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国立新美術館 The National Art Center, Tokyo engagement report

@NACT_PR - 340K followers on X

Measured over 32 original posts from a 30-day window, last computed on September 15, 2026.

Engagement

Middle of its size range
Per follower
0.019%
of 340K followers
Per impression
0.487%
13K views on a typical post
Reach
3.85%
of its followers see a post
Typical post
64
interactions (median)
Saved
0.035%
4 bookmarks on a typical post
Posting rate
1.53/day
active 77% of days
Peak time
01:00 UTC
Tuesday

A typical post picks up 64 interactions against 340K followers, an engagement rate of 0.019%. Measured over 32 original posts, its engagement rate beats 33% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.487% of those impressions turn into an interaction. That is about 3.84% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 32 posts sampled, 91% carry an image or video and 47% link out. The account's strongest tracked post pulled 4.4K interactions, about 69x its own typical post. Recurring topics include #国立新美術館, #nact, #paulsmith.

Measured over 32 original posts from a 30-day window, last computed on September 15, 2026. Recurring tags: #国立新美術館, #nact, #paulsmith.

Compared with accounts its own size

国立新美術館 The National Art Center, Tokyo's engagement rate beats 33% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 28% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.019%, 国立新美術館 The National Art Center, Tokyo sits above the 10th percentile of the 157,752 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 157,752 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,056 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video91% of posts+111%+108% to +115%34K
Outbound link47% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 91% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 47% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 489 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 9, 202669x their median

    \🎉本日9/9(水)開幕🎉/ 「ルーヴル美術館展 ルネサンス」が本日開幕しました! 15世紀から16世紀にかけてヨーロッパ各地で隆盛を極めたルネサンス美術🖼 ルーヴル美術館の膨大なコレクションから選び抜かれた50点余りの作品を通して、この豊かで複雑な芸術動向の本質をなす、いくつかの特徴に光を当てる展覧会です。 そして今回、レオナルド・ダ・ヴィンチ作《女性の肖像》、通称《美しきフェロニエール》が初来日を果たしています。ルーヴル美術館のレオナルド作品が日本で公開されるのは《モナ・リザ》以来、実に52年ぶりです。 本展では旅、技法の革新と洗練、古代へのまなざし、肖像芸術の隆盛という4つのテーマに基づいて、絵画から彫刻、版画、素描、工芸まで、多彩な作品を紹介しています。 ルネサンス美術の真髄に触れる貴重な機会をお見逃しなく! ■ルーヴル美術館展 ルネサンス 会期:2026年9月9日(水)~12月13日(日) 会場:国立新美術館 企画展示室1E https://t.co/6J1NA8KvJN #国立新美術館 #thenationalartcentertokyo #NACT #ルーヴル展 #ルーヴル美術館展 @louvre2026

    3.7K6295100200K viewsView on X
  • Aug 27, 202633x their median

    We are deeply saddened to learn of the passing of Yayoi Kusama, the pioneering artist whose work has had a profound impact on the global art world. We extend our heartfelt condolences and deepest sympathies. We remain sincerely grateful for her generous support and collaboration on “Yayoi Kusama: My Eternal Soul”, held at the National Art Center, Tokyo in 2017 to commemorate our 10th anniversary. As we reflect on artist’s boundless creative spirit and extraordinary achievements, we offer our sincere prayers for her peaceful repose and honor her enduring legacy.

    1.8K2671659K viewsView on X
  • Aug 27, 202631x their median

    世界を舞台に活躍する前衛芸術家、草間彌生氏の訃報に接し、謹んで哀悼の意を表します。 当館で2017年に開催した「国立新美術館開館10周年 草間彌生 わが永遠の魂」では、多大なご協力を賜りました。 氏の、とどまるところのない創作意欲やご功績を偲び、心よりご冥福をお祈り申し上げます。

