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music station engagement report

@Mst_com - 1.6M followers on X

Measured over 40 original posts from a 30-day window, last computed on August 21, 2026.

Engagement

Top 10% for its size
Per follower
0.26%
of 1.6M followers
Per impression
1.84%
220K views on a typical post
Reach
14.1%
of its followers see a post
Typical post
4.1K
interactions (median)
Saved
0.056%
122 bookmarks on a typical post
Posting rate
1.67/day
active 17% of days
Peak time
12:00 UTC
Friday

A typical post picks up 4.1K interactions against 1.6M followers, an engagement rate of 0.26%. Measured over 40 original posts, its engagement rate beats 90% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 220K times each, and 1.84% of those impressions turn into an interaction. That is about 14.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 73% carry an image or video and 43% link out. The account's strongest tracked post pulled 44K interactions, about 11x its own typical post. Recurring topics include #mステ, #ateez, #hy.

Measured over 40 original posts from a 30-day window, last computed on August 21, 2026. Recurring tags: #mステ, #ateez, #hy.

Compared with accounts its own size

music station's engagement rate beats 90% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.26%, music station sits above the 50th percentile of the 9,668 accounts in this comparison. That places it in the above the median band, which runs 0.046% to 0.318%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video73% of posts+79%+73% to +84%5.7K
Outbound link43% of posts-49%-50% to -47%6.0K
Typical length--5%-7% to -4%7.8K
  • 73% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 43% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 207 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 7, 202611x their median

    #Mステ ご視聴ありがとうございました! 次回、8月28日(金)よる9時 https://t.co/ZUXk9wD9cn #イコラブ #KingandPrince #佐野勇斗 & #吉田仁人 #Da_iCE #TOMORROW_X_TOGETHER #NCTWISH #MILK #レミオロメン 次回の放送もお楽しみに!

    35K6.6K2871.8K2.7M viewsView on X
  • Jul 24, 20267.2x their median

    【#Mステ 放送中】 ⠀ 今夜の1曲目はtimelesz👏 ⠀ 佐藤勝利主演アニメーション映画主題歌 「消えない花火」🎆 ⠀ 💬コメント ❤️佐藤さん「バラードの曲調や雰囲気から夏の儚さを感じていただきたいです」 ⠀ 💜菊池さん「今日の放送をご覧いただいて、是非たくさん歌ってください!」 ⠀ 💚松島さん「我々8人それぞれの優しくも力強い歌声に、是非、ご注目ください」 ⠀ 🩵寺西さん「今回のパフォーマンスで、皆様の夏をより一層素敵なものにできればな、と思います」 ⠀ 💚原さん「いつものワイワイしたtimeleszとは違う顔をみていただければと思います」 ⠀ 🩷橋本さん「サビの花火を意識した振り付けにも注目してください」 ⠀ 💛猪俣さん「この曲を多くの方に届けて、消えない花火を聴いたら、花火見たいなってずっと思ってもらえるように頑張りたいです」 ⠀ 🤍篠塚さん「ノスタルジックな雰囲気があり、サビの追っかけにそれぞれのメンバーの感情がこもっていると思います」 ⠀ #ウラステ 本番前に😊✨📷

    23K5.2K205709762K viewsView on X
  • Jul 24, 20267.1x their median

    #Mステ ご覧いただきありがとうございました✨ 「消えない花火」のパフォーマンスはいかがでしたか☺️? 本日パフォーマンスした 「消えない花火」のMVはこちら🎞️ ▶️https://t.co/KUd421DHFf ハッシュタグで一緒に盛り上げていただきありがとうございました🎆 #timelesz_消えない花火 #timelesz #タイムレス

    23K4.8K1855621.2M viewsView on X
  • Aug 7, 20265.5x their median

    / #ミュージックステーション ありがとうございました‼️🍊 \ #SUPER_EIGHT は 「Do it!!!!!」を披露させていただきました🏝️⚡️ この後はインスタライブ📱 準備が整い次第の予定です!!!!!✨ #Do_it !!!!! 🎧SUPER EIGHT ALL PLAYLIST配信中 https://t.co/7w65sVBrVm 💿EP『ダンダーラ』ご購入はこちら https://t.co/7w65sVBrVm

    19K3.5K10109274K viewsView on X
  • Aug 7, 20264.8x their median

    [📷] テレビ朝日系「ミュージックステーション」 にATEEZが出演しました!💙 「BAD (Japanese Ver.)」をフルサイズで披露しました💫 かっこよさ満点でお届けしたステージはいかがでしたか?👀✨ 見てくださったATINYありがとうございました💝 #ATEEZ #에이티즈 #エイティーズ #ATEEZ_BAD #Mステ @Mst_com

