes, but this sea of polygons took our breath away,” said the mission’s project scientist. 1/2 https://t.co/G7sV6Xafkq

    10K1.7K342212832K viewsView on X
  • Sep 23, 202610x their median

    Whoomp there it is! After two astronomers, Urbain Le Verrier and John Couch Adams, independently calculated its predicted location, Johann Gottfried Galle found the planet Neptune 180 years ago on Sept 23, 1846. In 1989 when Voyager 2 became the first—and so far only—spacecraft to visit Neptune, it took thousands of images of Neptune, its rings, and its moons, including this one.

    8.4K1.2K76222525K viewsView on X
  • Sep 22, 20269.6x their median

    A tiny amoeba broke complex life’s heat record and could broaden the search for habitable worlds. 🔥 NASA-supported researchers found the first known eukaryote able to reproduce at 145°F (63°C), hotter than scientists thought complex cells could withstand. https://t.co/nzSSRragDR

    7.9K1.1K2313091.6M viewsView on X
  • Aug 11, 20267.0x their median

    On Earth, solar eclipses happen when the Moon passes in front of the Sun as seen from the ground. On Mars, sometimes one of its moons does the same thing…but they’re too small to fully cover the Sun’s disc. Perseverance captured this look at Phobos transiting the Sun in 2024. https://t.co/qgP2ehN4cr

    6.0K7518668636K viewsView on X
  • Sep 16, 20266.8x their median

    The Moon’s got a big new crater! 🕳️ Spotted by NASA’s Lunar Reconnaissance Orbiter, the McGetchin crater formed when a rock as big as a six-story building crashed into the Moon. It’s 141 feet deep and wider than the length of two football fields.🪨💥🌕 https://t.co/I2fX7bPts1 https://t.co/Zft4mKUv1Z

    5.6K843181116635K viewsView on X
  • Aug 31, 20266.6x their median

    Success! Roman’s planned mid-course correction burn went as expected, ensuring that we are on track for our orbit around the second Lagrange point, a million miles from Earth. https://t.co/9Pun3svIu8

    5.7K6787754355K viewsView on X
  • Aug 29, 20266.1x their median

    Ready for launch, ready to change how we view the cosmos. After years of careful planning, testing, and construction, @NASARoman is ready for liftoff tomorrow, Aug. 30. https://t.co/6KzZjUOu8F

    4.8K9721891004.1M viewsView on X
  • Aug 18, 20266.1x their median

    Spotted: Falcon 9 impact site NASA’s Lunar Reconnaissance Orbiter (LRO) has captured images of a new crater on the Moon. The crater formed on Aug. 5, 2026, when a SpaceX Falcon 9 upper stage impacted the lunar surface. https://t.co/aqduBYwpmg https://t.co/hE83yvzmIk

    5.0K79413496310K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hwhap#sunday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 987 interactions against 3.0M followers, an engagement rate of 0.033%. Posts are seen about 62K times each, and 1.60% of those impressions turn into an interaction. That is about 2.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 88% carry an image or video, 25% are part of a thread and 50% link out. The account's strongest tracked post pulled 70K interactions, about 71x its own typical post. Recurring topics include #hwhap, #sunday.

What is NASA Solar System's engagement rate on X?
NASA Solar System (@NASASolarSystem) has an engagement rate of 0.033%, based on the median interactions across 8 original posts from the last 30 days against 2,966,128 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.033%, NASA Solar System sits above the 25th percentile of the 204,424 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NASASolarSystem have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @NASASolarSystem post?
Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 1.77 posts per day across the measured window.

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