    1.7K25821442K viewsView on X
  • Sep 9, 20268.0x their median

    \🎉OPEN TODAY 9/9!!🎉/ ” Masterpieces of the Renaissance from the Musée du Louvre” This exhibition explores the essence of the Renaissance art that flourished in Europe during the 15th and 16th centuries, and sheds light on some distinctive aspects of the rich complexity of the art movements of the time through more than 50 works carefully selected from the immense collection of the Musée du Louvre. Also, this exhibition features Leonardo da Vinci's Portrait of a Woman, also known as La Belle Ferronnière, a masterpiece of portraiture from the Renaissance, exhibited in Japan for the first time. Thorough four themes travel, technical innovation and refinement, interest in antiquity, and the development of portraiture, visitors will be presented with a diverse array of works that includes paintings, sculptures, prints, drawings, and decorative arts. Don't miss this rare and valuable opportunity to experience the true essence of Renaissance art. ■ Masterpieces of the Renaissance from the Musée du Louvre Period: September 9 (Wed.) - December 13 (Sun.), 2026 Venue: The National Art Center, Tokyo / Special Exhibition Gallery 1E https://t.co/Ouf31a6pjA #国立新美術館 #thenationalartcentertokyo #NACT #ルーヴル展 #ルーヴル美術館展 @louvre2026

    4445611124K viewsView on X
  • Jul 28, 20266.4x their median

    \Tikets now on sale!/ “Shojo Manga Infinity: Moto Hagio, Ryoko Yamagishi, and Waki Yamato” Online tickets for #ShojoMangaInfinity Exhibition are available from 10:00 AM today 7/28(Tue.)!🎫 Check out the ticket page on the website for details. https://t.co/xLCrRass3s To commemorate the 20th anniversary of the National Art Center, Tokyo’s opening, a three-person exhibition will showcase the careers of three giants of shojo (girls’) manga: Moto Hagio, Ryoko Yamagishi, and Waki Yamato. This exhibition will open on October 28(Wed.). Stay tuned!! ■ Shojo Manga Infinity: Moto Hagio, Ryoko Yamagishi, and Waki Yamato Period: October 28 (Wed), 2026 - February 8 (Mon), 2027 Venue: The National Art Center, Tokyo / Special Exhibition Gallery 2E #国立新美術館 #thenationalartcentertokyo #NACT #少女漫画 #萩尾望都 #山岸凉子 #大和和紀 @shojomangaten

    339640415K viewsView on X
  • Sep 1, 20265.9x their median

    \9月の #国立新美術館/ いよいよ今月開幕✨ 9/9日(水) ~「ルーヴル美術館展 ルネサンス」 https://t.co/6J1NA8KvJN 21日まで!お見逃しなく👀 ~9/21(月・祝)「ピカソ meets ポール・スミス 遊び心の冒険へ」 https://t.co/DOZzD2sLgP 🌙企画展会期中の金・土曜日は、20時まで夜間開館します 🍃9/22(火・祝)、23(水・祝)、24(木)の3日間は休まず開館します 📖3階アートライブラリーでは、開催中の企画展の関連資料を展示中! 🧸今月の託児サービスは9/10(木)、20(日)、28(月)の3日間! https://t.co/vZLFNgiHO1 🔗 https://t.co/ysqcb47x4Q #国立新美術館 #thenationalartcentertokyo #NACT

