music station engagement report
@Mst_com - 1.6M followers on X
Measured over 40 original posts from a 30-day window, last computed on August 21, 2026.
Engagement
A typical post picks up 4.1K interactions against 1.6M followers, an engagement rate of 0.26%. Measured over 40 original posts, its engagement rate beats 90% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 220K times each, and 1.84% of those impressions turn into an interaction. That is about 14.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 73% carry an image or video and 43% link out. The account's strongest tracked post pulled 44K interactions, about 11x its own typical post. Recurring topics include #mステ, #ateez, #hy.
Measured over 40 original posts from a 30-day window, last computed on August 21, 2026. Recurring tags: #mステ, #ateez, #hy.
Compared with accounts its own size
music station's engagement rate beats 90% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.26%, music station sits above the 50th percentile of the 9,668 accounts in this comparison. That places it in the above the median band, which runs 0.046% to 0.318%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.318% |
| 90th percentile | 2.67% |
| 99th percentile | 366.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 14K |
| 01:00 UTC | +3% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -4% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 16K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 28K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 29K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 23K |
| 20:00 UTC | 0% | 21K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 16K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +9% | 56K |
| Monday | +8% | 72K |
| Tuesday | +1% | 93K |
| Wednesday | -4% | 77K |
| Thursday | -3% | 70K |
| Friday | -6% | 71K |
| Saturday | +2% | 62K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 73% of posts | +79% | +73% to +84% | 5.7K |
| Outbound link | 43% of posts | -49% | -50% to -47% | 6.0K |
| Typical length | - | -5% | -7% to -4% | 7.8K |
- 73% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 43% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 207 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 7, 202611x their median
#Mステ ご視聴ありがとうございました! 次回、8月28日(金)よる9時 https://t.co/ZUXk9wD9cn #イコラブ #KingandPrince #佐野勇斗 & #吉田仁人 #Da_iCE #TOMORROW_X_TOGETHER #NCTWISH #MILK #レミオロメン 次回の放送もお楽しみに!
- Jul 24, 20267.2x their median
【#Mステ 放送中】 ⠀ 今夜の1曲目はtimelesz👏 ⠀ 佐藤勝利主演アニメーション映画主題歌 「消えない花火」🎆 ⠀ 💬コメント ❤️佐藤さん「バラードの曲調や雰囲気から夏の儚さを感じていただきたいです」 ⠀ 💜菊池さん「今日の放送をご覧いただいて、是非たくさん歌ってください!」 ⠀ 💚松島さん「我々8人それぞれの優しくも力強い歌声に、是非、ご注目ください」 ⠀ 🩵寺西さん「今回のパフォーマンスで、皆様の夏をより一層素敵なものにできればな、と思います」 ⠀ 💚原さん「いつものワイワイしたtimeleszとは違う顔をみていただければと思います」 ⠀ 🩷橋本さん「サビの花火を意識した振り付けにも注目してください」 ⠀ 💛猪俣さん「この曲を多くの方に届けて、消えない花火を聴いたら、花火見たいなってずっと思ってもらえるように頑張りたいです」 ⠀ 🤍篠塚さん「ノスタルジックな雰囲気があり、サビの追っかけにそれぞれのメンバーの感情がこもっていると思います」 ⠀ #ウラステ 本番前に😊✨📷
- Jul 24, 20267.1x their median
#Mステ ご覧いただきありがとうございました✨ 「消えない花火」のパフォーマンスはいかがでしたか☺️? 本日パフォーマンスした 「消えない花火」のMVはこちら🎞️ ▶️https://t.co/KUd421DHFf ハッシュタグで一緒に盛り上げていただきありがとうございました🎆 #timelesz_消えない花火 #timelesz #タイムレス
- Aug 7, 20265.5x their median
