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Monica Crowley engagement report

@MonicaCrowley - 1.4M followers on X

Measured over 56 original posts from a 30-day window, last computed on October 26, 2026.

Engagement

Per follower
0.371%
of 1.4M followers
Per impression
8.55%
61K views on a typical post
Reach
4.34%
of its followers see a post
Typical post
5.3K
interactions (median)
Saved
0.099%
61 bookmarks on a typical post
Posting rate
3.77/day
active 103% of days
Peak time
16:00 UTC
Sunday

A typical post picks up 5.3K interactions against 1.4M followers, an engagement rate of 0.371%. Posts are seen about 61K times each, and 8.55% of those impressions turn into an interaction. That is about 4.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 56 posts sampled, 93% carry an image or video. The account's strongest tracked post pulled 2.5M interactions, about 490x its own typical post.

Measured over 56 original posts from a 30-day window, last computed on October 26, 2026. Recurring tag: #wnba.

Where this sits in the catalog

At 0.371%, Monica Crowley sits above the 50th percentile of the 205,881 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.68%.

p100.004%
p250.024%
p50 (median)0.143%
p750.68%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,881 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.68%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video93% of posts+111%+108% to +115%34K
Outbound link4% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 93% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 4% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 146 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 2023490x their median

    https://t.co/MlIKklPSJT https://t.co/Mcbf2xozsY

    1.8M359K309K104K338M viewsView on X
  • Aug 9, 202616x their median

    17 year-old Joey cooks for his family of five every night. His mother had been ill for a very long time and so he took over cooking duties while his father worked 12 to 13 hours a day. Sadly, his mother passed away on August 7. Heโ€™s a remarkable young man and his goal is to one day go to school for a culinary arts. โค๏ธ

    73K6.2K9852787.9M viewsView on X
  • Sep 23, 202614x their median

    This man started his UN day in NY at 6am and ended it at midnight in Washington. He literally works around the clock for you. For our country. God bless him ๐Ÿ‡บ๐Ÿ‡ธ https://t.co/s9IWNuyXuW

    56K11K5.1K429520K viewsView on X
  • Sep 9, 202614x their median

    https://t.co/B7X58id43g

    58K10K3.3K4894.6M viewsView on X
  • Oct 14, 202611x their median

    https://t.co/TmnxLPPKFb

    46K7.2K2.6K4206.8M viewsView on X
  • Sep 3, 202610x their median

    Maria Bartiromo @MariaBartiromo is a brilliant, honest, hardworking & fearless journalist, a total pro, a class act - and a great friend. Canโ€™t wait to see what she does next. Sheโ€™s an absolute LEGEND ๐Ÿ‡บ๐Ÿ‡ธโค๏ธ https://t.co/fTCTzhTmkV

    43K6.4K2.0K195585K viewsView on X
  • Sep 19, 20269.8x their median

    โ€œI donโ€™t want them in my office.โ€ The White House is the Presidentโ€™s office - and his home. He has a right to not want lying propagandists in either. BYE ๐Ÿ‘‹ https://t.co/kt0gFAtL90

    37K6.6K6.1K396465K viewsView on X
  • Sep 26, 20268.8x their median

    From Knoxville, Tennessee: President Donald J. Trump ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿˆ https://t.co/fm2vbRTa15

    39K3.8K1.9K204739K viewsView on X
  • Sep 8, 20267.6x their median

    COME ON, NEW YORK! YOU CAN DO IT! https://t.co/wLFiH9p7L7

    30K7.4K937215266K viewsView on X
  • Aug 4, 20267.5x their median

    Senators up for re-election in 2028 that have NOT committed to remain in DC through August recess: ๐ŸŸฅ John Boozman (R-AR) ๐Ÿ‘‰ 202-224-4843 ๐ŸŸฅ Chuck Grassley (R-IA) ๐Ÿ‘‰ 202-224-3744 ๐ŸŸฅ John Hoeven (R-ND) ๐Ÿ‘‰ 202-224-2551 ๐ŸŸฅ Ron Johnson (R-WI) ๐Ÿ‘‰ 202-224-5323 ๐ŸŸฅ John Kennedy (R-LA) ๐Ÿ‘‰ 202-224-4623 ๐ŸŸฅ Jerry Moran (R-KS) ๐Ÿ‘‰ 202-224-6521 ๐ŸŸฅ Lisa Murkowski (R-AK) ๐Ÿ‘‰ 202-224-6665 ๐ŸŸฅ Rand Paul (R-KY) ๐Ÿ‘‰ 202-224-4343 ๐ŸŸฅ Tim Scott (R-SC) ๐Ÿ‘‰ 202-224-6121 ๐ŸŸฅ John Thune (R-SD) ๐Ÿ‘‰ 202-224-2321 Call these Senators right now โ€” pass the SAVE America Act!

    25K12K1.1K429277K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#wnba

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5.3K interactions against 1.4M followers, an engagement rate of 0.371%. Posts are seen about 61K times each, and 8.55% of those impressions turn into an interaction. That is about 4.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 56 posts sampled, 93% carry an image or video. The account's strongest tracked post pulled 2.5M interactions, about 490x its own typical post.

What is Monica Crowley's engagement rate on X?
Monica Crowley (@MonicaCrowley) has an engagement rate of 0.371%, based on the median interactions across 56 original posts from the last 30 days against 1,414,903 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.371%, Monica Crowley sits above the 50th percentile of the 205,881 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MonicaCrowley have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @MonicaCrowley post?
Most posts go out around 16:00 UTC, and Sunday is its busiest day, at roughly 3.77 posts per day across the measured window.

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