    3125411135K viewsView on X
  • Sep 14, 20264.0x their median

    イメージのつながり-西洋美術の歴史- 現在、国立新美術館では「ピカソmeets ポール・スミス」と「ルーヴル美術館展 ルネサンス」、2つの展覧会が開催されています。 偶然にもこの2つの展覧会には、西洋美術史におけるイメージのつながりをはっきりとたどることができる作品がそれぞれ出品されています✨ まずは「ルーヴル美術館展 ルネサンス」出品作から。 マルカントニオ・ライモンディ、ラファエロ・サンツィオの原作に基づく《パリスの審判》 (1513-1518年頃) 画面右下、地面に座っている3人の人物群に注目してください。 この構図、どこかで見覚えがありませんか? 版画《パリスの審判》は多くの芸術家に参照され、図像や構図が様々な作品に転用されました。その最も有名な例が、19世紀フランスの画家、エドゥアール・マネの革新的な傑作《草上の昼食》(1863年)です。 一枚の原版から何枚も刷ることができる版画は、芸術家たちの構想を広く伝えることができるメディアでした。 ラファエロの素描に基づきライモンディが版刻した《パリスの審判》は、元の素描が失われてしまったため、版画だけがラファエロの構想を伝える作品となり、影響を及ぼし続けたのです。 ライモンディの《パリスの審判》に着想を得たマネの《草上の昼食》は、その後ピカソにも影響を与えました。 「ピカソmeets ポール・スミス」には「草上の昼食」というタイトルの章があります。 1950年代、ピカソは マネの《草上の昼食》の再解釈に取り組み、27点の絵画や約140点のデッサンを含むこの連作を制作します。 そこでは古典的な構図を崩すことや人物の配置やポーズを大胆に変えてみることで、絵画の平面性と装飾性を追求しました。 ピカソの作品には男性が裸で表現されているものや、マネの作品に比べて人物の数が増えているもの、立体作品にしようとしているものもあり、《草上の昼食》を基に様々な表現を試みていたことがうかがえます。 ぜひ、国立新美術館で同時開催中の2つの展覧会にお運びいただき、ご紹介した作品に注目してみてください。 16世紀のルネサンスから20世紀のピカソへとつながる、西洋美術の歴史の歩みを感じていただけるでしょう。 2:マルカントニオ・ライモンディ、ラファエロ・サンツィオの原作に基づく《パリスの審判》(1513-1518年頃)部分 3-5: 「ピカソ meets ポール・スミス 遊び心の冒険へ」国立新美術館 2026年 展示風景 撮影:中川周 ■「ピカソ meets ポール・スミス 遊び心の冒険へ」 会期:2026年6月10日(水)~9月21日(月・祝) 会場:国立新美術館 企画展示室2E ■ルーヴル美術館展 ルネサンス 会期:2026年9月9日(水)~12月13日(日) 会場:国立新美術館 企画展示室1E #国立新美術館 #thenationalartcentertokyo #NACT

    214390416K viewsView on X
  • Sep 11, 20263.3x their median

    ナイトミュージアム🌙 🌃本日 #ピカソミーツポール・スミス展 と #ルーヴル美術館展 ルネサンスは20:00まで夜間開館! 展覧会最終入場は19:30 🌃Today, the exhibitions of #Picasso, through the Eyes of #PaulSmith” and #Louvre2026 open until 20:00! Last admission: 19:30. #国立新美術館 #NACT

    172351214K viewsView on X
  • Sep 12, 20262.6x their median

    ナイトミュージアム🌙 🌃本日 #ピカソミーツポール・スミス展 と #ルーヴル美術館展 ルネサンスは20:00まで夜間開館!展覧会最終入場は19:30 🌃Today, the exhibitions of #Picasso, through the Eyes of #PaulSmith” and #Louvre2026 open until 20:00! Last admission: 19:30. #国立新美術館 #NACT

    156101215K viewsView on X
  • Aug 14, 20262.3x their median

    ナイトミュージアム🌙 🌃本日 #ピカソミーツポールスミス展 は、20:00まで夜間開館!展覧会最終入場は19:30 🌃Today, the exhibitions of “#Picasso, through the Eyes of #PaulSmith” opens until 20:00! Last admission: 19:30. #国立新美術館 #NACT https://t.co/t8Piq86H4i

    126180114K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#国立新美術館#nact#paulsmith#picasso#ピカソミーツポールスミス展

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 64 interactions against 340K followers, an engagement rate of 0.019%. Measured over 32 original posts, its engagement rate beats 33% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.487% of those impressions turn into an interaction. That is about 3.84% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 32 posts sampled, 91% carry an image or video and 47% link out. The account's strongest tracked post pulled 4.4K interactions, about 69x its own typical post. Recurring topics include #国立新美術館, #nact, #paulsmith.

What is 国立新美術館 The National Art Center, Tokyo's engagement rate on X?
国立新美術館 The National Art Center, Tokyo (@NACT_PR) has an engagement rate of 0.019%, based on the median interactions across 32 original posts from the last 30 days against 340,091 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.019%, 国立新美術館 The National Art Center, Tokyo sits above the 10th percentile of the 157,752 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NACT_PR have real engagement?
Its engagement rate beats 33% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @NACT_PR post?
Most posts go out around 01:00 UTC, and Tuesday is its busiest day, at roughly 1.53 posts per day across the measured window.

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