/ #ミュージックステーション ありがとうございました‼️🍊 \ #SUPER_EIGHT は 「Do it!!!!!」を披露させていただきました🏝️⚡️ この後はインスタライブ📱 準備が整い次第の予定です!!!!!✨ #Do_it !!!!! 🎧SUPER EIGHT ALL PLAYLIST配信中 https://t.co/7w65sVBrVm 💿EP『ダンダーラ』ご購入はこちら https://t.co/7w65sVBrVm
- Aug 7, 20264.8x their median
[📷] テレビ朝日系「ミュージックステーション」 にATEEZが出演しました!💙 「BAD (Japanese Ver.)」をフルサイズで披露しました💫 かっこよさ満点でお届けしたステージはいかがでしたか?👀✨ 見てくださったATINYありがとうございました💝 #ATEEZ #에이티즈 #エイティーズ #ATEEZ_BAD #Mステ @Mst_com
- Aug 7, 20264.4x their median
【#Mステ 放送中】 ⠀ このあとはATEEZ👏 ⠀ ”全員ノックアウトダンス”が話題! 「BAD (Japanese Ver.)」🕺 ⠀ 💬コメント 🐿️HONGJOONGさん「ダンサーたちを含めて完成するダイナミックなパフォーマンスに注目してほしいです!」 ⠀ 🐰SEONGHWAさん「ATEEZにしかできない楽曲だと思うので、ぜひ注目してください!」 ⠀ 🐶YUNHOさん「今回はATEEZにとっても新しい挑戦となる楽曲でした。皆さんにも新鮮に楽しんでいただける楽曲になっていると思います!」 ⠀ 👑YEOSANGさん「メンバーが入れ替わりで登場し、ストーリーのように展開するステージを楽しんで欲しいです!」 ⠀ ⛰️SANさん「サビのダンスが魅力的で、たくさんの方に注目していただいていると聞きました!とても嬉しいです。」 ⠀ 🐥MINGIさん「一度聴いたら忘れられないキャッチーなメロディと、SANさんのセクシーなダンスが魅力ポイントです!」 ⠀ 🐈⬛WOOYOUNGさん「SANさんのラストサビのダンスが魅力ポイントだと思います。」 ⠀ 🐻JONGHOさん「シンプルですがクセになるパフォーマンスが魅力なのかなと思います。」 ⠀ #ウラステ 本番前に🙂✨📷
- Aug 7, 20264.1x their median
【#Mステ 放送中】 ⠀ このあとはSUPER EIGHT👏 ⠀ ORANGE RANGEが楽曲提供! 「Do it!!!!!」をTV初披露🍊 ⠀ 💬コメント 💚大倉さん「夏にぴったりのお祭りソングです。僕ららしく頑張ります」 ⠀ 🖤横山さん「夏らしい熱いパフォーマンスを視聴者の皆さんにお届けできたら幸いです」 ⠀ 🧡丸山さん「僕たちにとてもフィットした、大人な悪ガキヨコシマサマーチューンです」 ⠀ #ウラステ 本番前に😃👍✨📷
- Jul 24, 20263.9x their median
【Mステカメラ】 ⠀ 📺今夜9時から生放送! #Mステ ⠀ / 本番前の timeleszからコメント🔥 \ ⠀ 💬テーマは 「最近みんなに自慢したいこと」 ⠀ 👇動画はこちら https://t.co/lb1uJcOua6 ⠀ 今夜の披露曲は「消えない花火」🎆
- Jul 24, 20263.1x their median
【#Mステ 放送中】 ⠀ このあとは乃木坂46👏 ⠀ 一ノ瀬美空 初センター曲 「是非に及ばず」✨ ⠀ 💬コメント 🤘一ノ瀬さん「『乃木坂らしさ』って、こんなにも幅があったんだ!とか、乃木坂46ってこんなパフォーマンスもできるんだね!と思っていただけるように頑張ります!」 ⠀ 🤘瀬戸口さん「みんなでまっすぐ前に進んでいくような勢いのあるパフォーマンスが見どころです!」 ⠀ 🤘遠藤さん「かっこいい曲とは裏腹に、初センターの一ノ瀬美空ちゃんのキュートな笑顔がとっても映える楽曲になっています」 ⠀ 🤘井上さん「人差し指と小指だけを出したツノダンスがとっても可愛いのでぜひみていただきたいです!」 ⠀ 🤘林さん「ロックでパンキッシュなスタイリングは今回の楽曲ならではなので、メンバーそれぞれの個性が爆発している衣装にも注目していただきたいです」 ⠀ #ウラステ 楽屋で😉💕📷
- Aug 7, 20263.0x their median
\\ 特別公開🍏 // ⠀ 7/17のMステで披露した Mrs. GREEN APPLE「Brand New」 パフォーマンス映像を 2週間限定で公開🤟🏻 ⠀ テレビ朝日の屋上ステージからの SPパフォーマンス!ぜひご覧ください! ⠀ 動画はこちら 🕸️https://t.co/I6scwlUL18 ⠀ #BrandNew #スパイダーマン #MrsGREENAPPLE
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4.1K interactions against 1.6M followers, an engagement rate of 0.26%. Measured over 40 original posts, its engagement rate beats 90% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 220K times each, and 1.84% of those impressions turn into an interaction. That is about 14.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 73% carry an image or video and 43% link out. The account's strongest tracked post pulled 44K interactions, about 11x its own typical post. Recurring topics include #mステ, #ateez, #hy.
- What is music station's engagement rate on X?
- music station (@Mst_com) has an engagement rate of 0.26%, based on the median interactions across 40 original posts from the last 30 days against 1,562,830 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.26%, music station sits above the 50th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Mst_com have real engagement?
- Its engagement rate beats 90% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Mst_com post?
- Most posts go out around 12:00 UTC, and Friday is its busiest day, at roughly 1.67 posts per day across the measured window.