    16K3.1K74257301K viewsView on X
  • Aug 7, 20264.4x their median

    【#Mステ 放送中】 ⠀ このあとはATEEZ👏 ⠀ ”全員ノックアウトダンス”が話題! 「BAD (Japanese Ver.)」🕺 ⠀ 💬コメント 🐿️HONGJOONGさん「ダンサーたちを含めて完成するダイナミックなパフォーマンスに注目してほしいです!」 ⠀ 🐰SEONGHWAさん「ATEEZにしかできない楽曲だと思うので、ぜひ注目してください!」 ⠀ 🐶YUNHOさん「今回はATEEZにとっても新しい挑戦となる楽曲でした。皆さんにも新鮮に楽しんでいただける楽曲になっていると思います!」 ⠀ 👑YEOSANGさん「メンバーが入れ替わりで登場し、ストーリーのように展開するステージを楽しんで欲しいです!」 ⠀ ⛰️SANさん「サビのダンスが魅力的で、たくさんの方に注目していただいていると聞きました!とても嬉しいです。」 ⠀ 🐥MINGIさん「一度聴いたら忘れられないキャッチーなメロディと、SANさんのセクシーなダンスが魅力ポイントです!」 ⠀ 🐈‍⬛WOOYOUNGさん「SANさんのラストサビのダンスが魅力ポイントだと思います。」 ⠀ 🐻JONGHOさん「シンプルですがクセになるパフォーマンスが魅力なのかなと思います。」 ⠀ #ウラステ 本番前に🙂✨📷

    15K2.3K39253460K viewsView on X
  • Aug 7, 20264.1x their median

    【#Mステ 放送中】 ⠀ このあとはSUPER EIGHT👏 ⠀ ORANGE RANGEが楽曲提供! 「Do it!!!!!」をTV初披露🍊 ⠀ 💬コメント 💚大倉さん「夏にぴったりのお祭りソングです。僕ららしく頑張ります」 ⠀ 🖤横山さん「夏らしい熱いパフォーマンスを視聴者の皆さんにお届けできたら幸いです」 ⠀ 🧡丸山さん「僕たちにとてもフィットした、大人な悪ガキヨコシマサマーチューンです」 ⠀ #ウラステ 本番前に😃👍✨📷

    13K2.9K12156249K viewsView on X
  • Jul 24, 20263.9x their median

    【Mステカメラ】 ⠀ 📺今夜9時から生放送! #Mステ ⠀ / 本番前の timeleszからコメント🔥 \ ⠀ 💬テーマは 「最近みんなに自慢したいこと」 ⠀ 👇動画はこちら https://t.co/lb1uJcOua6 ⠀ 今夜の披露曲は「消えない花火」🎆

    12K3.5K106466629K viewsView on X
  • Jul 24, 20263.1x their median

    【#Mステ 放送中】 ⠀ このあとは乃木坂46👏 ⠀ 一ノ瀬美空 初センター曲 「是非に及ばず」✨ ⠀ 💬コメント 🤘一ノ瀬さん「『乃木坂らしさ』って、こんなにも幅があったんだ!とか、乃木坂46ってこんなパフォーマンスもできるんだね!と思っていただけるように頑張ります!」 ⠀ 🤘瀬戸口さん「みんなでまっすぐ前に進んでいくような勢いのあるパフォーマンスが見どころです!」 ⠀ 🤘遠藤さん「かっこいい曲とは裏腹に、初センターの一ノ瀬美空ちゃんのキュートな笑顔がとっても映える楽曲になっています」 ⠀ 🤘井上さん「人差し指と小指だけを出したツノダンスがとっても可愛いのでぜひみていただきたいです!」 ⠀ 🤘林さん「ロックでパンキッシュなスタイリングは今回の楽曲ならではなので、メンバーそれぞれの個性が爆発している衣装にも注目していただきたいです」 ⠀ #ウラステ 楽屋で😉💕📷

    11K1.6K5685378K viewsView on X
  • Aug 7, 20263.0x their median

    \\ 特別公開🍏 // ⠀ 7/17のMステで披露した Mrs. GREEN APPLE「Brand New」 パフォーマンス映像を 2週間限定で公開🤟🏻 ⠀ テレビ朝日の屋上ステージからの SPパフォーマンス!ぜひご覧ください! ⠀ 動画はこちら 🕸️https://t.co/I6scwlUL18 ⠀ #BrandNew #スパイダーマン #MrsGREENAPPLE

    10K1.5K5496498K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mステ#ateez#hy#ウラステ#do_it

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 4.1K interactions against 1.6M followers, an engagement rate of 0.26%. Measured over 40 original posts, its engagement rate beats 90% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 220K times each, and 1.84% of those impressions turn into an interaction. That is about 14.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 73% carry an image or video and 43% link out. The account's strongest tracked post pulled 44K interactions, about 11x its own typical post. Recurring topics include #mステ, #ateez, #hy.

What is music station's engagement rate on X?
music station (@Mst_com) has an engagement rate of 0.26%, based on the median interactions across 40 original posts from the last 30 days against 1,562,830 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.26%, music station sits above the 50th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Mst_com have real engagement?
Its engagement rate beats 90% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Mst_com post?
Most posts go out around 12:00 UTC, and Friday is its busiest day, at roughly 1.67 posts per day across the measured window.

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